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Comprehensive Guide to WooCommerce Discounts: BOGO, Bulk, and Tiered Pricing

WooCommerce Discounts BOGO, Bulk, Tiered

In the competitive world of eCommerce, offering attractive discounts can significantly boost your sales and customer loyalty. WooCommerce, one of the leading eCommerce platforms, provides a versatile and powerful toolkit to manage various types of discounts. From “Buy One Get One Free” (BOGO) deals to bulk and tiered pricing, WooCommerce allows store owners to implement creative and effective pricing strategies that cater to a wide range of customer preferences.

This comprehensive guide delves into the myriad discount options available in WooCommerce, providing step-by-step instructions on setting up BOGO deals, bulk discounts, tiered pricing, and more. Whether you’re looking to increase the average order value with tiered discounts or encourage repeat purchases with automatic coupons, this article will equip you with the knowledge and tools to optimize your WooCommerce store for maximum profitability.

We’ll explore not only the basic setup of these discount types but also advanced strategies like shipping discounts, checkout fees, and product variation discounts. By the end of this guide, you’ll have a thorough understanding of how to leverage WooCommerce’s discount capabilities to create compelling offers that drive sales and enhance the shopping experience for your customers.

The Impact of Discounts on Sales: A Detailed Analysis

Discounts play a crucial role in boosting sales and enhancing customer activity. Offering discounts can attract new customers, incentivize larger purchases, and encourage repeat business. According to HubSpot, various discount strategies like loyalty programs, seasonal discounts, and quantity discounts are commonly used to drive sales and retain customers. For instance, loyalty-based discounts can significantly increase customer spending and frequency of visits, as evidenced by Square’s findings that loyalty program members spend 53% more and visit 40% more often.

Implementing discounts requires a strategic approach. A study by Business Victoria highlighted that even a small discount can require a significant increase in sales to maintain profit margins. For example, a 15% discount necessitates a 300% increase in sales if the current gross profit margin is 20%. Therefore, businesses need to carefully analyze historical sales data and set realistic discount percentages that align with their sales targets.

By leveraging analytical tools and carefully planning discount strategies, businesses can maximize the benefits of discounts while maintaining healthy profit margins. This approach not only boosts sales but also enhances the overall effectiveness of marketing initiatives.

Types of Discounts:

BOGO Discounts:
Learn how to set up a Buy One Get One Free offer to boost sales by rewarding customers with free products.

Bulk Discounts:
Discover the benefits of offering price reductions for bulk purchases and how to implement them in WooCommerce.

Tiered Pricing:
Understand tiered pricing strategies to provide greater discounts for higher purchase quantities and set them up effectively.

Percentage Discounts:
Offer customers a percentage reduction on product prices, encouraging higher sales volume by making items more affordable.

Grouped Product Discounts:
Provide discounts when customers purchase a specific set of products together, promoting bundled sales and increasing average order value.

Advanced Discount Strategies:

Automatic Coupons:
Explore how to create automatic discounts that apply based on cart conditions, enhancing customer experience.

Shipping Discounts:
Find out how to offer free or discounted shipping to encourage larger orders and increase customer satisfaction.

Checkout Fees:
Learn to implement checkout fees for specific payment methods to manage transaction costs effectively.

Best WooCommerce Discounts Plugin

For those seeking to enhance their WooCommerce store with robust discount capabilities, “Discount Rules and Dynamic Pricing for WooCommerce” from AsanaPlugins stands out as a top choice. This plugin offers a comprehensive suite of features to create a wide variety of discount rules, including percentage discounts, fixed amount discounts, and advanced BOGO deals. It allows you to set up dynamic pricing based on cart total, product quantity, user roles, and more, providing a highly customizable and user-friendly experience. The intuitive interface ensures that even those with minimal technical expertise can easily configure complex discount strategies, helping to boost sales and improve customer satisfaction. Whether you’re looking to implement simple bulk discounts or intricate pricing tiers, Discount Rules and Dynamic Pricing for WooCommerce solutions ensure your WooCommerce store can meet the demands of a competitive market.

Setting Up BOGO discounts in WooCommerce

Creating Buy One Get One (BOGO) discounts in WooCommerce is a highly effective way to drive sales and increase customer satisfaction. With BOGO deals, customers receive an additional product free or at a discounted price when they purchase a specified quantity. This promotional strategy not only boosts average order values but also helps in clearing out inventory and attracting new customers. Setting up BOGO WooCommerce discounts is straightforward, thanks to the platform’s flexible discount rules and extensive plugin ecosystem.

By effectively setting up BOGO discounts in WooCommerce, you can leverage this powerful promotional tool to enhance your store’s performance and provide added value to your customers.

To create a BOGO WooCommerce discount, we will use the Discount Rules and Dynamic Pricing plugin, an advanced discount manager plugin.

1: Install Plugin

The process of installing and activating the plugin is like any other plugin:

  1. Purchase the Discount Rules and Dynamic Pricing plugin and download the zip file from your account.
  2. To begin the installation and activation process, access your WordPress admin dashboard and sign in. Once signed in, navigate to the “Plugins” tab and click on “Add New” From there, locate and click on the “Upload Plugin” button to proceed.
  3. After selecting the “Upload Plugin” button, you will be prompted to choose the plugin ZIP file that you have recently downloaded. Simply locate the file on your computer and click on it. Next, click on the “Install Now” button to initiate the installation process. Once the installation is complete, click on the “Activate” button to activate the plugin and start using it.

Creating BOGO WooCommerce discounts

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule. e.g: BOGO OFF
  4. Select “Purchase x Receive y – same products” as the “Mode“.
  5. Set “Apply mode” to “Apply with other applicable rules” or based on your requirements.
  6. Set “Quantity based on” to “Sum of all products quantities”.
BOGO WooCommerce discount setup
  1. Select “Text message” as the “Message type”.
  2. Set message background and text message colors.
  3. Set a message like “Buy One Get One Free” under the “Receive Products Message“. You’ll see this message on the product page.
BOGO WooCommerce discounts message
  1. Enable the “Repeat” field, to repeat this rule for each buy-one-get-one group.
  2. Under “Purchase rule” set the Purchase: 1, Receive: 1, Discount type: Percentage discount, Discount: 100
  3. Under “Discounted products” select the products that will get this discount.
WooCommerce BOGO discount setup products
  1. Under the “Date Time” you can schedule the rule for specific times like Black Friday or Cyber Monday deals.
  2. Save the rule.

Result

It is done and you have created a BOGO WooCommerce discount easily in a few steps.

As a result, now refer to the product page to find the BOGO deal message, like the below image.

BOGO WooCommerce discount

When a user buys a quantity of the product the free product will be automatically added to the cart.

WooCommerce BOGO free product auto added to the cart

Promoting BOGO Discounts in WooCommerce

Effectively promoting BOGO (Buy One Get One) discounts in WooCommerce can significantly increase your sales and attract new customers. Utilize marketing channels such as email newsletters, social media, and on-site banners to highlight these offers. By clearly communicating the value of your BOGO deals and using targeted promotions, you can drive traffic to your store and boost conversions. Implementing these strategies ensures that your BOGO discounts gain maximum visibility and engagement, leading to enhanced customer loyalty and higher revenue.

You can use the Badge and Product Lable for WooCommerce plugin to add banners to your site and promote the BOGO deals.

Also, you can create badges for BOGO deals and promote products. Let us create a badge for BOGO deal products.

Create a BOGO discount badge

After downloading and installing the Badge and Product Label for WooCommerce plugin to create a BOGO discount badge, follow the steps below.

  1. Navigate to the “Product Badges” menu, then open the “Badges” tab.
  2. Click on the Add New button to create a new product badge.
  3. Set a name for the product badge like the “WooCommerce Buy One Get One Free” badge.
  4. Under the “CSS Labels” tab, use the “Label” field to set a label for the badge like “Buy One Get One Free”.
  5. Use the “Text color” field to set the product label text color.
  6. Under “label styles”, select the label that you want like the below image.
  7. Use the “Label color” field to set the label color. You can set a gradient color too.
  8. Navigate to the “Products” tab.
  9. Under “Products” add a “Products” condition and select the products that this badge should be added to.
  10. Save the badge.
BOGO badge

It is done successfully. If you open the products list page or the product page a “Buy One Get One Free” message will be shown on the product images.

BOGO WooCommerce discount

Maximizing Sales with Bulk Discounts in WooCommerce

Bulk discounts are an excellent strategy for encouraging customers to purchase larger quantities of products by offering them a reduced price per unit as they buy more. In WooCommerce, setting up bulk discounts can help you move inventory faster, increase your average order value, and provide better value to your customers. By using plugins like “WooCommerce Dynamic Pricing & Discounts” you can easily create bulk pricing rules that automatically adjust prices based on the quantity added to the cart. This approach not only simplifies the purchasing process but also makes your offers more attractive to price-sensitive shoppers.

How to create bulk discounts in WooCommerce

Creating bulk discounts in WooCommerce is a straightforward process that can significantly boost sales by incentivizing customers to purchase larger quantities. Start by installing a plugin like “Discount Rules and Dynamic Pricing for WooCommerce” from AsanaPlugins, which provides extensive options for setting up bulk pricing. Once the plugin is installed, navigate to the pricing rules section and create a new rule specifying the product or category for which you want to offer bulk discounts. Set the conditions based on the quantity purchased, such as “Buy 5-10 items, get 10% off” or “Buy 11-20 items, get 20% off.” Customize additional settings as needed, such as customer eligibility or other conditions, then save and test the rule to ensure it works correctly at checkout. This dynamic pricing strategy helps increase average order values and encourages customers to buy more.

Creating bulk discounts in WooCommerce

To create bulk discounts in WooCommerce, follow the below steps:

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule. e.g: product quantity discount
  4. Select “Bulk” as the “Mode“.
  5. Set “Apply mode” to “Apply with other applicable rules” or based on your requirements.
  6. Set “Quantity based on” to “Sum of all products quantities”.
Bulk discounts WooCommerce configuration
  1. Enable display “Quantity, Price, Discount” fields.
  2. Set quantity ranges and associated discount amounts in percentage or price.
Bulk discounts in WooCommerce quantity ranges

Under the discounted products section, you can use products, categories, product variation conditions, or combinations to apply the discount on the appropriate products.

  • Apply bulk discounts on products
WooCommerce bulk discounts for prdoucts
  • Apply bulk discounts on categories
Category Bulk discounts WooCommerce
  • Apply bulk discounts on products and categories
product and cateory bulk discounts WooCommerce

Under the “Date time” section, you can schedule sale flash to specific dates, days, date times, weekends, Black Friday, and Cyber Monday.

Schedule bulk discounts WooCommerce

After configuring the discount rule, hit the save button to save the changes.

Result

It is done successfully. You have created bulk discounts WooCommerce for a product in a few steps.

If you refer to the product page, you will see a quantity table with associated discounts.

When the user changes the product quantity, the product price changes based on the associated discount.

Bulk discounts WooCommerce

The product price in the cart is discounted based on the selected quantity.

Bulk discounts WooCommerce in the cart

Unlocking revenue potential with tiered pricing in WooCommerce

Tiered pricing is a powerful strategy in WooCommerce that incentivizes customers to purchase more by offering increasing discounts based on the quantity bought. This approach not only helps in boosting sales but also enhances customer satisfaction by providing better value for larger orders. To set up tiered pricing, you can use a versatile plugin like “Discount Rules and Dynamic Pricing for WooCommerce” from AsanaPlugins.

Begin by defining your pricing tiers, such as “Buy 1-10 items, get 5% off” and “Buy 11-20 items, get 10% off.” These tiers can be customized to suit your inventory and sales goals. By configuring these rules within the plugin, you ensure that discounts are automatically applied at checkout based on the quantity purchased. This seamless integration not only simplifies the buying process for your customers but also drives higher average order values. By leveraging tiered pricing in WooCommerce, you can create a more dynamic and appealing pricing structure that encourages larger purchases and improves overall revenue.

Example:

  • Buy quantities between 2 – 10 and get a 10% percentage discount on the product.
  • Buy quantities between 11 – 20 and get a 20% percentage discount on the product.
  • Buy quantities between 21 – 30 and get a 30% percentage discount on the product.
  • Buy 31 or more quantities of the product and get a 40% percentage discount on the product.

The above example can be done in two ways.

If a customer buys 22 quantities of the product its regular price is 30$

1. Using different prices for different tiers

Because the 22 quantities are inside different ranges and each range has a different price.

  • 1 quantity is inside the 1-1 range.
  • 9 quantities are inside the 2 – 10 range.
  • 10 quantities are inside the 11 – 20 range.
  • 2 quantities are inside the 21 – 30 range.

(1 * 30$) + (9 * 27$) + (10 * 24$) + (2 * 21$) = 555$

To create a tiered discount in WooCommerce follow the below steps.

Creating tiered pricing in WooCommerce

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule. e.g: product quantity discount
  4. Select “Tiered” as the “Mode“.
  5. Set “Apply mode” to “Apply with other applicable rules” or based on your requirements.
  6. Set “Quantity based on” to “Sum of all products quantities”.
Tiered pricing WooCommerce config
  1. Set quantity ranges and associated discount amounts in percentage or price.
Tiered pricing ranges in WooCommerce

Under the discounted products section, you can use products, categories, product variation conditions, or combinations to apply the discount on the appropriate products.

  1. Add a “Products in list” condition and select the products.
  2. Save the rule.
Select products condition in Discount Rules and Dynamic Pricing for WooCommerce

Result

The tiered discount rule is created successfully.

As a result, if you add 12 quantities of the product to the cart, it will get the discount like the below image.

As you can see at the below image, each quantity range has a different discount amount.

Tiered pricing WooCommerce

2. Using the same price for the range

Because 22 quantities are inside the 21 – 30 range each quantity will get a 30% discount and the price will be 22 * 21$ = 462$.

We should use a bulk discount rule to achieve this type of discount. The bulk discount rules are thoroughly explained in this article; furthermore, you can refer to the detailed bulk discount rules guide.

Boosting sales with percentage discounts in WooCommerce

Percentage discounts are a versatile and effective promotional strategy that offers customers a specific percentage off the original price of products. This type of discount is particularly appealing because it provides a clear, straightforward savings incentive, making items more affordable and encouraging higher sales volumes. By implementing percentage discounts in WooCommerce, you can attract price-sensitive shoppers, clear out old inventory, and stimulate overall sales growth. Using plugins like “Discount Rules and Dynamic Pricing for WooCommerce”, you can easily configure percentage discounts across various products or categories, tailoring the offers to match your marketing goals and customer preferences.

Creating percentage discounts in WooCommerce

Creating percentage discounts in WooCommerce is a straightforward process that can significantly enhance your promotional efforts. By using plugins like “Discount Rules and Dynamic Pricing for WooCommerce“, you can easily set up discounts that offer a percentage off the regular price of products. Simply navigate to the Woo Pricing & Discounts menu, create a new pricing rule, and specify the percentage you wish to discount. You can apply these discounts to individual products, entire categories, or even across your entire store. This flexible and effective strategy helps attract customers, boost sales, and clear out inventory efficiently.

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule. e.g: WooCommerce flash sale
  4. Select “Simple” for the “Mode
  5. Select the appropriate discount type. e.g. Percentage discount
  6. Set the discount amount
WooCommerce percentage discount setup
  • You can offer a storewide sale flash by selecting all products under the “Discounted Products” section.
  • Give a percentage discount on specific products.
  • Apply percentage discount on categories.
  • Or apply a WooCommerce percentage discount on a combination of products and categories.
Category percentage coupon

Under the “Date time” section, you can schedule percentage discount in WooCommerce.

Final result

As a result WooCommerce percentage discount applies to the specified products like the below image.

WooCommerce percentage discount

Maximizing sales with grouped product discounts in WooCommerce

Grouped product discounts in WooCommerce allow you to offer special pricing when customers purchase a set of related products together. This strategy not only encourages higher order values but also promotes the sale of complementary items, enhancing the overall shopping experience. By using plugins like “Discount Rules and Dynamic Pricing for WooCommerce”, you can easily create bundled offers that provide a discount when specific products are bought together. This approach helps to increase sales, clear out inventory, and provide added value to your customers, making it a win-win for both your store and your shoppers.

Creating grouped product discounts in WooCommerce

Creating grouped product discounts in WooCommerce can be done easily in a few steps:

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule. e.g: grouped product discount
  4. Select “Product group” as the “Mode“.
  5. Set “Apply mode” to “Apply with other applicable rules” or based on your requirements.
  6. Enable the repeat field.
grouped prdocuts setup
  1. Set “Adjustment Type” to the “Fixed price per group“.
  2. Set the group price in the “Adjustment” field.
Adjustment type
  1. Under the “Products group” add a condition for product A and another condition for product B.
  2. Set the required quantity of products A and B in each condition.
  3. Save the rule.
Grouping products

Final result

A grouped product discount is created successfully.

As a result, add 2 quantities of product A and 2 quantities of product B to the cart, to see the discount.

grouped product coupon

Streamlining discounts with Automatic Coupons in WooCommerce

Automatic coupons in WooCommerce provide a seamless way to offer discounts without requiring customers to manually enter a coupon code at checkout. This feature enhances the shopping experience by automatically applying eligible discounts based on predefined conditions, such as cart value, product purchase, or customer role. By using plugins like “Discount Rules and Dynamic Pricing for WooCommerce“, you can easily configure automatic coupons that trigger discounts automatically, simplifying the checkout process and encouraging higher sales. This approach not only boosts customer satisfaction but also helps increase conversion rates by removing the extra step of entering coupon codes.

Creating an automatic coupon in WooCommerce

To create an automatic coupon in WooCommerce follow the below steps.

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab.
  2. Click on the Add New button to create a new WooCommerce discount rule.
  3. Set a unique name for the rule, e.g. “Discount”. It will be shown as the coupon name.
  4. Select the “Discount type” based on your requirements. We selected “Percentage Discount”.
  5. Set a value for the discount. e.g. 10 to provide a 10% discount.
Automatic coupons

If you want to schedule the automatic coupon, refer to the “Date Time” section then add a date condition to plan it.

Scheduling

Under the “Conditions” section, you can apply discounts to specific user roles, users, cart subtotal threshold, etc.

In the below example, we give a discount to wholesale users who spent at least 200$.

wholesale users

Result

Creating automatic discounts in WooCommerce was done successfully.

As you can see in the below image, the automatic coupon was applied to the cart properly.

Automatic coupon WooCommerce

Enhancing customer satisfaction with WooCommerce shipping discounts

WooCommerce shipping discounts are a powerful tool for improving customer satisfaction and encouraging larger orders. By offering free or discounted shipping based on specific conditions such as cart value, membership status, or promotional periods, you can reduce cart abandonment and increase sales. Using plugins like “Shipping Discounts for WooCommerce” from AsanaPlugins, you can easily set up and manage various shipping discount rules, ensuring a flexible and dynamic shopping experience. This strategy not only boosts your store’s competitiveness but also enhances customer loyalty by providing added value through cost-effective shipping options.

Creating WooCommerce shipping discounts

You can create WooCommerce shipping discounts easily and effortlessly by following the below steps.

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Shipping Discounts” tab.
  2. Click on the Add New button to create a new WooCommerce shipping discount rule.
  3. Set a unique name for the shipping discount.
  4. Select the “Discount type” based on your requirements. e.g.: “Price Discount”.
  5. Set a value for the discount. e.g. 5 to provide a 5$ discount.
Shipping coupon configuration

Under the “Shipping Methods” section, you can specify which shipping methods the discount will apply to, or leave it blank to apply the discount to all available shipping methods.

Shipping methods applicable for shipping coupon

Under the “Conditions” section, you can add conditions to the rule like user roles, users, cart subtotal threshold, money spent history, or more.

After configuring the rules, hit the save button to save the WooCommerce shipping discount rule.

Result

WooCommerce shipping discount created successfully and applied to the cart accordingly.

coupon for specific shipping method

Optimizing costs with WooCommerce checkout fees

WooCommerce checkout fees allow you to manage additional costs associated with specific payment methods or services during checkout. By implementing checkout fees, you can offset transaction costs or encourage customers to use preferred payment options. Using plugins like “Discount Rules and Dynamic Pricing for WooCommerce”, you can easily configure checkout fees based on various criteria such as payment method, order value, or customer location. This strategy helps streamline your cost management, ensuring your store remains profitable while providing customers with clear and transparent pricing.

WooCommerce PayPal checkout fee

To create a PayPal checkout fee in WooCommerce follow the below steps.

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Checkout Fees” tab.
  2. Click on the Add New button to create a new WooCommerce checkout fee rule.
  3. Set a unique name for the rule, e.g. “Paypal Fee”. It will be shown as the fee name.
  4. Select the fee type. e.g. Percentage fee.
  5. Set a value for the fee. e.g. 10 to provide a 10% fee.
WooCommerce checkout fee for paypal config

Under “Conditions” add a “Payment Method” condition and select the PayPal payment gateway.

WooCommerce payment gateway fees methods

Result

Creating WooCommerce checkout fee for PayPal is done successfully.

The checkout fee applies to the cart when choosing PayPal as a payment gateway.

WooCommerce paypal fee

Effective WooCommerce coupon strategies to boost sales

Implementing effective coupon strategies in WooCommerce can significantly enhance your marketing efforts, attract new customers, and increase sales. In this article, we covered various powerful strategies including BOGO (Buy One Get One) offers, bulk discounts, tiered pricing, percentage discounts, grouped product discounts, automatic discounts, shipping discounts, and checkout fees. By utilizing plugins like “Discount Rules and Dynamic Pricing for WooCommerce“, you can seamlessly set up and manage these diverse discount rules. These strategies help you maximize the impact of your promotions, improve customer retention, and drive more conversions, ultimately leading to higher revenue and growth for your WooCommerce store.

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WooCommerce Flash Sale: Plugins + Complete Guide

WooCommerce Flash Sale

WooCommerce flash sale is an exciting marketing strategy employed by online businesses using the popular WooCommerce platform. A flash sale is a limited-time promotion that offers significant discounts and exclusive deals on select products or services. This high-intensity sales event creates a sense of urgency and excitement among customers, encouraging them to make immediate purchases. With WooCommerce, online store owners can effectively implement flash sales by setting up time-limited discounts, showcasing countdown timers, and creating a dynamic shopping experience. By harnessing the power of flash sales, WooCommerce merchants can drive customer engagement, boost sales, and create a buzz around their brand, ultimately fostering customer loyalty and increasing revenue.

Adobe Analytics data reveals a record-breaking holiday season in terms of spending. Cyber Monday witnessed a remarkable 9.6% YoY growth, reaching an impressive $12.4 billion in sales. Additionally, Cyber Week experienced a substantial 7.8% YoY increase, generating a total of $38 billion in sales. These figures underscore the growing significance of online shopping during the holiday season, highlighting consumers’ preference for digital channels. To leverage this trend, businesses can capitalize on the momentum by incorporating enticing flash sales, particularly during prominent shopping events like Black Friday and Cyber Monday. By offering time-limited discounts and exclusive deals, businesses can create a sense of urgency and excitement among customers, boosting engagement, sales, and overall revenue.

What is a WooCommerce flash sale?

A WooCommerce flash sale is a powerful marketing tactic used by online businesses to drive sales and create a sense of urgency among customers. It is a time-limited promotion where select products or services are offered at significant discounts or exclusive deals. The concept behind a flash sale is to capture the attention of potential customers and encourage them to make immediate purchases. With WooCommerce, businesses can easily set up and manage flash sales, applying time-limited discounts, showcasing countdown timers, and creating a dynamic shopping experience. These flash sales not only generate a surge in sales within a short period but also create a buzz around the brand, attracting new customers and fostering loyalty.

By leveraging the power of a WooCommerce flash sale, businesses can boost their revenue and increase customer engagement. The combination of discounted prices, limited-time offers, and the sense of urgency created by countdown timers creates a compelling incentive for customers to take action. Additionally, the dynamic and interactive nature of flash sales helps businesses create a memorable shopping experience for their audience, leaving a positive impression. This encourages repeat purchases and strengthens customer loyalty. In conclusion, a WooCommerce flash sale is an effective strategy to drive sales, attract new customers, and foster long-term relationships with existing ones.

Benefits of a WooCommerce flash sale

WooCommerce flash sales offer several benefits for online businesses looking to drive sales and create a sense of urgency among customers. Here are some key advantages of implementing flash sales using WooCommerce:

  1. Increased Sales: Flash sales create a sense of urgency and exclusivity, encouraging customers to make immediate purchases. The limited-time nature of the sale motivates customers to take advantage of the discounted prices, resulting in increased sales for the business.
  2. Customer Engagement: Flash sales generate excitement and buzz around your brand. They capture the attention of customers and create a sense of anticipation, leading to increased engagement on your website and social media platforms. This heightened engagement can also translate into improved brand awareness and customer loyalty.
  3. Clear Inventory: If you have excess inventory or want to promote specific products, flash sales can effectively clear out unwanted stock. By offering attractive discounts, you can quickly sell off products that may otherwise have remained stagnant, freeing up space and resources for new inventory.
  4. Attract New Customers: Flash sales can serve as an effective strategy to attract new customers.
  5. Upselling and Cross-selling Opportunities: Flash sales can be an excellent opportunity to implement upselling and cross-selling techniques. By strategically offering related products or upgrades at discounted prices during the flash sale, you can encourage customers to spend more and increase their average order value.
  6. Social Proof and Word-of-Mouth Marketing: Successful flash sales can generate positive customer reviews, testimonials, and social proof. Satisfied customers are likely to share their purchase experience with others, leading to word-of-mouth marketing and potential referrals, further amplifying the impact of your flash sale.

Best WooCommerce flash sale plugin

Discount Rules and Dynamic Pricing for WooCommerce is the best discount plugin that helps you create flash sales easily and effortlessly. It supports various types of discounts like bulk discounts, BOGO (Buy One Get One Free), tiered discounts, buy 2 get 1 free, volume discounts, schedule discounts, category discounts, and more.

Steps to create a WooCommerce flash sale

Creating a WooCommerce flash sale is a straightforward process that can help businesses drive sales and create a sense of urgency among customers. Here’s a step-by-step guide on how to create a successful flash sale using WooCommerce:

  1. Define Your Goals: Determine the objectives of your flash sale. Are you aiming to increase sales, clear inventory, attract new customers, or promote specific products? Clearly defining your goals will help you shape the structure and strategy of your flash sale.
  2. Select Products or Categories: Choose the products or categories that will be included in the flash sale. Focus on items that are popular, have higher profit margins, or need a sales boost.
  3. Set Discounts and Time Frame: Decide on the discount percentage or fixed amount for the flash sale. Ensure that the discount is attractive enough to entice customers. Determine the start and end time of the flash sale to create a sense of urgency.
  4. Promote Your Flash Sale: Spread the word about your flash sale through various marketing channels. Utilize email marketing, social media, website banners, and other advertising platforms to create awareness and generate excitement.
  5. Enhance the Shopping Experience: Consider adding a countdown timer on your website or product pages to create a sense of urgency.
  6. Monitor and Analyze Results: Throughout the flash sale, monitor the performance of your campaign. Track sales, conversion rates, customer feedback, and engagement metrics.

By following these steps, you can effectively create a compelling WooCommerce flash sale. Remember to align your goals, select the right products, set enticing discounts, promote the sale, and analyze the results to continuously improve your flash sale strategies and maximize their impact on your business.

How to create a WooCommerce flash sale

To create a WooCommerce flash sale, follow the steps below:

1: Install plugin

The process of installing and activating the plugin is like any other plugin:

  1. Purchase the Discount Rules and Dynamic Pricing plugin and download the zip file from your account.
  2. To begin the installation and activation process, access your WordPress admin dashboard and sign in. Once signed in, navigate to the “Plugins” tab and click on “Add New” From there, locate and click on the “Upload Plugin” button to proceed.
  3. After selecting the “Upload Plugin” button, you will be prompted to choose the plugin ZIP file that you have recently downloaded. Simply locate the file on your computer and click on it. Next, click on the “Install Now” button to initiate the installation process. Once the installation is complete, click on the “Activate” button to activate the plugin and start using it.

2: Create a WooCommerce flash sale discount rule

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule. e.g: WooCommerce flash sale
  4. Select “Simple” for the “Mode
  5. Select the appropriate discount type. e.g. Percentage discount
  6. Set the discount amount
WooCommerce flash sale discount config

3: Select Products for sale flash

You can offer a storewide sale flash by selecting all products under the “Discounted Products” section.

WooCommerce storwide flash sale

Give a sale flash discount on specific products.

WooCommerce sale flash products

Provide sale flash discounts on categories.

WooCommerce sale flash categories

Or apply a WooCommerce sale flash on a combination of products and categories.

WooCommerce sale flash on products and categories

4: Schedule WooCommerce flash sale

Under the “Date time” section, you can schedule sale flash to specific dates, days, date times, weekends, Black Friday, and Cyber Monday.

WooCommerce flash sale schedule discount

After configuring the discount rule, hit the save button to save the changes.

5: Final result

It is done successfully. You have created a WooCommerce sale flash discount easily and effortlessly in a few steps.

WooCommerce flash sale discount

Promote WooCommerce sale flash

To effectively promote a WooCommerce flash sale, employ various marketing strategies such as targeted email campaigns, social media engagement, paid ads, optimized website banners, influencer collaborations, and remarketing efforts. Create excitement, generate awareness, and drive customer engagement by utilizing these tactics. Monitor key metrics to evaluate the performance of your promotional efforts. Implementing a comprehensive and targeted promotional strategy will maximize the impact of your flash sale and generate significant awareness and sales.

To effectively promote a WooCommerce flash sale on your website, there are a few key strategies you can implement. Firstly, consider adding a sale flash badge to the products included in the flash sale. This visual indicator will catch the attention of visitors and clearly communicate that these items are part of a limited-time offer. Additionally, incorporating a countdown timer creates a sense of urgency and encourages immediate action from potential customers. The countdown timer visually displays the time remaining until the flash sale ends, further motivating visitors to make a purchase before the opportunity expires. By combining the sale flash badge and countdown timer, you create a compelling and visually enticing experience that grabs the attention of visitors, effectively communicates the urgency of the flash sale, and encourages them to take advantage of the discounted prices.

Create a WooCommerce sale flash badge

WooCommerce Product Badge and Product Label is an advanced plugin to create badges and countdown timers for WooCommerce products.

To create a badge or product label for a sale flash, first, you need to purchase and install the WooCommerce Product Badge and Product Label plugin.

After you have installed the plugin, then follow the below steps to create a badge.

1: Create a badge

  1. Navigate to the “Product Badges” menu, then open the “Badges” tab.
  2. Click on the Add New button to create a new product badge.
  3. Set a name for the product badge like the “Flash sale badge”.
  4. Under the “CSS Labels” tab, use the “Label” field to set a label for the badge like “Flash Sale {saved_percent}”.
  5. Use the “Text color” field to set the product label text color.
WooCommerce flash sale badge config

2: Select product label style

  1. Under “label styles”, select the label that you want. like the below image.
  2. Use the “Label color” field to set the label color. You can set a gradient color too.
WooCommerce flash sale badge config 2

3: Schedule sale flash badge

If you schedule your “flash sale” discount to a specific date time, then you can schedule the countdown timer to the same date time too.

  1. Navigate to the “Schedule” tab.
  2. Schedule the “Countdown timer” to your “flash sale” discount time.
WooCommerce sale flash badge schedule

4: Select products

  1. Navigate to the “Products” tab.
  2. Add a “Discount rules” condition and search and select the flash sale discount rule that is created in the previous step.
  3. Save the badge.
Sale flash badge products config

It is done successfully. As a result, if you open the products list page or the product page a “Flash Sale” badge will be shown on the product images.

WooCommerce flash sale badge and product label

WooCommerce flash sale countdown timer

When it comes to your online store’s promotional campaigns, one powerful feature that can significantly enhance the shopping experience for your customers is the WooCommerce flash sale countdown timer. This tool allows you to visually display the time remaining until the end of your flash sale, creating a dynamic and engaging atmosphere. The countdown timer serves as a constant reminder of the limited-time nature of the sale, effectively encouraging visitors to make their purchase before the opportunity expires. With WooCommerce, you have the flexibility to customize various aspects of the countdown timer, such as its design, placement, and behavior, ensuring it aligns perfectly with your brand and website aesthetics.

You can choose to showcase the countdown timer as a prominent banner at the top of the page or seamlessly integrate it into your product listings for a more subtle approach. Regardless of the chosen style, the countdown timer captures attention and motivates customers to act quickly, fostering a sense of urgency. By leveraging the power of the WooCommerce flash sale countdown timer, you can effectively drive sales and increase conversions. This valuable tool not only creates a sense of exclusivity but also adds an element of excitement to the shopping experience, leading to higher customer engagement and overall sales performance.

Create a WooCommerce flash sale countdown timer

To create a WooCommerce flash sale countdown timer, We will use the WooCommerce Product Badge and Product Label plugin.

Follow the below steps to create a countdown timer for WooCommerce sale flash.

1: Create a countdown timer

  1. Navigate to the “Product Badges” menu, then open the “Badges” tab.
  2. Click on the Add New button to create a new product badge.
  3. Set a name for the product badge like the “Flash sale countdown timer”.
  4. Navigate to the “Timer” tab and enable the “Status” field.
  5. Set a “From date/time” and “To date/time” for the countdown timer.
WooCommerce countdown timer config

2: Select countdown timer style

  1. Select a style for the countdown timer from the available styles.
  2. Set the “background” and “text” colors of the timer.
WooCommerce countdown timer styles

3: Configure countdown timer size

  1. Configure the timer sizes for the best values based on your theme.
WooCommerce countdown timer size

4: Set countdown timer position

  1. Set the countdown timer position to one of the “on image” or “out of image” values. In this example, we selected “out of image”
WooCommerce countdown timer position

5: Schedule countdown timer

If you schedule your “flash sale” discount to a specific date time, then you can schedule the countdown timer to the same date time too.

  1. Navigate to the “Schedule” tab.
  2. Schedule the “Countdown timer” to your “flash sale” discount time.
Schdule WooCommerce countdown timer

6: Select Products

  1. Navigate to the “Products” tab.
  2. Add a “Discount rules” condition and search and select the flash sale discount rule that is created in the previous step.
  3. Save the countdown timer.
WooCommerce countdown timer products config

7: Final result

The final result of the countdown timer for the WooCommerce flash sale will be like the below image.

WooCommerce countdown timer for flash sale discounts

Conclusion

In conclusion, implementing a WooCommerce flash sale can be a highly effective strategy to drive sales, engage customers, and create a sense of urgency. By following the steps to create a flash sale, businesses can strategically select products, set attractive discounts, and establish a time-limited promotion. Moreover, promoting the flash sale with the use of a flash sale badge and a countdown timer enhances its impact. The flash sale badge visually highlights the discounted products, catching the attention of visitors and conveying the exclusivity of the offer. Meanwhile, the countdown timer creates a sense of urgency, reminding customers of the limited time remaining to take advantage of the sale. Together, these elements create an enticing and engaging shopping experience, motivating customers to make immediate purchases. By leveraging the power of WooCommerce, businesses can effectively create and promote flash sales, leading to increased sales, customer engagement, and a memorable shopping experience.

FAQ

What is a WooCommerce flash sale?

A WooCommerce flash sale is a limited-time promotion where products are offered at discounted prices to create a sense of urgency and drive sales. It is a time-limited opportunity for customers to purchase products at reduced prices.

How do I create a WooCommerce flash sale?

To create a WooCommerce flash sale, you can begin by defining your goals. Next, select products or categories to include, set discounts and time frames, configure coupons or sale pricing, promote the sale, and finally, monitor and analyze the results. By following this strategic process, you can effectively create an impactful flash sale campaign.

How long should a WooCommerce flash sale last?

The duration of a WooCommerce flash sale depends on your marketing strategy and goals. Typically, flash sales last between a few hours to a couple of days. The shorter the duration, the more urgency it creates among customers. However, ensure the time frame is long enough to allow sufficient customer engagement and awareness.

How can I promote my WooCommerce flash sale?

You can promote your WooCommerce flash sale through various channels such as targeted email campaigns, social media engagement, paid ads, optimized website banners, flash sale badges, countdown timers, influencer collaborations, and remarketing efforts. Utilize these strategies to generate awareness, excitement, and engagement among your target audience.

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WooCommerce quantity discount: A comprehensive guide (2024)

WooCommerce quantity discount

Welcome to our article on WooCommerce Quantity Discount! In the world of e-commerce, offering quantity discounts is a powerful strategy to incentivize customers to purchase more items and increase sales. WooCommerce, one of the leading e-commerce platforms, provides a robust framework that allows online store owners to implement dynamic pricing and discounts based on the quantity of products ordered. In this article, we will explore the concept of WooCommerce Quantity Discount, its benefits, and how you can effectively configure and apply quantity-based discounts to attract customers and boost your revenue. Whether you’re a seasoned WooCommerce user or just starting your online store, this article will provide valuable insights and practical tips to help you make the most of quantity discounts in WooCommerce. Let’s dive in and unlock the potential of quantity-based pricing strategies!

What is a WooCommerce quantity discount?

A WooCommerce quantity discount refers to a pricing strategy implemented within the WooCommerce platform, which is a popular e-commerce plugin for WordPress. It involves offering discounts or reduced prices based on the quantity of products a customer purchases.

With a quantity discount, customers are incentivized to buy larger quantities of a specific product by receiving a lower price per unit as the quantity increases. This strategy is commonly used to encourage bulk purchases, increase sales volume, and reward customers for buying in larger quantities.

WooCommerce provides various options for configuring quantity discounts, allowing online store owners to define specific pricing rules based on the quantity thresholds. These rules can be set up to apply to individual products, specific categories, or the entire store catalog. The discounts may be percentage-based or fixed amount reductions, and they can be applied automatically during the checkout process, ensuring customers see the adjusted prices based on their selected quantities.

By implementing quantity discounts in their WooCommerce stores, businesses can potentially attract more customers, boost order sizes, and improve overall sales performance.

Advantages of a quantity discount

  1. Increased Sales Volume: By offering quantity discounts, businesses can encourage customers to purchase larger quantities of products. This leads to an increase in overall sales volume, allowing for higher revenue generation.
  2. Customer Incentive: Quantity discounts serve as an incentive for customers to buy more. The prospect of saving money by purchasing in larger quantities can motivate customers to make larger orders, benefiting both the customer and the business.
  3. Inventory Management: Implementing quantity discounts can help manage inventory effectively. Encouraging customers to purchase larger quantities of products can help businesses reduce excess stock and maintain optimal inventory levels.
  4. Customer Loyalty: Quantity discounts can foster customer loyalty. When customers perceive they are getting a better deal by purchasing in larger quantities, they are more likely to return to the business for future purchases, leading to increased customer loyalty and repeat business.
  5. Competitive Advantage: Offering quantity discounts can give businesses a competitive edge. It can attract customers who are price-conscious and looking for the best deals, setting the business apart from competitors and potentially capturing a larger market share.
  6. Upselling Opportunities: Quantity discounts can create opportunities for upselling. Businesses can promote higher-priced products or encourage customers to upgrade to larger quantities by showcasing the cost savings associated with quantity discounts.
  7. Product Exposure: Quantity discounts can draw attention to specific products. By promoting quantity discounts on certain items, businesses can increase awareness and exposure for those products, potentially leading to increased sales and visibility.
  8. Strategic Pricing: Implementing quantity discounts requires businesses to analyze pricing strategies. It allows for strategic pricing decisions, such as determining the optimal discount levels and quantity thresholds to maximize profitability while remaining competitive in the market.

Quantity discount examples

  1. Bulk Purchase Discount: This type of quantity discount is offered when customers buy a large quantity of a product. The discount incentivizes customers to purchase in bulk, typically resulting in a lower unit cost.
  2. Tiered Pricing: With tiered pricing, the discount increases as the quantity purchased exceeds predefined thresholds. For example, buying 10 units may provide a 10% discount, while purchasing 20 units could result in a 15% discount. This encourages customers to buy more to enjoy greater savings.
  3. Package Deal Discount: Package deal discounts offer reduced prices when multiple items or services are purchased together as a package. These discounts encourage customers to buy complementary products or services in a bundle, providing convenience and cost savings.
  4. Seasonal or Clearance Discount: Seasonal or clearance discounts are temporary price reductions during specific periods or when excess inventory needs to be cleared. These discounts may be offered for a limited time to encourage customers to take advantage of special deals.
  5. BOGO (Buy One, Get One) Deals: BOGO deals offer customers the opportunity to receive an additional item for free or at a discounted price when they purchase a specific quantity of a product. For example, “Buy One, Get One Free” or “Buy Two, Get 50% Off on the Second Item.” BOGO deals are often used to promote sales, clear inventory, or encourage customers to try new products.
  6. Grouped Product Discount: Grouped product discounts involve offering a discounted price when customers purchase a combination of related products together. For instance, a discount may be applied when customers buy a specific set of items or a bundle of products. Grouped product discounts encourage customers to purchase complementary or related items in a single transaction, providing them with convenience and cost savings.

How to create a WooCommerce quantity discount

Creating a quantity discount in WooCommerce allows you to incentivize customers to purchase larger quantities of your products, ultimately boosting sales and customer satisfaction. To set up a quantity discount, you can utilize various WooCommerce plugins or extensions like WooCommerce Dynamic Pricing and Discount specifically designed for this purpose. Once installed, you can configure the discount parameters, such as the minimum quantity required to qualify for the discount and the percentage or fixed amount reduction applied to the product price.

Additionally, you can implement tiered pricing structures, where the discount increases as the quantity purchased exceeds certain thresholds. With these settings in place, customers will see the discounted price reflected on the product page or during the checkout process, encouraging them to buy more and take advantage of the cost savings. By implementing a WooCommerce quantity discount, you can effectively drive customer engagement, promote bulk purchases, and maximize your revenue potential.

To create a WooCommerce quantity discount for a product follow the below steps.

1: Install Plugin

The process of installing and activating the plugin is like any other plugin:

  1. Purchase the plugin and download the zip file from your account.
  2. To begin the installation and activation process, access your WordPress admin dashboard and sign in. Once signed in, navigate to the “Plugins” tab and click on “Add New” From there, locate and click on the “Upload Plugin” button to proceed.
  3. After selecting the “Upload Plugin” button, you will be prompted to choose the plugin ZIP file that you have recently downloaded. Simply locate the file on your computer and click on it. Next, click on the “Install Now” button to initiate the installation process. Once the installation is complete, click on the “Activate” button to activate the plugin and start using it.

2: Create a WooCommerce quantity discount for a product

Follow the below steps to create a product quantity discount in WooCommerce.

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule. e.g: product quantity discount
  4. Select “Bulk” as the “Mode“.
  5. Set “Apply mode” to “Apply with other applicable rules” or based on your requirements.
  6. Set “Quantity based on” to “Sum of all products quantities”.
Bulk discount rule in WooCommerce
  1. Enable display “Quantity, Price, Discount” fields.
  2. Set quantity ranges and associated discount amounts in percentage or price.
WooCommerce quantity discount ranges and associated discount types
  1. Add a “Products in list” condition and select the products.
  2. Save the rule.
Woo Discount Rules: product select for a quantity discount

3: Final result

It is done successfully. You have created a WooCommerce quantity discount for a product in a few steps.

If you refer to the product page, you will see a quantity table with associated discounts.

When the user changes the product quantity, the product price changes based on the associated discount.

The product price in the cart is discounted based on the selected quantity.

WooCommerce quantity discount in product page
WooCommerce quantity discount in cart

Promote WooCommerce quantity discount

Highlight WooCommerce quantity discount deals on product list pages with attractive badges or labels. Utilize the user-friendly WooCommerce Badge and Product Label plugin for seamless creation and management of custom badges in WooCommerce.

WooCommerce Product Badge and Product Label is a premium plugin and you can purchase and download the zip file and install it on your website.

To promote a WooCommerce quantity discount follow the below steps.

1: Create a WooCommerce quantity discount product badge

  1. Navigate to the “Product Badges” menu, then open the “Badges” tab.
  2. Click on the Add New button to create a new product badge.
  3. Set a name for the product badge like the “Quantity Discount” product badge.
  4. Under the “CSS Labels” tab, use the “Label” field to set a label for the badge like “Buy More Save More”.
  5. Use the “Text color” field to set the product label text color.
Create a custom badge in WooCommerce

2: Select product label style

  1. Under “label styles”, select the label that you want. like the below image.
  2. Use the “Label color” field to set the label color. You can set a gradient color too.
quantity discount badge styles in WooCommerce

3: Select products

  1. Navigate to the “Products” tab.
  2. Under “Products” add a “Products” condition and select the products that this badge should be added to.
  3. Save the badge.
select products condition in woocommerce

It is done successfully. If you open the products list page or the product page a “Buy More Save More” message will be shown on the product images.

WooCommerce quantity discount badge on products list

WooCommerce quantity discount for a category


Implementing a WooCommerce quantity discount for a specific category can significantly boost sales and customer satisfaction. This feature allows store owners to offer progressive discounts based on the quantity of items purchased within a designated category, encouraging bulk purchases and enhancing the shopping experience. For example, if a customer buys 5 or more products from the “Electronics” category, they might receive a 10% discount, while purchasing 10 or more items could yield a 20% discount. This dynamic pricing strategy can be easily managed through WooCommerce’s robust platform, enabling store owners to set flexible discount rules and conditions tailored to their inventory and marketing goals. Such quantity-based incentives not only help in moving stock faster but also foster customer loyalty by providing greater value, making it a win-win for both the retailer and the shopper.

To create a WooComerce category quantity discount follow the below steps.

1: Create a WooCommerce category quantity discount

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule. e.g: category quantity discount
  4. Select “Bulk” as the “Mode“.
  5. Set “Apply mode” to “Apply with other applicable rules” or based on your requirements.
  6. Set “Quantity based on” to “Sum of all products quantities”.
  1. Enable display “Quantity, Price, Discount” fields.
  2. Set quantity ranges and associated discount amounts in percentage or price.
WooCommerce category discount ranges
  1. Add a “Categories in list” condition and select the categories.
  2. Save the rule.
WooCommerce discount rules select categories for a quantity discount

2: Final result

Quantity discount for a WooCommerce category is created successfully.

As a result, refer to the category product page to see the WooCommerce category quantity discount like the below image.

WooCommerce category quantity discount

WooCommerce quantity discount for user role

“WooCommerce quantity discount for user role” is a feature that extends the functionality of the popular WooCommerce plugin in WordPress. With this feature, you can provide customized discounts based on the user’s role and the quantity of products they purchase. By assigning different user roles such as “wholesale,” “VIP,” or “premium,” you can define specific discount tiers that are applied when customers meet certain quantity thresholds. This enables you to offer tailored pricing incentives to specific user groups, encouraging higher purchase volumes and fostering customer loyalty. Whether you want to reward your most valued customers or attract bulk purchasers, implementing WooCommerce quantity discount for user role empowers you to create a dynamic and personalized shopping experience that caters to the unique needs of different customer segments.

To create a WooCommerce quantity discount for a user role follow the below steps.

1: Create a WooCommerce quantity discount for a user role

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule. e.g: product quantity discount
  4. Select “Bulk” as the “Mode“.
  5. Set “Apply mode” to “Apply with other applicable rules” or based on your requirements.
  6. Set “Quantity based on” to “Sum of all products quantities”.
bulk discount rule for a user role in WooCommerce
  1. Enable display “Quantity, Price, Discount” fields.
  2. Set quantity ranges and associated discount amounts in percentage or price.
quantity ranges
  1. Add a “Products in list” condition and select the products.
  1. Under “Conditions” add a “Roles” condition and select the roles like “wholesale, VIP, premium”.
  2. Save the rule.

2: Final result

You have created a WooCommerce quantity discount for a user role successfully.

Now if a user with the specified role opens the product page, the discount will be shown as like the below image.

Quantity discount for a user role in WooCommerce

“WooCommerce quantity discount for user role” offers the flexibility to apply additional conditions based on various purchase criteria. These criteria include factors such as whether it is the customer’s first order, the total value of the order, the overall quantity of items purchased, specific delivery locations, preferred payment methods, and more. By incorporating these conditions, you can create a highly customizable discount system that caters to specific customer behaviors and preferences. Whether you want to incentivize first-time buyers, reward larger orders, encourage bulk purchases, or tailor discounts based on location and payment preferences, this feature empowers you to implement dynamic pricing strategies that align with your business objectives.

Quantity discount with a tiered pricing rule

With tiered pricing, customers receive incrementally higher discounts as they purchase larger quantities. For instance, purchasing 10 units might qualify for a 10% discount, while buying 20 units could unlock a more substantial 15% discount. This pricing strategy incentivizes customers to increase their order volumes to capitalize on greater cost savings. By offering more attractive discounts at higher purchase thresholds, businesses can encourage customers to consolidate their purchases, resulting in larger transaction sizes and potentially higher overall revenue.

Example:

  • Buy quantities between 2 – 10 and get a 10% percentage discount on the product.
  • Buy quantities between 11 – 20 and get a 20% percentage discount on the product.
  • Buy quantities between 21 – 30 and get a 30% percentage discount on the product.
  • Buy 31 or more quantities of the product and get a 40% percentage discount on the product.

The above example can be done in two ways.

If a customer buys 22 quantities of the product its regular price is 30$

1. Using different prices for different tiers

Because the 22 quantities are inside different ranges and each range has a different price.

  • 1 quantity is inside the 1-1 range.
  • 9 quantities are inside the 2 – 10 range.
  • 10 quantities are inside the 11 – 20 range.
  • 2 quantities are inside the 21 – 30 range.

(1 * 30$) + (9 * 27$) + (10 * 24$) + (2 * 21$) = 555$

To create a tiered discount in WooCommerce follow the below steps.

1: Create a WooCommerce tiered discount

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule. e.g: product quantity discount
  4. Select “Tiered” as the “Mode“.
  5. Set “Apply mode” to “Apply with other applicable rules” or based on your requirements.
  6. Set “Quantity based on” to “Sum of all products quantities”.
WooCommerce tiered pricing rule config
  1. Set quantity ranges and associated discount amounts in percentage or price.
WooCommerce tiered pricing rule ranges with associated discount type and discount value
  1. Add a “Products in list” condition and select the products.
  2. Save the rule.
WooCommerce tiered pricing rule discounted products

2: Final result

The tiered discount rule is created successfully.

As a result, if you add 12 quantities of the product to the cart, it will get the discount like the below image.

As you can see at the below image, each quantity range has a different discount amount.

Woo Discount Rules tiered discount and quantity discount

2. Using the same price for the range

Because 22 quantities are inside the 21 – 30 range each quantity will get a 30% discount and the price will be 22 * 21$ = 462$.

In the first example of this article, we explained how to create these discounts but you can find more examples in the WooCommerce Bulk Discounts tutorial.

Grouped product discount

A grouped product discount is a pricing strategy that offers customers a discounted rate when they purchase a predetermined combination or bundle of products. This approach encourages customers to buy complementary or related items together, rather than purchasing them individually. By bundling products that are commonly used or consumed together, businesses can create a compelling value proposition and incentivize customers to spend more in a single transaction.

Grouped product discounts can take various forms, such as offering a percentage discount on the total price of the bundled items or providing a fixed discount amount when specific products are purchased together. This strategy not only benefits customers by offering cost savings but also serves as a powerful marketing tool for businesses. It can help to increase average order values, cross-sell related products, and clear inventory more efficiently. Additionally, grouped product discounts can foster customer loyalty by creating a perception of added value and appreciation for their business.

You can create various product groups like, “Any 4 products from the whole store”, “2 products from 2 different categories”, “Any 4 t-shirts” and more.

Let’s create a group of product A + product B. Follow the below steps, to create a grouped product discount.

1: Create a WooCommerce grouped product discount

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule. e.g: grouped product discount
  4. Select “Product group” as the “Mode“.
  5. Set “Apply mode” to “Apply with other applicable rules” or based on your requirements.
  6. Enable the repeat field.
Woo Discount Rules: grouped product discount config
  1. Set “Adjustment Type” to the “Fixed price per group“.
  2. Set the group price in the “Adjustment” field.
Set adjustment type and group price
  1. Under the “Products group” add a condition for product A and another condition for product B.
  2. Set the required quantity of products A and B in each condition.
  3. Save the rule.
Add products to the grouped product discount in WooCommerce

2: Final result

A grouped product discount is created successfully.

As a result, add 2 quantities of product A and 2 quantities of product B to the cart, to see the discount.

WooCommerce grouped product discount off

Buy one get one free product discount

Buy one get one free” is a promotional strategy commonly used in retail and e-commerce to attract customers and increase sales. With a “buy one get one free” offer, customers have the opportunity to receive an additional product of the same kind or a specified item for free when they purchase one item at the regular price. This promotion creates an appealing incentive for customers, as they can effectively obtain two products for the price of one. It can be implemented across various product categories, from clothing and accessories to groceries and electronics.

The “buy one get one free” approach not only provides customers with added value and savings but also encourages them to make immediate purchase decisions, driving sales and clearing inventory. This promotional tactic has proven to be effective in capturing customer attention, creating a sense of urgency, and fostering customer satisfaction by offering a tangible benefit and enhancing the overall shopping experience.

To create a buy one get one free product (BOGO) deal follow the below steps.

Create a buy one get one free product deal

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule. e.g: BOGO OFF
  4. Select “Purchase x Receive y – same products” as the “Mode“.
  5. Set “Apply mode” to “Apply with other applicable rules” or based on your requirements.
  6. Set “Quantity based on” to “Sum of all products quantities”.
Woo Discount Rules: BOGO deal config
  1. Select “Text message” as the “Message type”.
  2. Set message background and text message colors.
  3. Set a message like “Buy One Get One Free” under the “Receive Products Message“. You’ll see this message on the product page.
BOGO deal message config
  1. Enable the “Repeat” field, to repeat this rule for each buy-one-get-one group.
  2. Under “Purchase rule” set the Purchase: 1, Receive: 1, Discount type: Percentage discount, Discount: 100
  3. Under “Discounted products” select the products that will get this discount.
BOGO deal product config
  1. Under the “Date Time” you can schedule the rule for specific times like Black Friday or Cyber Monday deals.
  2. Save the rule.

It is done and you successfully create a “WooCommerce buy one get one free product” deal.

As a result, now refer to the product page to find the BOGO deal message, like the below image.

The free product is automatically added to the cart like the below image.

WooCommerce Buy One Get One free (BOGO) deal
WooCommerce Buy One Get One free (BOGO) deal in the cart

Note: You can create a “Buy One Get One Half Price” deal too.

Buy 2 get 1 free product quantity discount

The “Buy 2 get 1 free” product quantity discount is a compelling promotional offering that entices customers to make a purchase by providing them with an additional item for free when they buy two items at the regular price. This promotion creates a sense of value and encourages customers to increase their order quantity to enjoy the benefit of obtaining an extra product without any additional cost. Whether it’s in the fashion industry, electronics, or any other retail sector, the “Buy 2 get 1 free” quantity discount strategy has proven to be highly effective in attracting customers and boosting sales. This promotion not only incentivizes customers to make larger purchases but also rewards their loyalty by delivering an extra item as a token of appreciation. By leveraging this discount, businesses can drive customer engagement, generate excitement, and achieve their sales targets while offering customers a more rewarding shopping experience.

let’s create a buy 2 get 1 free product quantity discount.

Create buy 2 get 1 free product quantity discount

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule. e.g: “buy 2 get 1 free product”
  4. Select “Purchase x Receive y” as the “Mode“.
  5. Set “Apply mode” to “Apply with other applicable rules” or based on your requirements.
  6. Set “Quantity based on” to “Sum of all products quantities”.
Quantity discount for WooCommerce: buy 2 get 1 free product configuration
  1. Select “Text message” as the “Message type”.
  2. Set message background and text message colors.
  3. Set a message for the buy products in the “Purchase Products Message“ field. You’ll see this message on the product page.
  4. Set a message for the get products in the “Receive Products message” field.
WooCommerce buy 2 get 1 free product messages config
  1. Enable the “Repeat” field, to repeat this rule for each buy-one-get-one group.
  2. Under “Purchase rule” set the Purchase: 2, Receive: 1, Discount type: Percentage discount, Discount: 100
  3. Under “Purchased items” select the products as the buy products.
  4. Under “Discounted products” select the products as the get products.
Buy 2 Get 1 free product in WooCommerce config
  1. Under the “Date Time” you can schedule the rule for specific times like Black Friday or Cyber Monday deals.
  2. Save the rule.

Open the buy product page and add 2 quantities of it to the cart.

As a result, the get product is automatically added as a free gift product to the cart.

WooCommerce buy 2 get 1 free product

WooCommerce quantity discount code

The “WooCommerce quantity discount code” feature is a powerful tool within the WooCommerce plugin that allows online store owners to apply discounts based on the quantity of products purchased by customers. With this feature, merchants can set up specific discount codes that are triggered when customers reach certain quantity thresholds in their shopping carts. For example, a discount code may offer a 10% discount when customers purchase five or more items of a particular product. This functionality enables businesses to incentivize bulk purchases, drive sales volume, and reward customer loyalty. By implementing quantity discount codes, WooCommerce provides a flexible and customizable solution for businesses to create dynamic pricing strategies tailored to their unique needs and target markets. This feature empowers merchants to attract and retain customers by offering them attractive discounts based on their purchase quantities, fostering a positive shopping experience and encouraging repeat business.

Let’s create a WooCommerce quantity discount code.

Create WooCommerce quantity discount code

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab.
  2. Click on the Add New button to create a new WooCommerce quantity discount code.
  3. Set a unique name for the WooCommerce quantity discount code, e.g. “Quantity Saver”. It will be shown as the coupon name.
  4. Select the “Discount type” based on your requirements. e.g. “Percentage Discount”.
  5. Set a value for the discount. e.g. 10 to provide a 10% discount.
Quantity discount in WooCommerce configuration
  1. Under “Date Time” you can schedule the WooCommerce quantity discount code. e.g. schedule it for Black Friday.
  1. Under “Conditions’ add a “Number of cart items” condition and set the minimum required quantity. e.g.: We set the minimum quantity to 5.
  2. Save the rule.
number of cart items check

Now if a customer has at least 5 products in the cart he will get the “quantity saver” discount code.

Quantity discount in WooCommerce

WooCommerce product bundle discount

WooCommerce product bundle discounts allow store owners to offer attractive pricing incentives to customers who purchase groups of complementary or related products together. This powerful feature enables retailers to create compelling bundle deals by applying discounts to pre-defined product combinations. By offering discounts on bundled products, businesses can encourage customers to increase their order values and potentially discover new products they may not have considered purchasing individually.

WooCommerce product bundle discounts can be structured in various ways, such as fixed amount discounts on the total bundle price or percentage, amount, and fixed price discounts applied to the bundled items. This flexibility allows store owners to tailor their bundle discounts to align with their pricing strategies and profit margins. Additionally, bundle discounts can be used as a promotional tool to boost sales of specific product lines or to clear excess inventory by bundling slower-moving items with more popular products. Overall, WooCommerce product bundle discounts provide a versatile and effective way for online retailers to enhance their customers’ perceived value, drive larger order sizes, and increase revenue through strategic bundling and discounting strategies.

To create a WooCommerce product bundle discount, we are using Product Bundle Builder for WooCommerce to create product bundles.

Install product bundle plugin

  1. Purchase the plugin and download the zip file from your account.
  2. Access your WordPress admin dashboard and sign in. Once signed in, navigate to the “Plugins” tab and click on “Add New” From there, locate and click on the “Upload Plugin” button to proceed.
  3. After selecting the “Upload Plugin” button, you will be prompted to choose the plugin ZIP file that you have recently downloaded. Simply locate the file on your computer and click on it. Next, click on the “Install Now” button to initiate the installation process. Once the installation is complete, click on the “Activate” button to activate the plugin and make it fully functional on your WordPress site.

Note: You can create bundle discounts in 2 ways.

1: Whole product bundle discount

The whole product bundle discount offers significant savings when you purchase a complete bundle of items. Instead of paying for each product individually, this discount applies a single, reduced price to the entire bundle. This type of discount is ideal for customers looking to buy multiple related items at once, making it more affordable to get everything they need in one go.

1: Create a product bundle

  1. Navigate to WooCommerce Products >> Add New to create a new product.
  2. Set a name for the bundle product, for instance, “Clothes Bundle”.
  3. Click on “Add Media” and select an image for your product bundle.
  4. Now navigate to the Product data panel, and select “Product bundle” as the product type.

2: Set a discount for the product bundle

  1. In the “General” tab, you can set a “Regular price” and “Sale price” of the bundle product.
  2. Navigate to the “Product Bundles” tab.
  3. Enable the “Fixed price” field to use the prices that you set in the “General” tab as the product bundle price.
WooCommerce product prices tab
Woo product bundle fixed price offer

3: Add product bundle items

  1. Click on the “Add Bundle” button to add a new bundle item to the product bundle.
  2. Inside the item, use the “Default Product” field and set a default product for the item.
  3. Use “Products“, “Categories“, or “tags” fields to list more products for this item. Users will be able to select a product from a list of products.
  4. You can use the “Discount” field to set a discount for this item.
  5. Repeat the above steps, to add more items to the bundle.
  6. Publish the product.
Woo product bundle item config

4: Final result

You have created a product bundle discount in WooCommerce successfully.

Refer to the product page, to see the bundle with a discount like the below image.

Woo product bundle

2: Product bundle item discount

The product bundle Item discount provides customized savings on each item within a bundle. Unlike the whole product bundle discount, this approach applies a specific discount to each product separately. The overall bundle price is then automatically calculated based on the discounted prices of the individual items. This option is perfect for shoppers who want to enjoy discounts on select items within a bundle, offering more flexibility in their purchasing choices.

1: Create a product bundle

  1. Navigate to WooCommerce Products >> Add New to create a new product.
  2. Set a name for the bundle product, for instance, “Mobile Bundle”.
  3. Click on “Add Media” and select an image for your product bundle.
  4. Now navigate to the Product data panel, and select “Product bundle” as the product type.

2: Add items to the bundle

  1. Navigate to the “Product Bundles” tab.
  2. Click on the “Add Bundle” button to add a new bundle item to the product bundle.
  3. Inside the item, use the “Default Product” field and set a default product for the item.
  4. Use the “Products“, “Categories“, or “Tags” fields to list more products for this item. Users will be able to select a product from a list of available products.
  5. In the “Discount” field select the discount type “percentage, price, fixed price” and set a value for the discount.
  6. Repeat the above steps, to add more items to the bundle.
  7. Publish the product.
WooCommerce product bundle item configuration

3: Final result

As a result, refer to the product bundle page to see the product bundle with a discount.

WooCommerce product bundle

Final thoughts

In conclusion, the “WooCommerce quantity discount” feature offers a powerful solution for online store owners to implement dynamic pricing strategies and drive customer engagement. By providing tailored discounts based on the quantity of products purchased, businesses can incentivize bulk purchases, reward customer loyalty, and boost sales. The flexibility of this feature allows merchants to set different discount tiers, create custom rules based on user roles, and apply additional conditions such as first order, total order value, and specific delivery locations. This level of customization empowers businesses to create a personalized shopping experience that caters to the unique needs and preferences of their customers.

The “WooCommerce quantity discount” feature not only benefits customers by providing them with attractive savings opportunities but also helps businesses clear inventory, increase average order value, and foster long-term customer relationships. Additionally, the seamless integration with the WooCommerce plugin ensures a user-friendly and efficient setup process.

By leveraging the power of “WooCommerce quantity discount,” businesses can effectively optimize their pricing strategies, create a sense of value for customers, and ultimately drive revenue growth. With the ability to reward loyalty, encourage bulk purchases, and tailor pricing incentives, this feature proves to be an invaluable tool for businesses looking to enhance their e-commerce offerings and stay ahead in a competitive market.

Frequently asked questions

What is WooCommerce quantity discount code?

WooCommerce quantity discount is a feature that allows online store owners to offer discounts to customers based on the quantity of products they purchase. It incentivizes customers to buy in larger quantities by providing them with discounted prices.

How can I set up WooCommerce quantity discounts?

To add a WooCommerce quantity discount follow these steps:
1. Install and Activate the Plugin:
Access your WordPress Dashboard.
Navigate to Plugins -> Add New.
Search for “Discount Rules and Dynamic Pricing for WooCommerce” by AsanaPlugins.
Install and activate the plugin.
2. Navigate to the “Woo Pricing & Discounts” menu:
Go to your WordPress Dashboard.
Select Woo Pricing & Discounts menu.
3. Create a New Pricing Rule:
Navigate to the pricing tab.
Click on the “Add New” button to create a new pricing rule.
Provide a name for your discount rule.
Select “Bulk” as the “Mode“.
Set “Apply mode” to “Apply with other applicable rules” or based on your requirements.
Set “Quantity based on” to “Sum of all products quantities”.
4. Set UP quantity ranges and associated discounts:
Add quantity ranges and associated discount types (percentage, price or fixed amount) and a discount value.
5: Select products:
Add a “Products in list” condition and select the products.
6: Save the Discount Rule:
Save the rule.
Ensure the rule is enabled to activate the discount on your store.
By following these steps, you can easily set up quantity discounts in WooCommerce, encouraging larger purchases and boosting sales.

How to add a WooCommerce quantity discount table to the product page?

To add a quantity discount table to a product page follow the below steps.
1. Install and activate plugin
Install and activate the “Discount Rules and Dynamic Pricing for WooCommerce” by AsanaPlugins plugin.
Go to your WordPress Dashboard.
Select Woo Pricing & Discounts menu.
2. Create a quantity discount rule.
Navigate to the pricing tab and click on the “Add new” button to create a new quantity discount rule.
Select “Bulk” as the pricing “Mode”.
Under “Quantities” field and quantity ranges and select discount type for the range and set a discount value.
3. Select products:
Add a “Products in list” condition and select the products that the table should be shown for these products.
Save the rule.
4. Check the quantity table:
Open the product page to see the quantity table with ranges and associated discounts for each range.

Will the WooCommerce quantity discount code be automatically applied in the shopping cart?

Yes, once you have set up the quantity discount rules, they will be automatically applied in the shopping cart when customers meet the specified quantity thresholds. The discounted prices will be reflected in the cart and checkout pages.

Can I offer different WooCommerce quantity discount codes for different products?

Absolutely! With WooCommerce quantity discount, you have the flexibility to set different discount rules for different products or categories. This allows you to tailor your pricing strategies based on the specific products or groups of products you offer.

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WooCommerce Buy One Get One 50% OFF (2024)

WooCommerce buy one get one 50% off

Get ready to revolutionize your online store with the power of WooCommerce Buy One Get One 50% OFF discount. In this step-by-step guide, we will show you how to create this enticing offer that will leave your customers thrilled and your sales soaring.

Experience the ultimate savings extravaganza with WooCommerce’s Buy One Get One 50% OFF discount, also known as “buy 1 get 1 half” or its variations like “buy 2 get 1 half.” This powerful discount strategy is designed to entice customers with an irresistible deal that will leave them eager to shop and save. With this promotion, customers have the opportunity to enjoy a 50% discount on the second item they purchase, effectively doubling their joy and their savings.

Whether you choose to implement the classic Buy One Get One 50% OFF discount or explore variations like “buy 1 get 1 half” or “buy 2 get 1 half,” the result is an unbeatable offer that captures the attention of your audience. Customers are drawn to the allure of getting more for less, and this discount strategy delivers precisely that.

By implementing this discount in your WooCommerce store, you create a shopping experience that is both exciting and rewarding. Customers can indulge in guilt-free shopping, knowing that they are maximizing their savings while adding more products to their carts. The Buy One Get One 50% OFF discount and its variations provide a win-win situation for both your customers and your business, as it drives sales and fosters customer satisfaction.

Embrace the power of WooCommerce’s Buy One Get One 50% OFF discount and its variations to unleash a shopping revolution that captivates customers and boosts your revenue. Prepare for an influx of shoppers eager to take advantage of this incredible offer, and watch your business thrive as your customers enjoy the thrill of getting more while paying less.

What is WooCommerce buy one get one 50% off?

WooCommerce’s “Buy One Get One 50% OFF” is a captivating discount strategy designed to entice customers with irresistible savings. With this promotion, customers can enjoy a 50% discount on the second item they purchase. It’s a powerful way to incentivize customers to buy more while offering them a significant discount on their additional purchase. Whether it’s doubling up on their favorite products or trying out new items at a reduced price, the Buy One Get One 50% OFF discount creates a win-win situation for both customers and businesses. Customers feel rewarded with substantial savings, while businesses benefit from increased sales and customer satisfaction. This discount strategy is a game-changer for e-commerce stores, as it not only drives sales but also enhances the overall shopping experience, leaving customers eager to take advantage of the unbeatable deals.

Why create a WooCommerce buy one get one 50% off?

Creating a WooCommerce “Buy One Get One 50% OFF” discount is a strategic move that offers numerous advantages for businesses looking to boost sales and enhance customer satisfaction. Firstly, this discount strategy creates a sense of urgency and excitement among customers, encouraging them to make a purchase to take advantage of the limited-time offer. It drives impulse buying and increases the average order value as customers are enticed to add more items to their carts to qualify for the discount.

Advantages of WooCommerce buy one get one half offer

There are several advantages to creating a WooCommerce “Buy One Get One 50% OFF” discount:

  • Increased Sales: The Buy One Get One 50% OFF promotion is a powerful incentive for customers to make additional purchases. By offering a significant discount on the second item, businesses can drive sales and increase the average order value. Customers are motivated to buy more to take advantage of the enticing deal, resulting in a boost in revenue.
  • Enhanced Customer Satisfaction: This discount strategy provides customers with a sense of value and satisfaction. They feel rewarded by receiving a substantial discount on their additional purchase, leading to increased customer loyalty and retention. By making customers feel appreciated, businesses can strengthen their relationships and foster long-term loyalty.
  • Improved Marketing Effectiveness: The Buy One Get One 50% OFF discount serves as a compelling marketing tool. It creates buzz and excitement, attracting new customers who are enticed by the offer. Businesses can leverage this promotion across various marketing channels, such as social media and email newsletters, to generate interest and drive traffic to their store.
  • Effective Inventory Management: Moreover, this discount strategy can help businesses effectively manage their inventory. It allows them to clear out excess stock or promote slow-moving products by offering customers an attractive deal. By reducing inventory levels, businesses can optimize storage space and minimize holding costs, ultimately improving profitability.
  • Competitive Advantage: Implementing the Buy One Get One 50% OFF discount sets businesses apart from their competitors. It creates a unique selling proposition that differentiates them in the market. The attractive offer attracts customers and gives businesses an edge in capturing their attention and driving sales.

How to create WooCommerce buy one get one 50% off

While WooCommerce lacks a native feature for creating buy one get one deals, we’ve opted to utilize the Discount Rules and Dynamic Pricing for WooCommerce plugin to implement BOGO deals.

The Discount Rules and Dynamic Pricing for WooCommerce is an all-in-one plugin to create advanced discounts and pricing strategies, including BOGO deals. You can also create a wide range of coupons, percentage discounts, amount discounts, bulk offers, tiered pricing, product group discounts, buy 2 get 1 free deal, buy 3 get 1 free deals, buy 1 get 1 half offers and you can schedule these offers to special deals like Black Friday and Cyber Monday deals.

The standout advantage of this WooCommerce BOGO plugin lies in its ability to seamlessly showcase BOGO promotions directly on your product pages, accompanied by captivating messages. This feature serves as a powerful tool to inform your clients about enticing BOGO offers available on your website, enhancing their shopping experience and driving engagement.

1: Install BOGO plugin

The process of installing and activating the plugin is like any other plugin:

  1. Purchase the plugin and download the zip file from your account.
  2. To begin the installation and activation process, access your WordPress admin dashboard and sign in. Once signed in, navigate to the “Plugins” tab and click on “Add New” From there, locate and click on the “Upload Plugin” button to proceed.
  3. After selecting the “Upload Plugin” button, you will be prompted to choose the plugin ZIP file that you have recently downloaded. Simply locate the file on your computer and click on it. Next, click on the “Install Now” button to initiate the installation process. Once the installation is complete, click on the “Activate” button to activate the plugin and start using it.

2: Create a WooCommerce buy one get one half off

To create a WooCommerce buy one get one half off deal follow the below instructions.

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule. e.g: BOGO 50% OFF
  4. Select “Purchase x Receive y – same products” as the “Mode“.
  5. Set “Apply mode” to “Apply with other applicable rules” or based on your requirements.
  6. Set “Quantity based on” to “Sum of all products quantities”.
WooCommerce buy one get one deal config

3: Set a message

  1. Select “Text message” as the “Message type”.
  2. Set message background and text message colors.
  3. Set a message like “Buy One Get One 50% OFF” under the “Receive Products Message“. You’ll see this message on the product page.
BOGO deal message

4: Add BOGO 50% OFF details

  1. Enable the “Repeat” field, to repeat this rule for each buy-one-get-one group.
  2. Under “Purchase rule” set the Purchase: 1, Receive: 1, Discount type: Percentage discount, Discount: 50
  3. Under “Discounted products” select the products that will get this discount.
WooCommerce BOGO deal 50% off config

5: Schedule the WooCommerce buy one get one half off deal

  1. Under the “Date Time” you can schedule the rule for specific times like Black Friday or Cyber Monday deals.
WooCommerce dynamic pricing & discount schedule discount

Now Save the rule to finish creating the “WooCommerce buy one get one half off” deal.

It is done and you successfully create a “WooCommerce buy one get one 50% off” deal. Now refer to the product page to find the BOGO deal message, like the below image.

WooCommerce buy one get one 50% off
WooCommerce buy one get one 50% off in cart

With the WooCommerce Dynamic Pricing & Discount plugin, users can bypass the need for manual coupon entries to unlock a generous 50% discount. Seamlessly integrated, the plugin effortlessly applies a 50% discount to the second item of the product, streamlining the shopping experience and delighting customers with automatic savings.

Promote BOGO deals on product list pages

Highlight BOGO deals on product list pages with attractive badges or labels. Utilize the user-friendly WooCommerce Badge and Product Label plugin for seamless creation and management of custom badges in WooCommerce.

WooCommerce Badge and Product Label is a premium plugin and you can purchase and download the zip file and install it on your website.

1: Create a BOGO deal badge

To create a WooCommerce BOGO deal badge or label and promote your BOGO deals follow the below instructions.

  1. Navigate to the “Product Badges” menu, then open the “Badges” tab.
  2. Click on the Add New button to create a new product badge.
  3. Set a name for the product badge like the “WooCommerce Buy One Get One half OFF” badge.
  4. Under the “CSS Labels” tab, use the “Label” field to set a label for the badge like “Buy One Get One 50% OFF”.
  5. Use the “Text color” field to set the product label text color.
WooCommerce badge and product label config

2: Select product label style

  1. Under “label styles”, select the label that you want. like the below image.
  2. Use the “Label color” field to set the label color. You can set a gradient color too.
WooCommerce product label styles

3: Select products

  1. Navigate to the “Products” tab.
  2. Under “Products” add a “Products” condition and select the products that this badge should be added to.
  3. Save the badge.
WooCommerce product badge products

It is done successfully. If you open the products list page or the product page a “Buy one get one 50% off” message will be shown on the product images.

WooCommerce bogo deal product label message

Tips for choosing the right products for the Buy One Get One (BOGO) offer

Here are some tips to select the right products for a buy one get one (BOGO) offer.

  1. Complementary Products: Choose items that naturally complement each other, encouraging customers to purchase both. For example, a BOGO offer on shampoo and conditioner encourages customers to buy both products for a complete hair care routine.
  2. Popular Items: Select best-selling products to maximize the appeal of your BOGO offer. By offering a popular item as the “Buy One,” you entice customers with a desirable product while incentivizing the purchase with a free or discounted item.
  3. Excess Inventory: Utilize BOGO offers to clear out excess inventory or slow-moving stock. This strategy helps free up space for new products while providing customers with added value.
  4. Seasonal Items: Align BOGO offers with seasonal trends or holidays to capitalize on increased demand. For example, offering a BOGO deal on sunscreen and lip balm during the summer months caters to seasonal needs.
  5. Cross-Promotion: Pair products from different categories to encourage cross-selling. For instance, offering a BOGO deal on gym water bottles with protein bars promotes healthy lifestyle choices and encourages customers to explore related products.
  6. High Margin Items: Focus on products with higher profit margins to offset the cost of the free or discounted item. This ensures that the BOGO offer remains financially viable for your business.
  7. Exclusive or New Products: Generate excitement and encourage trial by offering BOGO deals on exclusive or newly launched products. This strategy helps drive sales and creates buzz around your brand.

Remember to analyze your target audience, market trends, and business goals when selecting products for BOGO offers to ensure maximum effectiveness and ROI.

Promote WooCommerce buy one get one 50% off

Promote “WooCommerce Buy One Get One 50% Off”: Elevate your WooCommerce store’s sales strategy with this compelling offer, enticing customers to purchase while enjoying a significant discount on their second item. Here are some of the ways that you can promote your WooCommerce buy one get one half off deal.

Ways to promote buy one get one deals

  1. Social Media Blitz: Spread the word about your WooCommerce buy one get one deal across all your social media channels. Create eye-catching graphics and posts that highlight the offer’s value and urgency.
  2. Email Campaign: Craft a targeted email campaign to notify your subscribers about the exclusive buy one get one deal. Include enticing subject lines and clear call-to-action buttons to drive conversions.
  3. Homepage Banner: Feature a prominent banner on your WooCommerce website’s homepage, directing visitors to the BOGO deal. Make sure the banner stands out visually and provides concise information about the offer.
  4. Pop-up Promotion: Implement a pop-up window on your website that appears when visitors land on certain pages or when they attempt to exit the site. Use persuasive copy and visuals to capture their attention and encourage them to take advantage of the BOGO deal.
  5. Limited-Time Offer: Create a sense of urgency by making the buy one get one deal available for a limited time only. Display countdown timers or expiration dates to urge customers to act quickly before the offer expires.
  6. Cross-Promotion: Collaborate with complementary businesses or influencers to cross-promote the BOGO deal to their audiences. Consequently, this can expand your reach and, furthermore, attract new customers who might be interested in your products.
  7. Loyalty Program Incentive: Reward loyal customers by offering them exclusive early access or additional discounts on the BOGO deal. Consequently, this can help strengthen customer loyalty and, moreover, encourage repeat purchases.

FAQ

What is a WooCommerce Buy One Get One 50% Off deal?

A WooCommerce Buy One Get One (BOGO) 50% Off deal is a promotion where customers purchase one item at full price and receive a second item of equal or lesser value at a 50% discount.

How does the WooCommerce BOGO 50% Off deal work?

Customers add at least two qualifying items to their cart, and upon checkout, the discount is automatically applied to the second item, reducing its price by 50%.

Are there any restrictions on which products qualify for the BOGO 50% Off deal?

Additionally, qualifying products may vary depending on the specific promotion. Typically, the deal applies to select items or categories specified by the store owner.

Do customers need to enter a promo code to receive the discount?

In most cases, no promo code is required since the discount is automatically applied to the second qualifying item at checkout. In this article, we learned how to automatically apply a discount on the second item.

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WooCommerce Discount for Multiple Items (2024)

WooCommerce discount for multiple items

Unleash the power of savings with WooCommerce Discount for Multiple Items! Say goodbye to mundane pricing strategies and embrace the enticing world of bulk discounts, bundle offers, and more. This revolutionary feature takes your online store to new heights, allowing you to reward your customers with irresistible deals that leave them craving for more.

Whether it’s enticing customers to purchase in larger quantities or captivating them with exclusive package deals, WooCommerce Discount for Multiple Items unleashes a world of possibilities for your e-commerce empire. Prepare to witness a surge in sales, a boost in customer satisfaction, and a firm grip on the competitive market.

Brace yourself for the ultimate discount revolution that will leave your rivals trembling in awe. The time has come to revolutionize your pricing game and dominate the e-commerce landscape with unmatched assertiveness. Get ready to wield the power of WooCommerce Discount for Multiple Items and unleash a discount revolution like never before! Your online store will become a magnet for customers seeking unbeatable deals, and your business will thrive as you solidify your position as a leader in the industry. Embrace this game-changing feature and watch your success soar to new heights.

What is a WooCommerce discount for multiple items?

Let’s explore the concept of Multiple Items Discount in a beginner-friendly manner. Multiple Items Discount is a clever pricing strategy that encourages customers to buy more by offering them special savings. It’s like a magical way to attract shoppers and boost sales. Instead of just buying one item, customers are tempted to grab multiple items because of the enticing discounts available. Imagine finding a great deal that makes you excited to buy more! Multiple Items Discount gives you the power to stand out in the competitive market and leave your competitors amazed. It’s a strategy that can help you achieve higher sales, build a loyal customer base, and achieve remarkable success. So get ready to dive into the world of Multiple Items Discount and create an irresistible shopping experience that customers will love.

In this article, we will learn to create multiple items discounts like:

  • Bulk Discount (Quantity based discount)
  • Grouped Product Discount
  • Product Bundle Discount

Why offer multiple items discount

Prepare to discover the compelling reasons why offering Multiple Items Discount is an absolute game-changer for your business. First and foremost, it’s a surefire way to skyrocket your sales and revenue. By enticing customers to purchase more items through attractive discounts, you’ll witness a surge in your bottom line that will leave your competitors green with envy.

Moreover, Multiple Items Discount cultivates customer loyalty and satisfaction. When shoppers feel they’re getting a fantastic deal by buying in bulk or as part of a bundle, they’ll keep coming back for more. It’s a powerful tool for building a devoted customer base that will fuel your success for years to come.

Furthermore, offering Multiple Items Discount showcases your assertive nature as a brand that understands the value of providing exceptional savings. It sets you apart from the competition and positions you as a leader in your industry.

So don’t hesitate – embrace the power of Multiple Items Discount and unleash a sales revolution that will propel your business to new heights. Get ready to witness unparalleled growth, customer satisfaction, and a reputation that resonates with success. The time is now to seize the opportunity and offer Multiple Items Discount because your business deserves nothing less than greatness.

What is a bulk discount?

Prepare to unravel the magic of bulk discounts and discover how they can revolutionize your pricing strategy. A bulk discount is a powerful pricing tactic that offers customers significant savings when they purchase larger quantities of a product. It’s a win-win situation where customers benefit from lower prices, and businesses experience increased sales and customer loyalty. With tiered discounts, you can take this concept even further. By setting different price tiers based on the quantity purchased, you create an enticing incentive for customers to buy more, unlocking higher discounts as they reach each tier. This dynamic pricing approach ensures that everyone feels like a winner, whether they’re buying a few items or stocking up in bulk.

When it comes to bulk discounts, the options are endless. You can choose to offer a percentage discount, where the discount is a percentage off the total price based on the quantity purchased. Alternatively, an amount-based discount provides a fixed dollar amount off the total price when customers reach a certain quantity threshold. The flexibility of bulk discounts allows you to tailor your pricing strategy to suit your business needs and customer preferences. Whether you’re running an e-commerce store, a retail business, or a wholesale operation, implementing bulk discounts can give you a competitive edge and keep customers coming back for more.

Bulk Discounts Advantages

Bulk discounts offer a plethora of advantages that can propel your business to new heights. Here are some key benefits you can enjoy by implementing bulk discounts:

  1. Increased Sales Volume: By enticing customers to purchase larger quantities through attractive discounts, bulk discounts can significantly boost your sales volume. Customers are motivated to buy more, resulting in higher revenue for your business.
  2. Customer Loyalty and Satisfaction: Offering bulk discounts creates a sense of value and appreciation among customers. They feel rewarded for their larger purchases, which fosters loyalty and encourages repeat business. Satisfied customers are more likely to become brand advocates, spreading positive word-of-mouth and attracting new customers.
  3. Efficient Inventory Management: Bulk discounts help streamline your inventory management processes. By selling larger quantities of products at once, you can optimize your stock levels, reduce storage costs, and minimize handling efforts. This allows for smoother operations and improved efficiency.
  4. Competitive Advantage: Implementing bulk discounts sets your business apart from competitors. It demonstrates your commitment to providing exceptional value to customers and positions you as a market leader. This competitive edge can attract new customers, retain existing ones, and establish your brand as a trusted choice in the industry.
  5. Increased Cash Flow: Bulk discounts encourage customers to make larger upfront purchases, resulting in increased cash flow for your business. This can help improve your financial stability, enable investment in growth opportunities, and drive overall business success.

WooCommerce bulk discount use cases

Here are some use cases for WooCommerce bulk discounts tailored for wholesale stores and retail stores:

  1. Wholesale Pricing: Wholesale stores can utilize WooCommerce bulk discounts to offer tiered pricing based on the quantity purchased. This enables them to incentivize bulk orders from retailers or other businesses by providing discounted rates for larger quantities. It encourages wholesale customers to increase their order size, resulting in higher sales volume and stronger business relationships.
  2. Seasonal Promotions: Retail stores can leverage WooCommerce bulk discounts to run seasonal promotions, such as during holidays or special events. By offering discounts on bulk purchases, they can entice customers to stock up on products for gift-giving or personal use. This strategy helps drive sales during peak seasons and creates a sense of urgency for customers to take advantage of the limited-time discounts.
  3. Clearance Sales: Both wholesale and retail stores can utilize WooCommerce bulk discounts for clearance sales. When stores need to clear out excess inventory or discontinued products, offering bulk discounts can encourage customers to buy larger quantities at discounted prices. This helps to free up valuable shelf space, generate revenue from slow-moving items, and create a sense of urgency among buyers.
  4. B2B Sales: WooCommerce bulk discounts can be used for business-to-business (B2B) sales, where retailers or businesses purchase products in bulk for resale. By providing discounted rates based on order volume, businesses can attract B2B customers and foster long-term partnerships. This strategy encourages B2B buyers to choose your store over competitors, leading to increased sales and customer loyalty.

How to create WooCommerce bulk discounts

WooCommerce doesn’t have a feature to create a bulk discount, so we use the Discount Rules and Dynamic Pricing plugin to create this type of discount.

1: Install discount plugin

The process of installing and activating the plugin is like any other plugin:

  1. Purchase the plugin and download the zip file from your account.
  2. To begin the installation and activation process, access your WordPress admin dashboard and sign in. Once signed in, navigate to the “Plugins” tab and click on “Add New” From there, locate and click on the “Upload Plugin” button to proceed.
  3. After selecting the “Upload Plugin” button, you will be prompted to choose the plugin ZIP file that you have recently downloaded. Simply locate the file on your computer and click on it. Next, click on the “Install Now” button to initiate the installation process. Once the installation is complete, click on the “Activate” button to activate the plugin and make it fully functional on your WordPress site.

2: Create a bulk discount rule

To create a bulk pricing rule in Discount Rules and Dynamic Pricing for WooCommerce follow the below steps.

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule.
  4. Select “Bulk” as the “Mode“.
  5. Set “Apply mode” to “Apply with other applicable rules” or based on your requirements.
  6. Set “Quantity based on” to “Sum of all products quantities”.
woo bulk offer
  1. Add required ranges and associated discounts like percentage or amount discount.
  2. Select products that should be discounted. You can also, choose categories, product attributes, or tags.
  3. Save the rule.
woocommerce discount for multiple items bulk discount ranges

It is done and you successfully added a WooCommerce discount for multiple items with a bulk discount rule.

Here is a screenshot of it on the product page.

woo discount rules bulk discount

Grouped product discount

WooCommerce grouped product discount allows online store owners to offer enticing discounts when customers purchase products as part of a group. With this feature, store owners can create product groups by combining related items, such as a set of accessories or a bundle of complementary products. By applying a discount to the grouped products, customers are incentivized to purchase the entire collection instead of individual items. This strategy not only increases the average order value but also enhances the customer shopping experience by providing them with a cost-saving opportunity. WooCommerce’s grouped product discount feature empowers businesses to implement effective pricing strategies and boost sales by encouraging customers to explore and purchase related products together.

Examples:

  • Any 4 T-shirts for 100$
  • Buy a T-shirt and a hoodie for 300$
  • Buy 5 products for 250$
  • and more

How to create WooCommerce grouped product discount

We will use the Discount Rules and Dynamic Pricing for WooCommerce plugin to create grouped product discount.

Here we will cover how to create any 4 t-shirts for 100$.

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  2. Click on the Add New button to create a new pricing rule.
  3. Set a name for the rule.
  4. Select “Products group” as the “Mode“.
  5. Set “Apply mode” to “Apply with other applicable rules” or based on your requirements.
  6. Enable the “Repeat” field to give this discount for any 4 items group.
  7. Set “Adjustment Type” to the “Fixed price per group”.
  8. Set the “Adjustment” value to 100, or any value that you want.
multiple items discounts in woocommerce
  1. Under “Products group” add an item with quantity: 4, and select “categories in list” then select the category that you want.
  2. Save the rule.
category multiple items discount in woocommerce

It is done successfully. Now if you add any 4 t-shirts to the cart the discount will be applied to this group.

woo discount rules products group discount

Product bundle discount

The WooCommerce product bundle discount feature empowers online store owners to create attractive offers by bundling multiple products together at a discounted price. With this functionality, businesses can curate product bundles that combine complementary items or create themed assortments to cater to specific customer needs. By offering a bundled discount, customers are motivated to purchase the entire package instead of individual products, resulting in increased sales and improved customer satisfaction. The product bundle discount feature in WooCommerce provides a flexible and effective way for businesses to promote cross-selling, upselling, and create enticing offers that drive customer engagement and boost revenue.

How to create WooCommerce product bundle discount

To create a WooCommerce product bundle discount, we are using Product Bundle Builder for WooCommerce to create product bundles.

1: Install product bundle plugin

  1. Purchase the plugin and download the zip file from your account.
  2. Access your WordPress admin dashboard and sign in. Once signed in, navigate to the “Plugins” tab and click on “Add New” From there, locate and click on the “Upload Plugin” button to proceed.
  3. After selecting the “Upload Plugin” button, you will be prompted to choose the plugin ZIP file that you have recently downloaded. Simply locate the file on your computer and click on it. Next, click on the “Install Now” button to initiate the installation process. Once the installation is complete, click on the “Activate” button to activate the plugin and make it fully functional on your WordPress site.

2: Create a product bundle

  1. Navigate to WooCommerce Products >> Add New to create a new product.
  2. Set a name for the bundle product, for instance, “Mobile Bundle”.
  3. Click on “Add Media” and select an image for your product bundle.
  4. Now navigate to the Product data panel, and select “Product bundle” as the product type.

3: Set a discount for the product bundle

  1. In the “General” tab, you can set a “Regular price” and “Sale price” of the bundle product.
  2. Navigate to the “Product Bundles” tab .
  3. Enable the “Fixed price” field to use the prices that you set in the “General” tab as the product bundle price.
WooCommerce product prices tab
Woo product bundle fixed price offer

4: Add product bundle items

  1. Click on the “Add Bundle” button to add a new bundle item to the product bundle.
  2. Inside the item, use the “Default Product” field and set a default product for the item.
  3. Use “Products“, “Categories“, or “tags” fields to list more products for this item. Users will be able to select a product from a list of products.
  4. You can use the “Discount” field to set a discount for this item.
  5. Repeat the above steps, to add more items to the bundle.
  6. Publish the product.
Woo product bundle item config

You have created a product bundle discount in WooCommerce successfully.

Refer to the product page, to see the bundle with a discount like the below image.

Woo product bundle

Create WooCommerce discount for multiple items now

In this article, we explored various ways to create discounts for multiple items in WooCommerce. We delved into three powerful features: WooCommerce bulk discount, WooCommerce grouped product discount, and WooCommerce product bundle discount. Each of these features provides unique opportunities for online store owners to incentivize customers, increase sales, and enhance the overall shopping experience.

By implementing WooCommerce bulk discount, businesses can offer tiered pricing based on quantity, encouraging customers to purchase more and save. This strategy not only boosts sales volume but also rewards loyal customers and promotes customer retention.

With WooCommerce grouped product discount, store owners can create bundles of related items and apply attractive discounts to the entire group. This tactic entices customers to explore complementary products and increases the average order value while delivering a cost-saving benefit.

Lastly, WooCommerce product bundle discount empowers businesses to curate enticing packages of multiple products at a discounted price. By bundling complementary or themed items, store owners can promote cross-selling, upselling, and provide customers with value-packed offerings.

By leveraging these WooCommerce discount features, online store owners have a powerful arsenal to implement dynamic pricing strategies, increase customer engagement, and ultimately drive revenue growth. Whether it’s through bulk discounts, grouped product discounts, or product bundle discounts, WooCommerce equips businesses with the tools to create compelling offers and stand out in the competitive e-commerce landscape.

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Create Payment Gateway Fees in WooCommerce (2024 tutorial)

WooCommerce payment gateway fees

When it comes to running an online store, one of the critical considerations is setting up a reliable and efficient payment system. WooCommerce, a popular e-commerce platform built on WordPress, offers a diverse range of payment gateways that enable businesses to process online transactions seamlessly. However, it’s important for merchants to be aware of the associated costs and fees that come with using these payment gateways. In this article, we will delve into the world of WooCommerce payment gateway fees, shedding light on their significance, types, and factors that influence them. Understanding these fees is crucial for e-commerce entrepreneurs and store owners as it allows them to make informed decisions about their payment processing infrastructure, optimize costs, and ultimately maximize profitability.

We will explore the various aspects related to WooCommerce payment gateway fees, including transaction fees, recurring fees, setup costs, and additional charges that might be incurred during the payment process. By gaining a comprehensive understanding of these fees, readers will be equipped with the knowledge needed to evaluate different payment gateway options and choose the one that aligns with their business requirements and budget.

Moreover, we will discuss the factors that influence payment gateway fees, such as the chosen payment provider, transaction volume, geographical considerations, and the type of products or services being sold. By understanding these factors, entrepreneurs can assess the potential impact of payment gateway fees on their overall business operations and profitability.

Whether you’re just starting your online store or looking to optimize your existing payment infrastructure, this article will serve as a valuable guide to demystify WooCommerce payment gateway fees. By the end, you’ll have a solid foundation of knowledge to make informed decisions and navigate the complex landscape of payment processing, ensuring a seamless and cost-effective experience for both you and your customers.

What is a Payment Gateway or Payment Method

A payment gateway, also known as a payment method, is a crucial component in conducting online transactions. It refers to the various channels or systems that facilitate the transfer of funds between customers and merchants securely. A payment method serves as the intermediary between the customer’s financial institution and the merchant’s bank account, ensuring that transactions are processed smoothly and securely. Examples of popular payment methods include credit cards, debit cards, digital wallets like PayPal or Apple Pay, bank transfers, and cryptocurrency. Each payment method has its own set of features, advantages, and security protocols, allowing customers to choose their preferred option based on convenience and trust. Merchants need to integrate and support multiple payment methods to cater to a wider range of customer preferences, ultimately enhancing the overall user experience and facilitating successful online transactions.

Why Create a Payment Gateway Fee

Creating a payment gateway fee for your e-commerce business offers a range of benefits that can positively impact your bottom line and overall customer experience. Let’s explore some of these advantages:

Benefits

  1. Revenue Generation: Implementing a payment gateway fee allows you to generate additional revenue streams. By charging a small fee for each transaction, you can offset the costs associated with payment processing and enhance your profitability.
  2. Cost Recovery: Payment gateway fees can help you recover the expenses incurred in setting up and maintaining a secure and reliable payment infrastructure. These costs may include integration and development fees, compliance and security measures, and ongoing technical support.
  3. Flexibility in Pricing: With a payment gateway fee, you have the flexibility to adjust your product prices accordingly. By factoring in the fee, you can maintain competitive pricing while still covering your operational costs.
  4. Fraud Prevention: Payment gateway fees can act as a deterrent to potential fraudulent transactions. By imposing a fee, you create a barrier that discourages malicious actors, safeguarding your business against fraudulent activities and chargebacks.
  5. Enhanced Security: Implementing a payment gateway fee often means partnering with reputable payment providers that offer robust security measures. This ensures that your customers’ payment information is protected, instilling trust and confidence in your brand.
  6. Customer Support: Many payment gateway providers offer dedicated customer support services. By availing yourself of these resources, you can resolve payment-related issues promptly, providing a seamless and positive experience for your customers.
  7. Integration and Compatibility: Payment gateway fees are often associated with widely used and trusted payment processors. This compatibility allows for easy integration with various e-commerce platforms, including WooCommerce, ensuring smooth and efficient payment processing for your customers.

Which Payment Gateways are Available in WooCommerce

WooCommerce, a versatile e-commerce platform, offers a diverse range of payment methods to cater to customers’ preferences. With its extensive integration options, merchants can provide a seamless and secure checkout experience. Some of the popular payment methods available in WooCommerce include:

List of available payment methods

  1. Credit and Debit Cards: Customers can conveniently make payments using major credit cards such as Visa, Mastercard, American Express, and Discover, ensuring broad acceptance.
  2. Digital Wallets: WooCommerce supports widely used digital wallets like PayPalApple PayGoogle Pay, and Amazon Pay. Customers can securely complete transactions using their stored payment information and enjoy a frictionless checkout experience.
  3. Bank Transfers: WooCommerce integrates with payment gateways like Stripe, which allows customers to make payments directly from their bank accounts. Direct Bank Transfer (BACS) and Faster Payments Service (FPS) are also available for secure and reliable bank transfers.
  4. Cash on Delivery (COD): WooCommerce provides the option for customers to pay in cash upon delivery, offering convenience and flexibility.
  5. Cryptocurrency: For merchants embracing digital currencies, WooCommerce integrates with cryptocurrency payment gateways like BitPay or Coinbase Commerce. Customers can make payments using popular cryptocurrencies such as Bitcoin or Ethereum.
  6. Offline Payment Methods: WooCommerce accommodates offline payment methods such as checks or money orders, enabling customers to complete transactions manually.

Additionally, WooCommerce offers integration with other popular payment gateways like Stripe, which allows merchants to accept payments from various credit and debit cards, as well as digital wallets like Apple Pay and Google Pay. By leveraging these diverse payment methods, merchants can cater to a broader customer base and provide a seamless checkout experience, ultimately enhancing customer satisfaction and driving sales.

How to Add a Payment Gateway in WooCommerce

To add a payment method to WooCommerce, navigate to WooCommerce > Settings > Payments to see all of the available payment methods.

Here you can Enable/Disable the payment methods that you want.

To access a specific payment method settings, you can click on its name or click on the setup button on the right side.

At the bottom of the table, you can discover more payment methods and add them to your website.

Add a payment gateway in WooCommerce

How to Create a Payment Gateway Fee in WooCommerce

Discount Rules and Dynamic Pricing for WooCommerce is a great plugin for creating advanced checkout fees and discounts. We will use this plugin to create a payment gateway fee in WooCommerce.

Time needed: 2 minutes

To create a payment gateway fee in WooCommerce follow the below steps.

  1. Navigate to the “Woo Pricing & Discounts” menu, then open the “Checkout Fees” tab.

  2. Click on the Add New button to create a new checkout fee rule.

  3. Set a unique name for the rule, e.g. “Paypal Fee”. It will be shown as the fee name.

  4. Set a value for the fee. e.g. 10 to provide a 10% fee.

    WooCommerce checkout fee for paypal config

  5. Under “Conditions” add a “Payment Method” condition and select the payment gateways.

    In this example, we selected the “Paypal Standard” payment method to apply the checkout fee to it.WooCommerce payment gateway fees methods

  6. Save the rule.

  7. It is done and the checkout fee applies to the cart when the customer chooses one of the selected payment gateways.

    Because we applied the checkout fee on “Paypal”, the checkout fee applies to the cart successfully.
    WooCommerce payment gateway fees

Minimum Order Amount Fee

Payment gateways play a crucial role in facilitating online transactions for businesses. To ensure a seamless and cost-effective payment process, some payment gateways impose a minimum order amount fee. This fee is typically charged when a customer’s order falls below a specified minimum threshold. While this fee may initially seem like an inconvenience, it serves several important purposes.

First and foremost, the minimum order amount fee helps businesses cover the costs associated with processing small transactions. Payment gateways incur various charges, such as transaction fees, interchange fees, and operational costs. By implementing a minimum order amount fee, businesses can offset these expenses and maintain profitability, especially when processing low-value transactions.

Additionally, the minimum order amount fee encourages customers to increase their order value. By setting a minimum threshold, businesses incentivize customers to add more items to their cart, ultimately boosting the average order value. This not only enhances revenue but also improves operational efficiency by reducing the proportionate transaction fees and administrative costs per order.

Create a minimum order amount fee

To create a minimum order amount fee in WooCommerce, follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Checkout Fees” tab.
  • Click on the Add New button to create a new checkout fee rule.
  • Set a unique name for the rule, e.g. “Min order fee”. It will be shown as the fee name.
  • Select the “Fee type” based on your requirements. e.g. “Price Fee”.
  • Set a value for the discount. e.g. 5 to provide a 5$ fee.
minimum order amount checkout fee
  • Under “Conditions” add a “Payment method” condition and select the payment methods that will get the fee. Here we selected “Cash on delivery”.
  • Add a “Subtotal excluding tax” or “Subtotal including tax” condition and set its associated values. For example, add this fee when the order amount is less or equal to 100$.
  • Save the rule.

Because the cart subtotal is less than 100$ and the payment method is Cash on Delivery a minimum order fee is applied to the cart successfully.

WooCommerce Payment Gateway Fees Conclusion

In this article, we have delved into the process of creating WooCommerce payment gateway fees and explored how to apply them to the cart effectively. By understanding the fundamentals of setting up payment gateway fees in WooCommerce, you can enhance your e-commerce store’s financial management and provide your customers with transparent and accurate pricing.

Additionally, we explored various scenarios where applying payment gateway fees can be beneficial. Whether you want to pass on transaction costs to customers, implement surcharges for specific payment methods, or offer discounts for preferred payment methods, WooCommerce provides the flexibility to tailor the fee structure according to your preferences.

Let us know your feedback in the comments to help us improve the article.

FAQ

What are WooCommerce payment gateway fees?

WooCommerce payment gateway fees refer to the charges associated with utilizing payment gateways to process online transactions on your WooCommerce-powered e-commerce store.

What are transaction fees in WooCommerce?

Transaction fees in WooCommerce are the costs incurred for processing individual online transactions through payment gateways. They can vary based on the payment service provider used.

How can I manage WooCommerce payment gateway fees effectively?

To manage WooCommerce payment gateway fees effectively, you should compare fee structures of different payment gateways, consider fixed fees and percentage-based charges, and evaluate the overall value and support provided by each option.

Can I pass on transaction fees to customers using WooCommerce?

Yes, you can pass on transaction fees to customers by configuring your WooCommerce settings to add these fees to their total during the checkout process. This allows you to recover the costs associated with payment processing.

Can I offer discounts for certain payment options in WooCommerce?

Absolutely! WooCommerce enables you to provide discounts for specific payment options, incentivizing customers to choose preferred methods while promoting customer satisfaction and loyalty.

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Create Payment Method Discount in WooCommerce (2023 Tutorial)

WooCommerce Payment Method Discount

Payment method discounts in WooCommerce offer a compelling way to incentivize customers and improve their shopping experience. By providing discounts for preferred payment options, such as credit cards or digital wallets, you can encourage customers to complete their purchases while streamlining the payment process and reducing cart abandonment rates. WooCommerce’s flexibility allows you to create and customize these discounts effortlessly, whether you want to promote specific payment gateways, introduce new payment methods, or reward loyal shoppers. In this article, we will learn how to create a payment method discount in WooCommerce.

Implementing a payment method discount in WooCommerce is a seamless process. By utilizing its built-in features and extensions, you can set up rules and conditions to ensure the right customers receive the appropriate discounts, optimizing your marketing efforts and maximizing conversion rates. Beyond increasing sales, offering discounts demonstrates your commitment to customer satisfaction, fostering loyalty, and encouraging repeat purchases.

Why Create a Payment Method Discount

Implementing payment method discounts in your WooCommerce store offers several benefits for both merchants and customers. Here are some key advantages:

Benefits

  1. Increased Sales: Payment method discounts serve as a powerful incentive for customers to complete their purchases. By offering discounts on preferred payment options, you can encourage more customers to proceed with their transactions, resulting in increased sales and revenue for your business.
  2. Increased Conversion: By offering discounts on preferred payment options, you can improve the conversion rate of visitors to customers, as the discounts motivate them to move forward with their transactions.
  3. Reduced Cart Abandonment: One of the primary reasons for cart abandonment is unexpected or high transaction costs. By providing payment method discounts, you can alleviate this concern and reduce cart abandonment rates, ensuring a higher conversion rate and improved customer retention.
  4. Enhanced User Experience: Offering discounts on specific payment methods improves the overall shopping experience. Customers appreciate the opportunity to save money and feel valued by the merchant, which fosters a positive perception of your brand and encourages repeat purchases.
  5. Customer Loyalty: Payment method discounts can contribute to building customer loyalty. By rewarding customers for using preferred payment methods, you create a sense of appreciation and incentivize them to return to your store in the future.
  6. Streamlined Checkout Process: By promoting specific payment gateways through discounts, you can encourage customers to adopt efficient and secure payment methods. This helps streamline the checkout process, making it faster and more convenient for customers, resulting in a smoother overall shopping experience.
  7. Competitive Advantage: Implementing a payment method discount in WooCommerce sets your store apart from competitors. It showcases your commitment to customer satisfaction and demonstrates that you are willing to go the extra mile to provide value, giving you a competitive edge in the market.
  8. Positive Brand Image: By providing discounts on payment methods, your brand is perceived as customer-centric and focused on delivering value, contributing to a positive brand image and reputation.

What is a Payment Method or Payment Gateway

A payment method, also known as a payment gateway, is a crucial component in conducting online transactions. It refers to the various channels or systems that facilitate the transfer of funds between customers and merchants securely. A payment method serves as the intermediary between the customer’s financial institution and the merchant’s bank account, ensuring that transactions are processed smoothly and securely. Examples of popular payment methods include credit cards, debit cards, digital wallets like PayPal or Apple Pay, bank transfers, and cryptocurrency. Each payment method has its own set of features, advantages, and security protocols, allowing customers to choose their preferred option based on convenience and trust. Merchants need to integrate and support multiple payment methods to cater to a wider range of customer preferences, ultimately enhancing the overall user experience and facilitating successful online transactions.

Which Payment Methods are Available in WooCommerce

WooCommerce, a versatile e-commerce platform, offers a diverse range of payment methods to cater to customers’ preferences. With its extensive integration options, merchants can provide a seamless and secure checkout experience. Some of the popular payment methods available in WooCommerce include:

List of available payment methods

  1. Credit and Debit Cards: Customers can conveniently make payments using major credit cards such as Visa, Mastercard, American Express, and Discover, ensuring broad acceptance.
  2. Digital Wallets: WooCommerce supports widely-used digital wallets like PayPal, Apple Pay, Google Pay, and Amazon Pay. Customers can securely complete transactions using their stored payment information and enjoy a frictionless checkout experience.
  3. Bank Transfers: WooCommerce integrates with payment gateways like Stripe, which allows customers to make payments directly from their bank accounts. Direct Bank Transfer (BACS) and Faster Payments Service (FPS) are also available for secure and reliable bank transfers.
  4. Cash on Delivery (COD): WooCommerce provides the option for customers to pay in cash upon delivery, offering convenience and flexibility.
  5. Cryptocurrency: For merchants embracing digital currencies, WooCommerce integrates with cryptocurrency payment gateways like BitPay or Coinbase Commerce. Customers can make payments using popular cryptocurrencies such as Bitcoin or Ethereum.
  6. Offline Payment Methods: WooCommerce accommodates offline payment methods such as checks or money orders, enabling customers to complete transactions manually.

Additionally, WooCommerce offers integration with other popular payment gateways like Stripe, which allows merchants to accept payments from various credit and debit cards, as well as digital wallets like Apple Pay and Google Pay. By leveraging these diverse payment methods, merchants can cater to a broader customer base and provide a seamless checkout experience, ultimately enhancing customer satisfaction and driving sales.

How to Add a Payment Method in WooCommerce

To add a payment method to WooCommerce, navigate to WooCommerce > Settings > Payments to see all of the available payment methods.

Here you can Enable/Disable the payment methods that you want.

To access a specific payment method settings, you can click on its name or click on the setup button on the right side.

At the bottom of the table, you can discover more payment methods and add them to your website.

Add payment method to WooCommerce

How to Create a Payment Method Discount in WooCommerce?

Because WooCommerce doesn’t have a feature to apply a coupon on payment methods, we are using the Discount Rules and Dynamic Pricing for WooCommerce plugin to create a payment method discount in WooCommerce.

To create a payment method discount in WooCommerce follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab.
  • Click on the Add New button to create a new discount rule.
  • Set a unique name for the rule, e.g. “Paypal discount”. It will be shown as the coupon name.
  • Select the “Discount type” based on your requirements. e.g. “Percentage Discount”.
  • Set a value for the discount. e.g. 20 to provide a 20% discount.
Payment Method Discount in WooCommerce configuration
  • Under “Conditions” add a “Payment method” condition and select the payment methods that will get the discount. Here we selected “Paypal Standard”.
  • Save the rule.
WooCommerce payment method discount conditions

The discount automatically applies to the cart when the user selects a payment method that has a discount.

Because we applied a coupon on Paypal the discount applied to the cart successfully.

Payment method coupon in WooCommerce

Minimum Order Amount Discount

A payment gateway discount in WooCommerce is a valuable incentive provided to customers when they meet a minimum order amount requirement. This discount serves as an encouragement for customers to increase their purchase value, thereby enhancing their overall shopping experience. By offering this discount, businesses not only promote higher transaction volumes but also foster customer loyalty and satisfaction. Such discounts create a win-win situation, allowing customers to enjoy reduced prices while businesses benefit from increased sales and revenue. This mutually beneficial arrangement further strengthens the relationship between businesses and customers, making it a powerful strategy for driving growth and achieving success in the competitive e-commerce landscape.

To create a minimum order amount discount for a specific payment method follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab.
  • Click on the Add New button to create a new discount rule.
  • Set a unique name for the rule, e.g. “Paypal discount”. It will be shown as the coupon name.
  • Select the “Discount type” based on your requirements. e.g. “Price Discount”.
  • Set a value for the discount. e.g. 10 to provide a 10$ discount.
Minimum order amount discount for specific payment gateway in WooCommerce
  • Under “Conditions” add a “Payment method” condition and select the payment methods that will get the discount. Here we selected “Direct Bank Transfer”.
  • Add a “Subtotal excluding tax” or “Subtotal including tax” condition and set its associated values. For example, we set the minimum order amount to 100$.
  • Save the rule.
Payment gateway and minimum order amount discount in WooCommerce configuration

Because the user’s minimum order amount is 100$ and he chose the “Direct Bank Transfer” as a payment gateway he got the discount.

Payment gateway and minimum order amount discount in WooCommerce

Free Shipping for Payment Gateways

Free shipping refers to a promotional offer provided by businesses where the cost of shipping is waived for customers. It is a customer-centric strategy aimed at enhancing the shopping experience and enticing potential buyers. With free shipping, customers can enjoy the convenience of having their purchases delivered directly to their doorstep without incurring any additional shipping charges. This incentive eliminates the financial barrier that shipping fees may pose, making the overall purchase more affordable and attractive. Free shipping is often used as a marketing tool to encourage higher order volumes, boost customer loyalty, and increase conversion rates. By offering this perk, businesses aim to provide added value, convenience, and a seamless shopping experience for their customers, ultimately fostering satisfaction and building stronger relationships.

To provide free shipping for specific payment gateways follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Shipping Methods” tab.
  • Click on the Add New button to create a new shipping method.
  • Set a unique name for the rule, e.g. “Free Shipping”. It will be shown as a shipping method
  • Set “0” for the “Cost
free shipping method config in woocommerce
  • Under “Conditions” add a “Payment method” condition and select the payment methods that will get the discount. e.g. “Paypal Standard, Direct Bank Transfer”.
  • You can add a “subtotal excluding tax” or “subtotal including tax” to check the minimum order amount. (Optional)
  • Save the rule
conditions of free shipping method

Now if you want to not show other shipping methods when free shipping is available follow the below steps.

  • Navigate to the “Woo Pricing & Discounts >> Settings” menu.
  • Under the “General” tab select the “Shipping” section.
  • Set “Hide On Free Shipping” to “Yes”.
  • Save changes.
hide shipping methods when a free shipping is available

Free Shipping is available to the user because he selected the “Direct bank transfer” and the minimum order amount is greater than 100$.

free shipping discount in woocommerce

Shipping Discount for Payment Gateways

A shipping discount refers to a reduction or cost-saving incentive provided by businesses on the shipping fees associated with the delivery of goods or products. It is a promotional strategy aimed at attracting customers and encouraging them to make purchases by offsetting or reducing the expenses related to shipping. A shipping discount can take various forms, such as a percentage off the total shipping cost, a fixed amount deduction, or even free shipping for orders that meet specific criteria. By offering shipping discounts, businesses seek to make their products more affordable and competitive, thereby increasing customer satisfaction and boosting sales. This incentive not only helps customers save money but also enhances the overall value proposition, making the purchasing experience more appealing. Whether it’s through limited-time promotions, membership benefits, or special offers, shipping discounts serve as a powerful tool for businesses to attract and retain customers in a highly competitive marketplace.

Create Shipping Discount for Payment Gateways

To provide a shipping discount on specific payment gateways, we are using the Shipping Discount addon for the Discount Rules and Dynamic Pricing for WooCommerce.

Follow the below steps to create a shipping discount.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Shipping Discounts” tab.
  • Click on the Add New button to create a new shipping discount rule.
  • Set a unique name for the rule, e.g. “Shipping Discount”. It will be shown as the coupon name.
  • Select the “Discount type” based on your requirements. e.g. “Percentage Discount”. It is calculated based on the shipping amount.
  • Set a value for the discount. e.g. 50 to provide a 50% discount.
shipping discount configuration
  • Under “Shipping methods” you can add a specific shipping method by searching it by “type” or by “title”. Or you can leave it empty to apply the discount on all of the available shipping methods. (Optional)
select shipping method in woocommerce
  • Under “Conditions” add a “Payment method” condition and select the payment methods.
  • Save the rule
select payment gateways in woocommerce

As a result, the shipping discount applies to the cart like the below image.

Shipping discount in woocommerce checkout

Provide Free Gift Products

Offering complimentary gift products to customers is an exceptional strategy that can work wonders for online stores. By providing these free gifts, businesses can create a memorable and positive shopping experience that leaves a lasting impression on customers. It serves as a powerful incentive to attract new customers, retain existing ones, and foster brand loyalty. The act of receiving something extra without any additional cost creates a sense of delight and satisfaction. Furthermore, free gift products can also serve as a clever marketing tool, as customers may share their positive experiences with others, generating word-of-mouth promotion and potentially expanding the customer base. Overall, incorporating free gift products into an online store’s strategy can contribute to increased customer engagement, improved brand reputation, and ultimately, enhanced business growth.

To provide a free gift product for a specific payment method, we are using Auto Add Products to Cart for WooCommerce addon.

Follow the below steps to provide a free gift product.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Auto Add Products” tab.
  • Click on the Add New button to create a new free gift product rule.
  • Set a unique name for the rule, e.g. “Free Gift”.
  • Under “Items” add a product and set its quantity.
  • Select “Percentage discount” as a discount type and set 100 to its value.
Free gift product rule
  • Under “Conditions” add a “Payment method” condition and select the payment methods.
  • Save the rule
Free gift product payment gateways

When a customer chooses the selected payment gateways, as a result, he will get a free gift product automatically.

As you can see in the below image, the free gift product is automatically added to the cart.

Auto added product in woocommerce

Product Pricing

Product pricing based on payment gateways is not only an awesome feature but also a strategic advantage for businesses in the increasingly competitive online marketplace. With this functionality, businesses can tailor their pricing strategies to accommodate different payment methods, providing flexibility and convenience to customers while maximizing profitability.

One of the key benefits of pricing based on payment gateways is the ability to account for transaction fees imposed by different payment providers. Various payment gateways charge different fees for processing transactions, and these costs can eat into a business’s profit margins. By adjusting the prices based on the selected payment method, businesses can mitigate the impact of these fees and ensure that they remain financially viable.

Moreover, pricing differentiation based on payment gateways allows businesses to align their pricing with customer preferences and behaviors. Different customers have varying preferences when it comes to payment methods. Some may prefer the convenience of credit cards, while others may opt for digital wallets or bank transfers. By offering lower prices or exclusive discounts for specific payment methods, businesses can incentivize customers to choose the preferred payment gateway, thereby increasing conversion rates and customer satisfaction.

Create Different Prices for each Payment Method

To offer different prices for each payment method you can flow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  • Click on the Add New button to create a new free gift product rule.
  • Set a name for the rule, e.g. “Paypal Pricing”.
  • Select “Simple” as the “Mode”.
Create a pricing rule
  • Select discount or fee type.
  • Set a value for the discount or fee.
  • Under “Discounted products”, select specific products or add “All products” to apply storewide pricing.
select products
  • Under “Conditions” add a “Payment method” condition and select the payment gateways.
  • Save the rule.
select payment gateways

When the customer changes the payment gateway to “Direct Bank Transfer” a 10% discount applies to the product price.

payment method pricing in woocommerce

You can create a rule for each payment gateway.

Payment Method Discount in WooCommerce Conclusion

This article explores using various discount types for payment methods to enhance customer satisfaction, boost sales, and optimize pricing models. Strategies discussed include payment gateway coupons, minimum order amount coupons, free shipping discounts, shipping discounts, free gift products, and setting different prices and fees for payment methods. By leveraging these discounts, businesses can gain a competitive edge and achieve success in the dynamic e-commerce landscape.

Please let us know which discount types are you using for payment methods in your store.

Payment Method Discount in WooCommerce FAQ

What are WooCommerce payment methods or payment gateway discounts?

WooCommerce payment method or payment gateway discounts refer to the ability to apply discounts or special offers based on the selected payment method during the checkout process in WooCommerce.

How can I offer a payment method discount in WooCommerce?

You can use Discount Rules and Dynamic Pricing for WooCommerce plugin. The plugin provides various types of discounts and fees on payment methods.

Which payment gateways support discounts in WooCommerce?

WooCommerce supports a wide range of payment gateways, and you can apply discounts and fees on all of them using Discount Rules and Dynamic Pricing for WooCommerce plugin. Some of the popular gateways are PayPal, Stripe, Authorize.Net, and Braintree.

Can I offer different prices based on the selected payment method in WooCommerce?

Yes, you can set different prices for products or services based on the selected payment method in WooCommerce. This flexibility allows you to adjust prices to account for transaction fees or other factors associated with specific payment gateways.

How do payment method discounts affect my customers’ checkout experience?

Payment method discounts may affect the checkout experience for customers by displaying discounted prices or offering special promotions based on the chosen payment method. This can incentivize customers to select a specific payment option.

Can I set minimum order amount requirements for a specific payment method discount in WooCommerce?

Discount Rules and Dynamic Pricing for WooCommerce provides the option to set minimum order amount requirements for payment methods discounts. This functionality ensures that customers meet a specific spending threshold to be eligible for the associated payment method discount.

How can I create coupon codes specifically for payment methods in WooCommerce?

Navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab. Click on the Add New button to create a new WooCommerce discount rule. Set a unique name for the rule, e.g. “Paypal discount”. It will be shown as the coupon name. Select the “Discount type” based on your requirements. e.g. “Price Discount”. Set a value for the discount. e.g. 10 to provide a 10$ discount. Under “Conditions” add a “Peyment method” condition and select the payment gateways that are eligible for this discount. Save the rule.

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17 Ways to Create a WooCommerce Coupon and Increase Sales (2023 tutorial)

Create a WooCommerce Coupon

In the competitive world of e-commerce, businesses are always looking for ways to boost sales and stay ahead. One powerful strategy is using coupons. With WooCommerce, an e-commerce platform, businesses can easily create and manage their own coupons. These coupons attract new customers and encourage repeat purchases. In this article, we will explore how to create a WooCommerce coupon and how it can help your business grow.

In this article, we will create simple to advanced coupons like product specific, product variation, product attribute, category, first order (signup), storewide, auto apply, auto add products, provide free gift products, minimum order amount, Black Friday, BOGO deal, Buy 2 Get 1 Free, Shipping discount, URL coupon, bulk discount, user role based, and more.

Unleash the Power of WooCommerce Coupons

Coupons have long been a tried and tested way to entice customers and boost sales. With WooCommerce, businesses can take advantage of this powerful marketing tool and unleash its full potential. By offering discounts, free shipping, or other enticing deals, businesses can grab the attention of potential customers and encourage them to make a purchase. The flexibility of WooCommerce allows businesses to create coupons tailored to their specific needs, whether it’s a percentage off, a fixed amount discount, or a buy-one-get-one offer. With the ability to set expiration dates and limit usage, businesses can create a sense of urgency and scarcity, further enticing customers to take action.

Boost Your Sales with Irresistible Deals

Crafting irresistible deals is key to capturing the attention of customers and convincing them to make a purchase. When creating WooCommerce coupons, it’s important to think about what will truly entice your target audience. Are they more likely to be attracted by a percentage discount, a free gift, or a buy-one-get-one offer? Understanding your customers’ preferences and shopping habits can help you create coupons that are tailored to their needs and desires. Additionally, consider the timing of your coupons. Launching a coupon during a holiday season, a special event, or a product launch can generate excitement and drive sales. By offering irresistible deals, you can not only boost your sales but also create a sense of loyalty and satisfaction among your customers.

Craft Coupons That Customers Can’t Resist

Crafting coupons that customers can’t resist is a strategic and effective way to attract and retain customers. By carefully designing coupons that offer irresistible discounts or incentives, businesses can entice potential customers to try their products or services while also rewarding loyal customers for their continued support. The key to crafting compelling coupons lies in understanding customers’ needs and preferences, as well as considering the current market trends. By offering exclusive deals, limited-time offers, or personalized discounts, businesses can create a sense of urgency, increasing the likelihood of customers taking advantage of the coupon. Additionally, providing additional incentives such as free shipping, gift cards, or access to exclusive events can further enhance the appeal of the coupons. Ultimately, well-crafted coupons have the potential to not only drive sales but also build brand loyalty and create a positive customer experience.

How to Create Successful WooCommerce Coupon Campaigns

Creating successful WooCommerce coupon campaigns is crucial for driving sales and increasing customer engagement. Firstly, it is important to define clear objectives for the campaign, such as promoting a specific product or increasing customer loyalty. Next, carefully segment your target audience to ensure that the coupons are relevant to their interests and purchasing behavior. When designing the coupons, make them visually appealing and highlight the benefits customers will receive. Additionally, ensure that the coupon codes are easily accessible and simple to redeem. It is also useful to set a limited time frame for the campaign to create a sense of urgency and encourage immediate action. Tracking the performance of your coupon campaign is essential in order to analyze its effectiveness and make necessary adjustments for future campaigns. Overall, by following these steps and continuously optimizing your strategy, you can create successful WooCommerce coupon campaigns that drive sales and enhance customer satisfaction.

Increase sales with WooCommerce coupons

How to Create WooCommerce Coupon Codes?

Creating WooCommerce coupon codes is a simple and effective way to boost sales and attract customers to your online store. To create coupon codes, start by navigating to WooCommerce >> Coupons or Marketing >> Coupons page. From there, click on the “Create your first coupon” button and fill in the necessary details, such as the code, description, discount type, and amount. You can also set additional options such as usage limits, expiration dates, and restrictions. Once you have configured all the settings to your liking, simply save the coupon and it will be ready to use. With WooCommerce coupon codes, you can offer special promotions and incentives to your customers, helping to drive sales and grow your online business.

Detailed Guide to Create a WooCommerce Coupon

Time needed: 2 minutes

Follow the below steps to create a WooCommerce Coupon Code.

  1. Navigate to the WooCommerce >> Coupons or Marketing >> Coupons page. and Click on the “Add Coupon” button to add a new coupon code.

    Create WooCommerce Coupon Code

  2. Enter the Coupon code and then set an optional description for it.

  3. Set the coupon discount type under the coupon data panel.

    You can use “Percentage discount, Fixed cart discount, Fixed product discount” types.

  4. Set an amount for the coupon.

    Set coupon data in WooCommerce

  5. Set usage restrictions and usage limits based on your requirements.

  6. Publish the coupon.

After publishing the coupon, make sure that WooCommerce Coupons are enabled and users can use coupon codes. Follow the below steps.

  1. Go to the WooCommerce settings page on your site admin.
  2. In the “General” tab of the WooCommerce settings page, there is an “Enable coupons” option and you can enable it and save the settings.

Now you can test it in the cart by following the below steps.

  1. Add some products to the cart
  2. Navigate to the cart page.
  3. Enter the coupon code name inside the “Coupon code” field.
  4. Click on the “Apply Coupon” button.

The coupon applies to the cart like the below image.

Apply coupon in WooCommerce

Supercharge Your Sales with Powerful Coupon Strategies

One of the most effective ways to boost sales is by utilizing powerful coupon strategies. Coupons have long been a popular marketing tool and for good reason. They create a sense of urgency and excitement among customers, encouraging them to make a purchase. By offering discounts or special offers through coupons, businesses can attract new customers, incentivize repeat purchases, and increase overall sales. Additionally, implementing targeted coupon strategies such as personalizing offers based on customer preferences or using limited-time promotions can further enhance the effectiveness of coupons. With the right coupon strategies in place, businesses can supercharge their sales and achieve their revenue goals.

Create Advanced WooCommerce Coupon

If your store is looking for more effective ways to offer discounts and boost sales, a basic coupon may not cut it. That’s where advanced WooCommerce coupons come in handy. They provide targeted discounts to attract customers and increase your revenue. One highly regarded plugin for generating advanced coupons is “Discount Rules and Dynamic Pricing for WooCommerce” This plugin makes it a breeze to create various types of advanced coupons with just a few straightforward steps.

You can create advanced coupons like:

  • Storewide coupon discount
  • Auto apply product coupon
  • Product variation coupon
  • Product attribute coupon
  • Category coupon
  • First order or signup coupon
  • Minimum order amount coupon
  • Black Friday coupon
  • BOGO deals (Buy 1 Get 1 Free)
  • Buy 2 Get 1 Free
  • Bulk discount coupon
  • Products bundle coupon
  • Free gift coupon
  • User role-based coupon
  • Shipping coupon
  • URL coupon

Storewide Coupon Discount

A storewide coupon discount refers to a promotional offer where customers can avail a percentage or fixed amount off their entire purchase at a particular store. This type of discount is highly appealing to shoppers as it allows them to save money on a range of products or services offered by the store. Storewide coupon discounts are often used by retailers to attract new customers, increase foot traffic, and boost sales. They can be advertised through various channels such as emails, social media, or physical coupons distributed in-store. The convenience and flexibility of storewide coupon discounts make them a popular promotional strategy in the retail industry.

To create a percentage storewide coupon discount follow the below steps. For example, we will create a “20%” percentage coupon.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a unique name for the rule, e.g. “Storewide coupon”. It will be shown as the coupon name.
  • Select the “Discount type” based on your requirements. e.g. “Percentage Discount”.
  • Set a value for the discount. e.g. 20 to provide a 20% discount.
  • Save the rule.
WooCommerce storewide coupon

Now the discount code auto applies to the cart like the below image.

Storewide coupon

Auto Apply Product Coupon

Auto-apply product coupons are a convenient and time-saving feature that has revolutionized the way consumers shop online. With these coupons, shoppers no longer need to search for or manually enter coupon codes during the checkout process. Instead, the system automatically applies the relevant coupon to eligible products, instantly reflecting the discounted price. This seamless integration streamlines the shopping experience, allowing customers to enjoy immediate savings without any extra effort. Whether it’s a percentage off, a fixed amount discount, or a special promotion, auto apply product coupons make online shopping more efficient and cost-effective for savvy consumers.

To create an auto-apply product coupon follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a unique name for the rule.
  • Set “Discount type” to one of “Percentage discount per item” or “Price discount per item
  • Set a value for the discount. e.g. 10 to provide a 10% discount.
auto apply discount on product
  • Under the “Items” add a “Products in list” rule and select the products which will get the discount.
  • Save the rule.
Add product discount

As a result, when a customer adds the products to the cart, the coupon automatically applies to the cart as in the below image.

product discount

Product Variation Coupon

WooCommerce product variation coupons offer a powerful way to provide targeted discounts on specific product variations within an online store. With this feature, store owners can create coupons that apply only to certain variations of a product, such as different sizes, colors, or styles. This level of customization allows businesses to tailor their promotions to specific customer preferences and purchasing behaviors. Whether it’s offering a discount on a particular color option or incentivizing customers to try out a new size, WooCommerce product variation coupons provide a flexible and effective marketing tool. By providing discounts on specific variations, businesses can drive sales, encourage customer engagement, and enhance the overall shopping experience for their customers.

Create a product variation discount by following the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a unique name for the rule.
  • Set “Discount type” to one of “Percentage discount per item” or “Price discount per item
  • Set a value for the discount. e.g. 2 to provide a 2$ discount.
product variation discount config
  • Under “Items”, add a “Product variations in list” and select the variations which will get the discount.
  • Save the rule.
Select product variations

Because we applied the discount on the gray t-shirt, the coupon automatically applied to the cart.

product variation discount

Product Attribute Coupon

A product attribute coupon refers to a discount or promotional offer specifically tied to a particular feature or characteristic of a product. This type of coupon is designed to incentivize customers to purchase a product based on its unique attributes, rather than simply offering a general discount. For example, a product attribute coupon may offer a discount on a specific brand of shoes for customers who prefer a certain color or size. By tailoring the coupon to a specific product characteristic, businesses can target specific customer preferences and encourage sales of particular items. This type of coupon can also help businesses differentiate their products and highlight the unique features that set them apart from competitors.

To create an attribute coupon follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a unique name for the rule, e.g. “Attribute Coupon”. It will be shown as the coupon name.
  • Set “Discount type” to one of “Percentage discount per item” or “Price discount per item
  • Set a value for the discount. e.g. 5 to provide a 5% discount.
product attribute coupon configuration in woocommerce
  • Under items, add “Product attributes” and then select the attributes that will get the discount.
  • Save it.
product attribute coupon configuration in woocommerce

Because we applied the discount on the blue products. The discount was applied to the blue product properly.

product attribute coupon in woocommerce

Category Coupon

A category coupon is a type of discount coupon that offers savings on specific categories of products. Instead of providing a discount on a specific product, this coupon allows customers to save money on a broader range of items within a particular category. For example, a category coupon may offer a 20% discount on all clothing purchases or a buy one, get one free deal on all beauty products. These coupons are a popular marketing tool for retailers as they encourage customers to explore different products within a specific category and increase sales across various items. Additionally, category coupons provide customers with the opportunity to save money on their regular shopping needs and help them discover new products or brands they may not have tried otherwise.

To create a category coupon follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a unique name for the rule, e.g. “Hoodies”. It will be shown as the coupon name.
  • Set “Discount type” to one of “Percentage discount per item” or “Price discount per item
  • Set a value for the discount. e.g. 10 to provide a 10% discount.
category coupon in woocommerce
  • Under items, add “categories in list” and then select the categories that will get the discount.
  • Save it.

In the below image, a 10% percentage discount is applied to the hoodie category.

category discount for woocommerce

First Order or Signup Coupon

A First Order or Signup Coupon is a promotional offer designed to entice new customers to make their initial purchase or sign up for a service. This type of coupon is specifically aimed at capturing the attention and interest of individuals who may be hesitant to try a new product or service. By offering a discount or incentive for their first order or signup, businesses can effectively lower the barrier to entry and encourage potential customers to take the leap. First Order or Signup Coupons often come in the form of a percentage or fixed amount off the total purchase, providing an immediate benefit for new users. These coupons not only attract new customers but also serve as an opportunity for businesses to make a positive first impression, showcase the value of their offerings, and potentially convert new customers into loyal, repeat buyers.

To create a first order or signup coupon follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a unique name for the rule, e.g. “First Order”. It will be shown as the coupon name.
  • Select the “Discount type” based on your requirements. e.g. “Percentage Discount”.
  • Set a value for the discount. e.g. 10 to provide a 10% discount.
First order offer config
  • Under “Conditions” add a “Number of orders” condition and set it to “All time, Equal to 0”.
  • Save the rule.
Number of user orders off

Because the user doesn’t have an order in the store yet, he will get a discount on his first purchase.

First order coupon

Minimum Order Amount Coupon

A minimum order amount coupon or cart subtotal coupon refers to a discount or promotion offered by a retailer or online store, which requires customers to fulfill a certain minimum purchase requirement in order to avail of the coupon. This means that customers must spend a specified minimum amount on their shopping cart or order subtotal to be eligible for the coupon’s benefits, such as a percentage off the total purchase or free shipping. These types of coupons are commonly used by businesses to encourage customers to spend more, while also rewarding them with savings or other incentives for reaching the minimum spending threshold.

To create a minimum order amount coupon or cart subtotal coupon follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a unique name for the rule, e.g. “Thankyou”. It will be shown as the coupon name.
  • Select the “Discount type” based on your requirements. e.g. “Price Discount”.
  • Set a value for the discount. e.g. 10 to provide a 10$ discount.
WooCommerce minimum order amount coupon config
  • Under the conditions, add a “Subotatal excluding tax” or “Subtotal including tax” condition and set its values.
  • Save it.
minimum order value check in woocommerce

Because the minimum order amount is greater than 200$, a 10$ coupon code was applied to the cart successfully.

WooCommerce minimum order amount coupon

Black Friday Coupon

Black Friday is a highly anticipated shopping event that takes place on the day after Thanksgiving, marking the beginning of the holiday shopping season. One of the most exciting aspects of this day is the availability of various coupons and discounts, making it even more enticing for shoppers. Black Friday coupons offer significant savings on a wide range of products, from electronics and appliances to clothing and home goods. These coupons allow shoppers to maximize their budget and make the most of their shopping experience, ensuring that they can grab the best deals and save money while ticking off items from their wish lists. Whether it’s a percentage off, buy one get one free, or free shipping, Black Friday coupons serve as a valuable tool for shoppers to score incredible deals and make their holiday shopping spree a success.

To create a Black Friday coupon in WooCommerce follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a unique name for the rule, e.g. “Black Friday”. It will be shown as the coupon name.
  • Select the “Discount type” based on your requirements. e.g. “Percentage discount”.
  • Set a value for the discount. e.g. 20 to provide a 20% discount.
  • Under the “Date Time” section you can schedule the coupon for specific days, date range, date-time range, weekdays, and times. We schedule it to 2023 Black Friday.
  • Save the rule.
Black Friday coupon for WooCommerce

On Black Friday the coupon will apply to the cart like the below image.

WooCommerce Black Friday coupon

BOGO Deals (Buy 1 Get 1 Free)

BOGO deals, also known as Buy One Get One Free promotion, have long been a popular sales tactic in the retail industry. These deals offer customers the opportunity to purchase one item and receive another item of equal or lesser value for free. BOGO deals create a sense of value and incentive for consumers, encouraging them to make a purchase and potentially try out new products. Whether it’s in supermarkets, clothing stores, or online shops, BOGO deals are effective in increasing sales, reducing inventory, and attracting new customers. These promotions not only benefit shoppers by providing them with extra items at no additional cost, but they also allow businesses to generate excitement, boost customer loyalty, and drive revenue. The simplicity and appeal of BOGO deals make them a tried-and-true marketing strategy that continues to capture the attention of consumers.

Create a WooCommerce BOGO Deal Coupon

Create a BOGO deal by following the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  • Click on the Add New button to create a new pricing rule.
  • Select “Purchase x Receive y” for the “Mode” to create a BOGO deal.
BOGO offer config select BOGO deal
  • Set “Quantity Based on” to fulfill your requirements. We selected “Sum of all quantities“.
    • Single product: Quantity is calculated separately for each product.
    • Single product variation: Quantity is calculated separately for each product variation, for simple products quantity is calculated based on the product.
    • Cart line item: Quantity is calculated separately for each product line in the cart.
    • Sum of categories quantities: Quantity is calculated separately for each category in the cart.
    • Sum of all products quantities: Quantity is calculated based on sum of the selected products in the rule.
BOGO offer config set quantity based on
  • Set a message for the “Buy” product. It will be shown on the “Buy” product page.
  • Set a message for the “Get” product. It will be shown on the “Get” product page.
BOGO offer config set messages
  • Enable/Disable repeat. When it is enabled for each Buy 1, user will Get 1 free product.
  • Under the “Purchase Rule” set the “Purchase: 1“, “Receive: 1“, “Discount type: Percentage discount“, “Discount: 100
BOGO offer config set quantities
  • Under “Purchased Items” add a “Products in list” and select the Buy products.
  • Under the “Discounted Products” add a “Products in list” and select the Get products.
  • Save the rule.
BOGO offer config select Buy and Get products

When a user purchases a Buy product, he will get the Get product automatically.

BOGO discount

Read the BOGO deals for more information.

Buy 2 Get 1 Free

The “Buy 2 Get 1 Free” promotion is an enticing offer that captures the attention of shoppers and motivates them to make a purchase. With this deal, customers have the opportunity to buy two items and receive a third item of equal or lesser value for free. This promotion not only provides customers with added value but also encourages them to explore a wider range of products or stock up on their favorites. Buy 2 Get 1 Free promotion are particularly effective in industries like cosmetics, electronics, and apparel, where customers often seek multiple items or want to try different variations. This strategy benefits both consumers and businesses, as it increases sales, boosts average order value, and creates a sense of excitement and satisfaction for shoppers. The Buy 2 Get 1 Free promotion is a win-win situation, allowing customers to enjoy free items while helping businesses drive revenue and build customer loyalty.

You can read Buy 2 Get 1 Free deals for more information.

Bulk Discount Coupon (Quantity Based Coupon)

Quantity-based coupons, also known as bulk discount coupons, are an excellent way for businesses to incentivize customers to purchase larger quantities of products. These coupons offer discounts that are based on the quantity of items purchased, encouraging customers to buy in bulk and potentially save more money. Whether it’s a percentage off the total purchase or a fixed amount discount, quantity-based coupons provide a clear incentive for customers to increase their order size. This type of promotion is particularly beneficial for businesses that sell consumable or perishable goods, as it encourages customers to stock up on items they regularly use. Additionally, quantity-based coupons can help businesses manage inventory, reduce storage costs, and improve cash flow by promoting larger sales volumes. Overall, these coupons not only provide cost savings for customers but also offer strategic advantages for businesses, making them a valuable marketing tool in driving sales and customer loyalty.

Read Bulk Discount Coupons for more information.

Products Bundles

Products bundle coupons are a popular promotional strategy that allows businesses to offer discounts or special deals when customers purchase a combination of specific items together as a bundle. These coupons incentivize customers to buy multiple products that complement each other or are commonly used together. For example, a technology retailer might offer a bundle coupon for a laptop, a laptop bag, and a wireless mouse. By offering a discount on bundled items, businesses can encourage customers to increase their average order value and explore complementary products they may not have considered otherwise. Products bundle coupons not only benefit customers by providing cost savings but also help businesses boost sales, clear inventory, and promote specific products. Additionally, these coupons can enhance customer satisfaction by offering convenience and value in purchasing multiple items in one go. Overall, product bundle coupons are a win-win strategy that drives sales and customer engagement while providing added benefits to both businesses and shoppers.

Read the product bundle discount for more information.

Also, you can create amazing product bundles with the WooCommerce Product Bundle Builder plugin.

Free Gift Product

Free gift coupons are an enticing promotional tool that allows businesses to offer customers an additional item or product for free with their purchase. These coupons add value to the customer’s shopping experience by providing an extra incentive and surprise. For example, a beauty retailer might offer a free gift coupon for a deluxe sample or a travel-sized product with the purchase of a full-sized item. Free gift coupons not only encourage customers to make a purchase but also create a sense of excitement and gratitude. This strategy is particularly effective in attracting new customers, promoting brand loyalty, and increasing customer satisfaction. By offering a free gift, businesses can showcase new products, encourage the trial of different items, and leave a lasting positive impression on the customer. Free gift coupons are a powerful way for businesses to differentiate themselves, build customer relationships, and ultimately drive sales by providing an extra token of appreciation to shoppers.

Providing free gift products in WooCommerce is a complete guide that can help to auto-add free gifts to the cart.

User Role-Based Coupon

User Role-Based Coupon is a valuable feature that enhances the personalization and effectiveness of coupon campaigns. This innovative system allows businesses to create and distribute customized coupons based on specific user roles or characteristics. By segmenting their customer base and assigning different roles, such as loyal customers, first-time buyers, or VIP members, companies can tailor exclusive discounts, promotions, or rewards that resonate with each user group. This approach not only fosters customer loyalty but also encourages engagement and repeat purchases. User Role-Based Coupon empowers businesses to optimize their marketing strategies by delivering targeted incentives that cater to the unique needs and preferences of different customer segments, ultimately driving sales and fostering long-term customer relationships.

Read User role-based coupons for more information.

Shipping Coupon

A shipping coupon is a promotional tool that offers discounts or special deals on shipping costs for online purchases. In the fast-paced world of e-commerce, shipping plays a crucial role in customer satisfaction and retention. Shipping coupons provide an incentive for customers to complete their purchases by reducing or eliminating the associated shipping fees. These coupons can come in various forms, such as free shipping on orders above a certain threshold, discounted shipping rates, or expedited shipping options at a reduced cost. By offering shipping coupons, businesses not only attract new customers but also encourage existing ones to make repeat purchases. Such coupons help alleviate the concern of additional expenses related to shipping, making the overall shopping experience more convenient and cost-effective for customers.

Read shipping discounts to create a WooCommerce Shipping Coupon.

URL Coupon

A URL coupon that auto applies to the cart is an incredibly useful tool for creating effective marketing campaigns. With this type of coupon, customers don’t have to manually enter the coupon code during the checkout process. Instead, the coupon is automatically applied to their cart once they click on a specific URL or visit a designated landing page. This seamless and effortless experience enhances customer satisfaction, reduces friction, and eliminates the potential for errors or confusion during the checkout process. For businesses, URL coupons that auto-apply to the cart are highly effective in driving conversions and increasing sales. By providing a hassle-free discount experience, businesses can create targeted campaigns that entice customers to make a purchase. Additionally, this type of coupon allows for easy tracking and attribution, enabling businesses to measure the success and ROI of their campaigns accurately. Overall, URL coupons that auto-apply to the cart are a valuable tool for businesses looking to streamline the customer journey, boost conversions, and maximize the impact of their marketing campaigns.

Create a WooCommerce Coupon Conclusion

In this article, we have covered how to create a WooCommerce coupon, ranging from simple to advanced options. We have covered a wide range of coupon types, including product-specific, product variation, product attribute, category, first order (signup), storewide, auto-apply, auto-add products, providing free gift products, minimum order amount, Black Friday, BOGO deals, Buy 2 Get 1 Free, shipping discounts, URL coupons, bulk discounts, user role-based, and more. By mastering these techniques, you can unleash the full potential of coupon marketing in your WooCommerce store. Whether you’re looking to attract new customers, increase sales, or reward loyal shoppers, the ability to create tailored and enticing coupons is an invaluable asset. So, dive in, experiment with various coupon strategies, and watch your business thrive with the power of WooCommerce coupons.

Please let us know how you create a WooCommerce coupon and which techniques are useful for your business. Also, you can share your ideas with us.

FAQ

How can I create a WooCommerce Coupon?

To create coupon codes, start by navigating to the WooCommerce >> Coupons or Marketing >> Coupons page. From there, click on the “Create your first coupon” button and fill in the necessary details, such as the code, description, discount type, and amount. You can also set additional options such as usage limits, expiration dates, and restrictions. Once you have configured all the settings to your liking, simply save the coupon and it will be ready to use.

What types of coupons can I create in WooCommerce?

With WooCommerce, you can create various types of coupons, such as product-specific coupons, product variation coupons, product attribute coupons, category coupons, first order (signup) coupons, storewide coupons, auto-apply coupons, auto-add products coupons, free gift coupons, minimum order amount coupons, Black Friday coupons, BOGO (Buy One Get One) deals, Buy 2 Get 1 Free coupons, shipping discount coupons, URL coupons, bulk discount coupons, user role-based coupons, and more.

Can I create coupons that automatically apply to the cart in WooCommerce?

Yes, you can use Discount Rules and Dynamic Pricing for WooCommerce to create coupons in WooCommerce that automatically apply to the cart without user interaction. Also, you can create URL coupons that auto apply to the cart upon clicking a specific URL or visiting a designated landing page.

How can coupons benefit my WooCommerce store?

Coupons can benefit your WooCommerce store by attracting new customers, increasing sales, encouraging repeat purchases, rewarding loyalty, and boosting customer engagement and satisfaction.

Can I create customized coupons for specific user roles in WooCommerce?

Yes, by the aim of Discount Rules and Dynamic Pricing for WooCommerce you can create user role-based coupons, enabling you to offer personalized discounts or promotions to specific user groups, such as loyal customers, first-time buyers, or VIP members.

Are there any additional features or strategies I should consider when creating coupons in WooCommerce?

Yes, you can explore additional features and strategies, such as creating bulk discounts, setting up minimum order thresholds, providing free shipping or gift products, and leveraging coupon campaigns for special occasions like Black Friday sales and more.

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WooCommerce Apply Discount to All Products (2023 tutorial)

WooCommerce apply discount to all products

If you are running an online store using WooCommerce, you probably know how important it is to offer discounts to your customers. Discounts not only help boost sales but also attract new customers and retain existing ones. While WooCommerce allows you to apply discounts to individual products, there are times when you may want to offer a storewide discount or provide special pricing for wholesale users. In this article, we will explore why applying discounts to all products in WooCommerce is beneficial and how it can help you increase your sales and attract wholesale customers.

In the competitive world of e-commerce, every business owner knows the importance of attracting customers and boosting sales. One effective strategy to achieve this is by offering discounts. WooCommerce, the leading e-commerce platform, has now revolutionized the way you can apply discounts to all products in your store. With this game-changing feature, you can unlock the potential of your business and take it to new heights. In this article, we will explore the benefits and techniques of applying storewide discounts in WooCommerce, helping you transform your e-commerce business and increase your revenue.

Why Apply Discount to All Products in WooCommerce?

Applying discounts to all products in WooCommerce offers several advantages. Firstly, it simplifies the shopping experience for your customers. Instead of having to search for specific products on sale, they can enjoy reduced prices on every item in your store. This not only saves time but also encourages impulse buying, leading to higher sales. Additionally, offering storewide discounts creates a sense of excitement and urgency, as customers feel they are getting a great deal on any product they choose. This can help build customer loyalty and increase the chances of repeat purchases.

Benefits of WooCommerce Apply Discounts to All Products

By applying discounts to all products in your WooCommerce store, you can enjoy a range of benefits. Firstly, it helps you stand out from your competitors. Storewide discounts make your business more attractive to potential customers, as they perceive it as a better value for their money. This can give you an edge in a crowded market and increase your customer base. Moreover, offering discounts on all products can also help you clear old inventory or promote less popular items, leading to increased sales and revenue. Finally, applying discounts to all products simplifies your marketing efforts. Instead of promoting individual products, you can focus on a single message: great discounts on everything in your store.

How to Apply Discount to All Products in WooCommerce?

To apply a discount on all products or a store-wide discount we are using the Discount Rules and Dynamic Pricing for WooCommerce plugin.

Discount Rules and Dynamic Pricing for WooCommerce provides discounts like percentage discounts, price discounts, bulk discounts, BOGO deals, tiered discounts, product group discounts, storewide discounts, storewide coupons, and more.

Discount Rules and Dynamic Pricing for WooCommerce have introduced a revolutionary way to apply discounts to all products in your store, giving you an edge over your competitors. With this feature, you can now easily offer storewide discounts, making your products more appealing to customers and encouraging them to make a purchase. Whether you want to run a seasonal promotion or a wholesale deal, this functionality allows you to effortlessly apply discounts to all products in just a few clicks. No more hassle of manually adjusting prices for each item in your inventory. With WooCommerce’s storewide discount feature, you can save time and energy while still reaping the benefits of increased sales.

Seasonal Storewide Discounts

One effective way to apply discounts to all products in WooCommerce is by offering seasonal storewide discounts. For example, you can provide a special discount during holiday seasons or on specific occasions like Black Friday or Cyber Monday. Seasonal storewide discounts not only attract new customers but also encourage existing ones to make additional purchases. This can significantly boost your sales during peak seasons and help you create a buzz around your store. By utilizing this strategy, you can create a sense of urgency and excitement among your customers, leading to increased revenue and customer satisfaction.

Christmas Discount

During the festive season, many stores and businesses offer Christmas discounts to attract customers and make their shopping experience more affordable. These discounts often include reduced prices, buy-one-get-one-free offers, or special promotions. Such discounts are eagerly awaited by shoppers, as they provide an opportunity to save money on their holiday purchases. Whether it is buying gifts for loved ones, decorating the house, or treating oneself, the Christmas discount adds a touch of cheer to the season and allows individuals to make the most of their holiday budget.

1. Apply Discount on Products

To apply a discount like a percentage discount on the product’s price follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a name for the deal. e.g. Christmas Storewide discount in WooCommerce
  • Select “Simple” for the “Mode”
  • Select the appropriate discount type. e.g. Percentage discount
  • Set the discount amount
WooCommerce Apply Discount to All Products
  • Under “Discounted Products” add “All Products“.
WooCommerce Apply Discount to All Products
  • Under “Date Time” you can schedule the discount. e.g. schedule it for the 2023 Christmas
  • Save the rule.
Date time condition

Apply Discount to Products Price

  • Navigate to the “Woo Pricing & Discounts >> Settings” page.
  • Open the “Product pricing” section under the “General” tab of the plugin Settings.
  • Select the appropriate value for the “Product Base Price“.
    1. Cart Item Price: Discounts will apply to the cart item price. Useful when a custom pricing plugin is enabled on your site. (Recommended)
    2. Product Price: Discounts will apply to the product’s regular or sale price.
  • Select the appropriate value for the “On-Sale Products Price”
    1. Onsale price: Applies discount to the product’s on-sale price. If the product has an on-sale price in WooCommerce, otherwise it will use the Regular price of the product.
    2. Regular price: Applies discount to the product’s regular price.
  • Save changes.
product prices apply mode

The discount applies to the product’s price when it is applicable (If you scheduled it, then it will apply on the scheduled date).

WooCommerce Apply Discount to All Products on product listing

The discount will applies on the products price inside the cart like the below image.

WooCommerce Apply Discount to All Products on cart page

2. Create an Auto Apply Coupon

Auto Apply Coupon is a convenient feature that allows customers to automatically apply a coupon code at the checkout process without the need for manual input. With this functionality, customers can enjoy instant discounts or promotions without the hassle of searching for valid coupon codes or remembering to apply them during the purchase. This not only enhances the customer experience by making the checkout process faster and easier, but it also encourages higher conversion rates as customers are more likely to take advantage of available discounts. Additionally, Auto Apply Coupon can help businesses increase customer loyalty and satisfaction by providing a seamless shopping experience that rewards customers with instant savings.

You can create an auto apply coupon that applies to the customer cart automatically on Christmas.

To create an auto-apply coupon follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a unique name for the rule, e.g. “Christmas Sale”. It will be shown as the coupon name.
  • Select the “Discount type” based on your requirements. e.g. “Percentage Discount”.
  • Set a value for the discount. e.g. 10 to provide a 10% discount.
WooCommerce Apply coupon to All Products
  • Under “Date Time” you can schedule the discount. e.g. schedule it for the 2023 Christmas
  • Save the rule.
specific date condition

The Christmas coupon will auto apply to the customer cart like the below image.

Christmas coupon in WooCommerce

Offer Discount Across Store for Wholesale Users

Another great way to apply discounts to all products in WooCommerce is by offering special pricing for wholesale users. By providing a storewide discount for wholesale customers, you can attract and retain bulk buyers, who are essential for the growth of your business. Offering wholesale discounts can help you capture a larger market share and establish long-term relationships with wholesale clients. This strategy not only boosts your sales but also enhances your reputation as a reliable and customer-oriented business. By catering to the needs of wholesale users, you can tap into a profitable market segment and enjoy consistent revenue streams.

Create a Wholesale User Role in WordPress

To offer a discount for wholesale customers we need to create a role for wholesale customers. You can read create user roles in WordPress to add a user role for wholesale customers.

1. Apply Discount on Products

If you would like to apply the wholesale discount to the product’s price, then follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a name for the deal. e.g. Wholesale storewide discount
  • Select “Bulk” for the “Mode”
  • Select an appropriate “Quantity based on” value. e.g. Single product: Quantity is calculated separately for each product.
Bulk discount
  • Under “Quantities” add quantity ranges with associated discount type and discount amount.
  • Under “Discounted Products” add “All Products“.
Quantity based discount for all products in wooCommerce
  • Under “Conditions” add a “Roles” condition then select the wholesale user role.
  • Save the rule.
Wholesale user role

Apply Discount to Products Price

If the products have an onsale price on your store, then read this section of the article to apply the discount on regular or sale price of the products.

Now open one of the products page with a wholesale user role to see the quantity table on the product page.

The discounted price will be shown as Your price field when quantity changes.

Quantity based discount for wholesale users

After adding the product to the cart, the discount will apply like the below image.

Bulk discount offer on all products

2. Auto Apply Coupon

Auto Apply Coupon based on the number of cart items is a convenient feature that allows customers to automatically receive discounts or special offers based on the number of items they have in their shopping cart. This feature eliminates the need for customers to manually enter coupon codes, streamlining the checkout process and enhancing the overall shopping experience. By automatically applying relevant coupons, it encourages customers to purchase more items, boosting sales and promoting customer loyalty. Additionally, it simplifies the promotional process for businesses, as they can easily set up and customize the conditions for the auto apply feature based on the desired number of items, helping them effectively manage their marketing campaigns.

You can create an auto apply coupon that applies a discount based on the number of items inside the cart for wholesale users.

We will create the below rules.

  1. Number of cart items greater than 30, which applies a 30% discount.
  2. Number of cart items between 21 – 30, which applies a 15% discount.
  3. Number of cart items between 10 – 20, which applies a 10% discount.

1. Range 10 – 20

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a unique name for the rule, e.g. “Wholesale”. It will be shown as the coupon name.
  • Set a private note. (Optional)
  • Set “Apply mode” to “Apply this rule and disregard other rules
  • Select the “Discount type” based on your requirements. e.g. “Percentage Discount”.
  • Set a value for the discount. e.g. 10 to provide a 10% discount.
Storewide WooCommerce couopn
  • Conditions “Matching Mode” should be “All conditions should match”.
  • Add a Roles condition then select the “Wholesale” role.
  • Add a “Number of cart items” condition for “Greater equal to” 10.
  • Add a “Number of cart items” condition for “Less equal to” 20.
  • Save the rule.
Storewide WooCommerce couopn for wholesalers

2. Range 21 – 30

Now, create another wholesale coupon for the range of 21 – 30

  • Set a unique name for the rule, e.g. “Wholesale”. It will be shown as the coupon name.
  • Set a private note. (Optional)
  • Set “Apply mode” to “Apply this rule and disregard other rules
  • Select the “Discount type” based on your requirements. e.g. “Percentage Discount”.
  • Set a value for the discount. e.g. 15 to provide a 15% discount.
Discount across the store in WooCommerce
  • Conditions “Matching Mode” should be “All conditions should match”.
  • Add a Roles condition then select the “Wholesale” role.
  • Add a “Number of cart items” condition for “Greater equal to” 21.
  • Add a “Number of cart items” condition for “Less equal to” 30.
  • Save the rule.
Conditional coupon in WooCommerce

3. Range greater than 30

And create a rule for more than 30 items in the cart.

  • Set a unique name for the rule, e.g. “Wholesale”. It will be shown as the coupon name.
  • Set a private note. (Optional)
  • Set “Apply mode” to “Apply this rule and disregard other rules
  • Select the “Discount type” based on your requirements. e.g. “Percentage Discount”.
  • Set a value for the discount. e.g. 20 to provide a 20% discount.
Percentage coupon in WooCommerce
  • Conditions “Matching Mode” should be “All conditions should match”.
  • Add a Roles condition then select the “Wholesale” role.
  • Add a “Number of cart items” condition for “Greater than” 30.
  • Save the rule.
Coupon conditions

After creating a rule for each range, you should reorder rules from greater to lower discounts like the below image. Greater discounts should have top priority.

Coupon list

The auto apply coupon will apply to the cart when it is applicable.

For example, in the below image, there are 21 items inside the cart, and a 15% discount is applied to the cart automatically.

Wholesaler coupon

Conclusion

Applying discounts to all products in WooCommerce offers numerous benefits for your online store. Not only does it simplify the shopping experience for customers, but it also creates excitement and encourages impulse buying. With storewide discounts, you can stand out from your competitors, attract new customers, and increase your sales and revenue. Furthermore, by offering storewide discounts during seasonal periods and catering to wholesale users, you can tap into additional market segments and establish long-term relationships. So, don’t miss out on the opportunity to boost your sales and capture the wholesale market by applying discounts to all products in WooCommerce.

Comment to us about which type of storewide discounts are you using in your store. And let us know your experience with them.

Please support us by sharing the article on social networks.

FAQ

How can I apply a discount to all products in WooCommerce?

To apply a discount on all products in WooCommerce, you can use Discount Rules and Dynamic Pricing for WooCommerce plugin and create a pricing rule with a percentage or price discount that applies to “all products”. Or you can create an auto apply coupon that applies to the cart subtotal.

Is there a way to bulk apply a discount to all products in WooCommerce?

Yes, you can create a pricing rule that applies a specific amount of discount “percentage or price” to the storewide.

Can I set a percentage discount for all products in WooCommerce?

Yes, it is possible to create a percentage discount that applies to all products of the store. You can use a pricing rule or a cart discount rule for this purpose.

How do I create a coupon code that applies to all products in WooCommerce?

To create a coupon code that applies to all products, navigate to the “Woo Pricing & Discounts” menu, then open the “Discounts” tab, after configuring the discount type and its value, save it. It is done, and the coupon will apply to all products.

Can I apply a discount to all products except those that are already on sale in WooCommerce?

Yes, in the discount rule, under the excluded products, you can exclude on sale products from the rule.

What happens to the discount if I add new products to my WooCommerce store?

If you created a discount rule that applies to all products then the discount will apply to the new products too. Also, you can exclude them from the rule to do not allow the discount apply on them.

Is there a plugin that can help me apply a discount to all products in WooCommerce?

Yes, you can use the Discount Rules and Dynamic Pricing for WooCommerce plugin which is an advanced discount plugin to create and manage couopns and discounts.

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Provide Free Gift Products in WooCommerce Complete Guide

free-gift-products-in-woocommerce

Giving free gift products to customers is a powerful strategy that can elevate your WooCommerce store to new heights. Not only does it boost customer loyalty and engagement, but it also helps expand your store’s reach and ignite sales. In this detailed guide, we will walk you through the process of setting up free gift products in WooCommerce step-by-step. We will also explore the various ways you can utilize this feature to enhance your customers’ shopping experience and transform your store into something extraordinary. So, get ready to unlock the potential of gift a product in WooCommerce!

Unleashing the Power of Free Gift Products in WooCommerce

The power of free gift products in WooCommerce is undeniable. Not only do they attract customers and boost sales, but they also contribute to the overall success and growth of your store. By providing free gift products, you create a memorable experience for your customers, leaving a lasting impression that can lead to repeat purchases and word-of-mouth marketing. In this section, we will explore the different ways you can unleash this power and transform your store into a hub of customer satisfaction and loyalty.

Benefits of Providing Free Gift Products in WooCommerce

Providing free gift products in WooCommerce can offer several benefits to both the online store owners and the customers. Firstly, it can help in driving more sales and increasing customer loyalty. By offering free gifts, store owners can incentivize customers to make purchases and encourage them to return for future transactions. This can also help in attracting new customers and standing out from competitors.

Secondly, providing free gift products can be an effective marketing strategy. It allows store owners to promote specific products or encourage customers to explore and try new items. This can lead to increased awareness and exposure for certain products, potentially leading to higher sales in the long run.

Moreover, offering free gifts can enhance the overall customer experience. It adds value to the purchase and can create a positive impression of the brand. Customers feel appreciated and valued, which can foster loyalty and encourage them to recommend the store to others.

In conclusion, providing free gift products in WooCommerce can have several advantages, including increased sales, improved marketing, and enhanced customer experience. It is a strategy worth considering for online store owners looking to boost their business and maintain a loyal customer base.

Expanding Your Store’s Reach with Free Gift Products

Want to reach a wider audience and expand your store’s reach? Look no further than the magic of free gift products in WooCommerce. These enticing offerings can act as a powerful marketing tool, attracting new customers and encouraging them to explore your store. By strategically selecting and promoting free gift products, you can create buzz and generate interest in your brand. In this section, we will share valuable insights and tips on how to leverage free gift products to expand your store’s reach and attract a whole new customer base.

Boost Customer Loyalty: The Magic of Free Gift Products

In the competitive world of e-commerce, it’s crucial for online retailers to find innovative ways to stand out from the crowd and keep customers coming back for more. One powerful strategy that has been proven to boost customer loyalty is offering free gift products. By providing unexpected surprises to shoppers, businesses can create a sense of delight and appreciation that goes beyond the transactional. In this detailed guide, we will explore how to set up free gift products in WooCommerce and unleash the magic of this game-changing feature.

Free Gift Products: Elevating the Shopping Experience

Shopping online can sometimes feel impersonal and transactional. However, by incorporating free gift products into your WooCommerce store, you can turn a regular shopping experience into a memorable one. When customers receive unexpected gifts alongside their purchases, it creates a sense of surprise and joy. This not only enhances customer satisfaction but also increases the likelihood of repeat purchases and word-of-mouth referrals. By strategically selecting unique and desirable gifts that align with your target audience’s preferences, you can create a truly elevated shopping experience that sets your store apart from the competition.

Ultimate Guide to WooCommerce’s Free Gift Products Feature

WooCommerce’s Free Gift Products feature is a game-changer for any online store. It allows you to offer complimentary items to your customers, creating a sense of surprise and delight. By leveraging this feature, you can enhance the overall shopping experience and set your store apart from the competition. Whether you want to reward loyal customers or entice new ones, the Free Gift Products feature can help you achieve your goals. In this ultimate guide, we will delve into the various strategies and techniques to make the most out of this incredible feature.

Video Tutorial

Step-by-Step Tutorial: Setting Up Free Gift Products in WooCommerce

Setting up free gift products in WooCommerce is a breeze. We will introduce some methods to provide gift products in this article.

1. BOGO Deals

BOGO, or ‘Buy One Get One’, deals are a popular marketing strategy used by retailers to entice customers into making a purchase. These deals typically offer customers the opportunity to buy one product and receive another product of equal or lesser value for free, or at a significantly discounted price. BOGO deals are effective in attracting customers as they offer the perception of getting more value for their money. Whether it’s buy one get one free on clothing, groceries, or electronics, these promotions encourage customers to make a purchase by appealing to their desire for discounts and savings. BOGO deals also benefit retailers by increasing sales and clearing out excess inventory. Overall, BOGO deals are a win-win for both customers and retailers, providing a mutually beneficial opportunity for savings and increased revenue.

To implement BOGO deals in WooCommerce, we are using Discount Rules and Dynamic Pricing for WooCommerce plugin.

With the Discount Rules and Dynamic Pricing for WooCommerce, you can implement all variations of BOGO deals like “Buy One Get One Free“, “Buy One Get One-Half price“, “Buy 2 Get 1 Free“, “Buy 2 Get 1 half price“, “Buy 3 Get 1 Free“, “Buy 3 Get 1 half price” and etc.

Product BOGO Deals

In this example, we will implement Buy Product A Get Product B as a free gift, but you can do Buy Product A Get another A for free.

To implement a BOGO deal let’s follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a name for the BOGO deal. e.g. Product BOGO deal
  • Select “Purchase x Receive y” for the “Mode” field.
  • Select “Sum of all products quantities” or “Single product” for the “Quantity based on” field.
Product BOGO deal setup in WooCommerce
  • Set a message for Buy product. It will be shown on the Buy product page.
  • Set a message for the Get product. It will be shown on the free gift product page.
  • Enable/Disable the Repeat field based on your requirements. When it is enabled, for each 1 buy user will get 1 free gift product.
Product BOGO deal setup in WooCommerce step two
  • Setup the Purchase Rule with the values like, Purchase: 1, Receive: 1, Discount Type: Percentage discount, Discount: 100
  • Under “Purchase items” add a “Products in list” and select the Buy product.
  • Under “Discounted products” add a “Products in list” and select the free gift product.
  • Save the rule.
Product BOGO deal setup in WooCommerce step 3

It is done. Now if a user purchase the Buy product he will get a free gift product automatically.

Provide free gift products in WooCommerce

Category BOGO Deals

You can effectively motivate customers to make purchases from a specific category by implementing enticing Buy One Get One (BOGO) deals tailored specifically to those categories. By incorporating this strategy, whenever a customer buys a product from the designated category, they will not only enjoy their purchase but also receive an exciting free gift as an added bonus.

To create a BOGO deal for categories and gift a product in WooCommerce, follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a name for the deal.
  • Select “Purchase x Receive y” for the mode.
  • Select “Sum of all products quantities” for the “Quantity based on” field.
Setup category BOGO deal in WooCommerce
  • Set a message to the Buy products. It will be shown on the Buy Products page.
  • Set a message for the Get products. It will be shown on the Get Products page.
  • Enable/Disable the repeat field based on your requirements. When it is enabled, for each buy 2 products, 1 get product will be added to the cart.
Setup category BOGO deal in WooCommerce step 2
  • Set up the purchase rule with a 100% discount. E.g: Purchase: 2, Receive: 1, Discount type: Percentage discount, Discount: 100
  • Under “Purchase items” add “Categories in list” and select the Buy categories.
  • Under “Discounted products” add a “Products in list” and select the free gift product.
  • Save the rule.
Setup category BOGO deal in WooCommerce step 3

The setup of the category BOGO deal is done successfully. Now if a user buys 2 products from the selected categories a free gift product will be added automatically to the cart.

As you can see in the below image, there are 2 hoodies with an auto-added free gift product.

WooCommerce Category BOGO deal

2. Conditinally Added Gift Products

Sometimes you want to auto-add free gift products to the cart when some conditions are met. For example, provide free gift products when the cart subtotal is more than 200$.

To provide such free gift products, we will use the Auto Add Products to Cart addon for the Discount Rules and Dynamic Pricing for WooCommerce.

Gift a Product for Cart Subtotal in WooCommerce

Gift a Product for Cart Subtotal is a strategy implemented by businesses to incentivize customers to make a purchase by offering a complimentary product when their cart subtotal reaches a certain amount. This tactic not only encourages customers to add more items to their cart to meet the threshold but also creates a sense of excitement and value for the customer. By offering a free product, businesses can increase sales and customer satisfaction, as customers feel like they are getting an added bonus for their purchase. This strategy can also help businesses promote specific products or clear out excess inventory. Overall, “Gift a Product for Cart Subtotal” is an effective marketing technique that benefits both the customers and the business.

To gift a product based on cart subtotal in WooCommerce, follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Auto Add Products” tab.
  • Set a name for the rule. e.g. Free gift for cart subtotal in WooCommerce
  • Add a product or product variation under items and then select the free gift product with a 100% discount.
Setup gift a product in WooCommerce
  • Under Conditions, add a subtotal condition like “Subtotal including tax” and set a value for it. You can also, check specific products or categories subtotal with appropriate subtotal conditions.
  • Save the rule.
Setup gift a product in WooCommerce conditions

Now when the cart subtotal is greater or equal to 200$ then the free gift product will be auto add to the cart.

Gift a product for cart subtotal in WooCommerce

Gift a Product on Black Friday

Black Friday, known for its incredible deals and discounts, presents a unique opportunity for businesses to connect with customers and expand their customer base. By gifting a product on Black Friday, businesses can attract new customers and build long-lasting relationships. Offering a free or discounted product not only creates excitement and engagement among potential customers but also showcases the value and quality of the brand. This gesture of generosity can leave a lasting impression, encouraging customers to return for future purchases and spreading positive word-of-mouth, ultimately resulting in increased sales and customer loyalty.

To gift a product on Black Friday, follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Auto Add Products” tab.
  • Set a name for the rule. e.g. Free gift for cart subtotal in WooCommerce
  • Add a product or product variation under items and then select the free gift product with a 100% discount.
Gift a product in WooCommerce for Black Friday
  • Add a “Specific Date” and select 24 November for 2023 Black Friday.
  • Save the rule.
Gift product on Black Friday 2023

On Black Friday the gift product will be auto add to the cart, like the below image.

Black Friday Free Gift Product in WooCommerce

3. Gift a Product in WooCommerce with Product Bundles

WooCommerce Product Bundles is an exceptional plugin that revolutionizes your WooCommerce experience by providing you with a multitude of features to create innovative product bundles. With this plugin, you can effortlessly mix and match products, assemble products, create custom product boxes, composite products, and even offer gift products – all within the WooCommerce platform. This comprehensive tool empowers your business to offer unique and captivating product options, ultimately boosting customer satisfaction and driving sales. Say goodbye to limitations and hello to unlimited possibilities with WooCommerce Product Bundles.

You can provide multiple gifts in a product bundle and allow the customer to choose the gift product from multiple available products.

You can read creating product bundles in WooCommerce for more information.

To gift a product in WooCommerce with product bundles follow the below steps.

  • Select “Product bundle” as the product type.
  • Open the “Product Bundles” tab to configure a product bundle.
  • Click on the “Add Bundle” button to add items to the product bundle. Here we added two items.
gift product with WooCommerce product bundles
  • In the first item, we selected the Buy products. You can provide multiple products, categories or tags.
Configurate product bundle item
  • In the second item, we provided multiple gift products.
  • Set a 100% percentage discount on the gift products.
  • Publish the product bundle.
add gift product
  • On the product page, user can select a gift product from multiple available gift products.
result of create gift product with product bundle plugin
  • After selecting a gift product, the user can add the product bundle to the cart.
final result of create gift product with WooCommerce product bundle
  • As you can see in the below image, gift a product in WooCommerce is done successfully.
Free gift product in cart

4. Gift a Product with a Campaign

You can take your marketing efforts to the next level by implementing special campaigns, such as a Summer deal, that entice customers with the offer of free gift products. To effectively execute these campaigns, consider sending a personalized URL Coupon directly to customers’ email addresses or sharing it across various social networks. The beauty of this URL Coupon lies in its ability to automatically add the free gift product to the customer’s cart, ensuring a seamless and delightful shopping experience.

To create a campaign that auto adds multiple products to the cart with a free gift product, we use Product Bundles Builder for WooCommerce and URL Coupons plugins.

Create a Package for the Campaign

First, we need to create a package that has items plus a free gift product. To do so, we are using a product bundle for it.

  • Add a new product and select “Product bundle” as the product type in the “Product data” panel.
  • Open the “Product Bundles” tab.
  • Click on the “Add Bundle” to add as many items as you want. Don’t forget to add an item for the free gift product.
Create a Package for the Campaign
  • Set a default product for all of the added items. It is important.
WooCommerce free gift product campaign setup
  • Set a default product as the gift product.
  • Apply a 100% percentage discount on the free gift product.
  • Publish the product bundle.
WooCommerce campaign setup step 3

Create a URL for the Campaign

After creating a product bundle for the campaign, we should create a URL that auto adds this package to the cart. To do so we are using URL Coupons for WooCommerce.

  • Navigate to the Discounts tab.
  • Set a unique name for the coupon.
  • Select “Price discount” as the “Discount Type”.
  • Set “0” to the “Discount Amount” field.
Create a URL for the Campaign
  • Enable the “URL Coupon” field.
  • Copy this URL to use it in the campaign.
WooCommerce campaign setup step 5
  • Under “Auto Add Products”, select the product bundle that you created in the above steps. And set a “Product main price” for it.
  • Allow removal from the cart.
  • Schedule the URL Coupon for the date or time that you want.
  • Save the rule.
WooCommerce free gift campaign setup schedule

Now you can use the URL in your campaigns and send it to customers’ email address or share it on social networks.

When a user visits the URL the package will be auto added to the cart with a gift product.

Free gift product campaign in WooCommerce

From Ordinary to Extraordinary: Free Gift Products in WooCommerce

In today’s competitive e-commerce landscape, it’s crucial to find innovative ways to engage customers and foster loyalty. Free gift products in WooCommerce provide a powerful tool for achieving this goal. By following our step-by-step guide and implementing this feature in your store, you can unlock the potential to boost customer loyalty, enhance the shopping experience, and ignite sales. So, why settle for the ordinary when you can offer something extraordinary? Start integrating free gift products into your WooCommerce store today and watch your customer engagement and sales soar to new heights.

Free gift products in WooCommerce are more than just a marketing strategy – they are an opportunity to elevate the shopping experience and build customer loyalty. By following our step-by-step tutorial and implementing the techniques and strategies discussed in this guide, you can transform your store from ordinary to extraordinary. So, why wait? Start using free gift products in WooCommerce today and witness the transformative power of this game-changing feature for your online store. Happy gifting!

FAQ

How do I offer a free product on WooCommerce?

You can offer a free product on WooCommerce, with a BOGO deal or Buy One Get One deal. When a customer buys a specific product or category he will get the free gift product automatically in the cart. There are other types of gifting products in WooCommerce e.g. cart subtotal-based gift products, Black Friday gifts, gifting a product with a campaign and etc.

Can I offer a free gift product in WooCommerce with a campaign?

To offer a free gift product in WooCommerce with a campaign you can create a URL Coupon and send the URL to your customers’ email address or share it on social media. The URL Coupon can automatically add products and the free gift product to the cart when the URL is visited.

Which methods are available to provide free gift products in WooCommerce?

There are various methods to offer free gift products in WooCommerce like BOGO deals, Buy 2 Get 1 Free, Buy 3 Get 1 Free, Category BOGO deals, gift a product for cart subtotal, gift a product on Black Friday, provide gift products with product bundles, and gift a product with a campaign.