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WooCommerce Product Bundle: How to Create Dynamic and Flexible Bundles

WooCommerce, with its vast array of features and plugins, has revolutionized the way online businesses operate. One of its most significant contributions is the ability to create dynamic and flexible product bundles. Gone are the days of traditional bundling methods, where customers were limited to fixed packages. With WooCommerce Product Bundle Builder plugin, businesses can now craft bundles that cater to individual preferences and offer personalized shopping experiences. In this article, we will explore the art of creating flexible bundles, the advantages they bring to businesses and customers alike, and delve into the dynamics of WooCommerce bundles.

Table of Contents

Unleashing the Power of WooCommerce Product Bundles

In the highly competitive world of eCommerce, finding new and innovative strategies to attract customers and boost sales is essential. One such strategy that has gained popularity is the use of product bundles. By combining multiple products into a single package, businesses can offer unique and enticing deals to their customers. WooCommerce, one of the leading eCommerce platforms, provides a powerful tool called Product Bundle Builder for WooCommerce that allows businesses to create dynamic and flexible bundles. In this article, we will explore the various ways businesses can leverage this tool to create memorable shopping experiences and maximize profitability.

Innovative Strategies for Creating Unique Product Bundles

When it comes to creating product bundles, businesses need to think outside the box and come up with innovative strategies to stand out from the competition. Product Bundle Builder for WooCommerce offers a range of options to help businesses create unique bundles that captivate customers. From bundling related products together to offering customizable options, businesses can experiment with different combinations to find the perfect bundle that meets the needs and desires of their target audience. By thinking creatively and exploring unconventional options, businesses can create bundles that not only boost sales but also leave a lasting impression on customers.

Benefits of Creating Product Bundles in WooCommerce

Creating product bundles in WooCommerce can offer several benefits to both customers and businesses. For customers, product bundles provide a convenient way to purchase multiple related items at once, saving time and effort. Bundles also often come at a discounted price compared to buying individual products separately, offering customers a cost-effective solution. Additionally, bundles can enhance the customer’s shopping experience by suggesting complementary items that they may not have considered otherwise. For businesses, product bundling can drive sales and increase average order value. By grouping products together, businesses can strategically promote certain items and increase their visibility. Bundles also allow businesses to clear out excess inventory or promote slow-selling items by pairing them with more popular products. Overall, creating product bundles in WooCommerce can be a win-win situation for both customers and businesses, providing convenience, savings, and opportunities for increased sales.

Taking eCommerce to the Next Level with Dynamic Bundles

Traditional product bundling methods often involve fixed bundles that offer little flexibility for customers. However, WooCommerce Product Bundles take eCommerce to the next level by allowing businesses to create dynamic bundles. With dynamic bundles, businesses can offer customers the freedom to choose from a selection of products, creating a personalized bundle that suits their specific needs. This level of customization not only enhances the shopping experience but also increases customer satisfaction and loyalty. By giving customers the power to create their own bundles, businesses can tap into the growing demand for personalized and unique shopping experiences, setting themselves apart from their competitors.

Maximizing Profitability with Dynamic and Flexible Bundles

In today’s fast-paced and ever-evolving eCommerce landscape, businesses need to adapt and find new ways to drive sales and maximize profitability. WooCommerce Product Bundles provides businesses with a powerful tool to create dynamic and flexible bundles that captivate customers and boost sales. By utilizing innovative strategies, businesses can create unique bundles that stand out from the competition and offer customers a personalized shopping experience. With the ability to create customizable bundles, businesses can tap into the growing demand for personalized products and experiences, ensuring long-term customer satisfaction and loyalty. With WooCommerce Product Bundles, the possibilities are endless, and businesses can truly unleash the power of bundling to take their eCommerce game to new heights.

Breaking Free from Traditional Product Bundling Methods

Traditional product bundling methods were often rigid and lacked the flexibility required to meet the diverse needs of customers. With WooCommerce, businesses can break free from these limitations. By offering dynamic bundles, businesses can give customers the freedom to select from a wide range of products and create their own personalized bundles. This flexibility allows customers to choose products that align with their tastes, which in turn increases customer satisfaction and encourages repeat purchases.

The Art of Crafting Flexible and Irresistible Bundles

Crafting flexible and irresistible bundles is an art that businesses can master with WooCommerce. Instead of offering pre-determined packages, businesses can use WooCommerce to create bundles that cater to different price points and customer preferences. For example, a clothing store can offer a bundle where customers can select any three items from a range of tops, bottoms, and accessories. This not only encourages customers to explore more products but also increases the chances of upselling and cross-selling.

Boosting Sales and Customer Satisfaction with WooCommerce

WooCommerce product bundles provide a win-win situation for both businesses and customers. By offering flexible bundles, businesses can boost their sales and revenue. Customers are more likely to make a purchase when they have the freedom to customize their bundles, leading to higher conversion rates. Additionally, the ability to create customized bundles allows businesses to tap into niche markets and cater to specific customer segments. This personalized approach enhances customer satisfaction, leading to increased customer loyalty and positive word-of-mouth.

Creating Memorable Shopping Experiences with WooCommerce

Creating memorable shopping experiences with product bundles is a powerful strategy that can enhance customer satisfaction and loyalty. By combining complementary products or services into a cohesive bundle, retailers can offer customers a convenient and value-packed shopping experience. These bundles can cater to specific customer needs or preferences, helping them save time and effort in selecting individual items. Moreover, product bundles can also introduce customers to new products or encourage them to try different variations, expanding their product knowledge and increasing their engagement with the brand. Overall, by providing unique and tailored shopping experiences through product bundles, retailers can leave a lasting impression on customers, fostering long-term relationships and driving repeat business.

A Closer Look at the Dynamics of WooCommerce Bundles

WooCommerce Bundles provide a versatile solution for businesses looking to sell products with added value or convenience. Taking a closer look at the dynamics of WooCommerce Bundles reveals how this feature enhances the customer experience and boosts sales. By allowing customers to purchase multiple related products as a bundle, businesses can offer discounts, create curated packages, and encourage upselling. This not only increases the average order value but also improves customer satisfaction by simplifying the purchasing process. Additionally, WooCommerce Bundles provide businesses with the flexibility to customize bundle configurations, pricing, and promotions, catering to the diverse needs and preferences of their target audience. Overall, the dynamics of WooCommerce Bundles contribute to a seamless and engaging shopping experience, resulting in higher conversions and customer loyalty.

How to Create Dynamic Product Bundles in WooCommerce

To create a dynamic product bundle in WooCommerce, we will use the Product Bundle Builder for WooCommerce plugin.

With the Product Bundle Builder for WooCommerce, you can create bundles with products, categories, and tags. Also, you can apply a discount or pricing on each item.

Video Tutorial

1. Creating Dynamic Bundles with Products

The first way of offering dynamic product bundles in WooCommerce is to use products for each bundle item. The user can select a product from multiple available products for each bundle item.

Step 1: Creating a Product in WooCommerce

Follow the below steps to add a new product bundle in WooCommerce.

  • Navigate to WooCommerce “Products”.
  • Click on “Add New” to create a new product.
  • Set a name for the WooCommerce product bundle .
  • Click on “Set product image” from the right sidebar and select an image for your product bundle.
  • Now navigate to the Product data panel, and select “Product bundle” as the product type.
  • After selecting “Product bundle” as the product type the “Product Bundles” tab will appear in the product data panel.
  • Navigate to the “Product Bundles” tab and click on the “Add Bundle” button to add a new bundle item.
Creating Dynamic Bundles with Products

Step 2: Adding Bundle Items

Now you should add as many bundle items that you want to the product bundle, and then configure them by following the below steps.

  • You can set a “Default Product” for the bundle item by selecting “Use default product” and setting a product to the “Default product” field.
  • In the “Products” field, you can include as many products as you want. Including more products gives more flexibility and user can choose a desired product from the available ones.
  • Use the “Quantity” field to set the default quantity of this item.
  • If the quantity is editable by the user then select “Edit quantity by user” and set the “Min/Max” quantity fields.
  • With the “Discount” field you can set a “Percentage, Price, Fixed Price” discount on the selected product.
Adding Bundle Items

Repeat Step 2, to add as many items as you want to the bundle and configure them.

Step 3: Price of Product Bundle

The WooComerce Product Bundle plugin offers two pricing strategies.

  • A fixed price for the whole bundle product
  • Auto calculate the price based on selected products

Fixed Price

If you would like to set a fixed price for the whole bundle product, then check the “Fixed Price” option.

Set fixed price for product bundle in woocommerce

Navigate to the “General” tab and set a regular price for the Product. You can set a Sale price too.

After setting a price, update the product.

Set fixed price

Auto Calculate Price

Auto calculates price helps to set a dynamic price for the product bundle based on selected items for the bundle.

To use the auto-calculate price feature, uncheck the “Fixed Price” option and update the product.

Step 4: Position of Product Bundle

You can set a position for the product bundle on the product page by following the below steps.

  • Navigate to the “Product Bundles” menu page in WordPress admin.
  • In the settings tab, there is a “Bundle position” option to change the bundle position on the product page.
  • You can select the appropriate position from the available options like “before add to cart button”, “after add to cart button”, etc.
  • Also, there are options to show the product bundle before or after a CSS selector.
  • After selecting “before” or “after” CSS selector, find a CSS selector on the product page and put it in the “CSS Selector” field.
  • Save the settings, after selecting a position for the bundle.
Position of Product Bundle

In the case, none of the listed positions helps, you can use the below shortcodes of the plugin.

  • Use it on the product page to show the bundles.
  • Use it on the product page to show the bundles + add to cart button.

Step 5: Product Bundle Page

After creating and publishing the product bundle, open the product page on the front end.

When the user clicks on each bundle item, he can select the desired product from multiple available products like in the below image.

Product Bundle pop-up

Step 6: Add to Cart

After selecting a product, for all of the bundle items you can add it to the cart to see the result.

Final result of dynamic bundle

2. Creating WooCommerce Product Bundles with Categories

Creating dynamic product bundles with categories is a strategic approach to enhance customer experience and increase sales. By categorizing products into specific groups, businesses can create attractive bundles that offer customers a variety of options while maximizing profitability. This method allows for flexibility in creating personalized packages that cater to different customer preferences and needs. By offering bundled products from different categories, businesses can entice customers to explore new products and potentially increase their overall spending. Additionally, dynamic product bundles with categories can help businesses streamline their inventory management and pricing strategies, ensuring that each bundle remains profitable and cost-effective. Overall, this approach provides a win-win situation for both businesses and customers, as it enhances the shopping experience and drives sales.

Step 1: Add a Product

To create a dynamic product bundle in WooCommerce with categories, first, you should add a product and then select the “product bundle” as the type of product. Read this section of the article for more information.

Step 2: Add Categories as Bundle Items

Now you should add as many bundle items that you want to the product bundle, and then configure them by following the below steps.

  • You can set a “Default Product” for the bundle item by selecting “Use default product” and setting a product to the “Default product” field.
  • In the “Categories” field, you can include as many categories as you want.
  • Use the “Quantity” field to set the default quantity of this item.
  • If the quantity is editable by the user then select “Edit quantity by user” and set the “Min/Max” quantity fields.
  • With the “Discount” field you can set a “Percentage, Price, Fixed Price” discount on the selected product.
Add Categories as Bundle Items

Repeat Step 2, to add as many items as you want to the bundle and configure them.

Step 3: Pricing Product Bundle

Now you should decide about the pricing of the product bundle. You can use a fixed price for the whole bundle or use auto calculate price, to calculate the bundle price based on selected items.

Read this section of the article for more information.

Step 4: Position of Product Bundle

You can set the product bundle position on the product page with the “Bundle Position” option in the plugin settings.

Read this section of the article for more information.

Step 5: Add to Cart

After publishing the product bundle. Open the product page and select a product for each bundle item then add it to the cart.

How to Create Custom Bundles with Categories

3. Creating WooCommerce Product Bundles with Tags

WooCommerce Product Tags are a powerful tool that allows online store owners to categorize and organize their products effectively. These tags act as keywords or labels that describe the product’s characteristics, making it easier for customers to find what they are looking for. By assigning relevant tags to products, store owners can improve the search experience for customers and increase the chances of sales conversions. Additionally, WooCommerce Product Tags also enable store owners to create product collections or group similar products together, making it easier for customers to explore related items. Overall, WooCommerce Product Tags provide a practical and efficient way to manage and enhance the shopping experience on an online store platform.

To create a product bundle with tags follow the below steps.

Step 1: Add a Product

First, you should add a product in WooCommerce, and use “Product Bundle” as its type. Read this section for more information.

Step 2: Adding Bundle Items

Now you should add as many bundle items that you want to the product bundle, and then configure them by following the below steps.

  • You can set a “Default Product” for the bundle item by selecting “Use default product” and setting a product to the “Default product” field.
  • In the “Tags” field, you can include as many tags as you want. Including more tags, gives more flexibility.
  • Use the “Quantity” field to set the default quantity of this item.
  • If the quantity is editable by the user then select “Edit quantity by user” and set the “Min/Max” quantity fields.
  • With the “Discount” field you can set a “Percentage, Price, Fixed Price” discount on the selected product.
Product Bundles with Tags

Repeat Step 2, to add as many items as you want to the bundle and configure them.

Step 3: Pricing Product Bundle

Now you should decide about the pricing of the product bundle. You can use a fixed price for the whole bundle or use auto calculate price, to calculate the bundle price based on selected items.

Read this section of the article for more information.

Step 4: Position of Product Bundle

Set a position for the product bundle on the product page, by reading this section.

Step 5: Add to Cart

After publishing the product bundle. Open the product page and select a product for each bundle item then add it to the cart.

Creating WooCommerce Product Bundles with Tags

4. Creating Mix and Match Products in WooCommerce

Creating mix-and-match products in WooCommerce opens up a world of possibilities for businesses. With this feature, businesses can offer their customers the flexibility to customize and personalize their purchases. Whether it’s creating a custom gift box, designing a personalized bundle, or allowing customers to choose their preferred combination of products, the mix and match feature empowers businesses to cater to individual preferences. This not only enhances the shopping experience but also enables businesses to increase sales by offering unique and tailored options. By incorporating mix-and-match products in WooCommerce, businesses can stay ahead of the competition, meet customer expectations, and ultimately drive growth and customer loyalty.

To create a mix and match product in WooCommerce, we can include products, categories and tags in the bundle items.

This feature allows customers to create their own product box from a long list of available products.

Step 1: Add a Product

First, you should add a product in WooCommerce, and use “Product Bundle” as its type. Read this section for more information.

Step 2: Adding Bundle Items

  • You can set a “Default Product” for the bundle item by selecting “Use default product” and setting a product to the “Default product” field.
  • Use “Products, Categories, Tags” fields to offer multiple products for the item.
  • Use “Exclude products, Exclude categories, Exclude tags” to exclude products from the item.
  • In the “Tags” field, you can include as many tags as you want. Including more tags, gives more flexibility.
  • Use “Categories and Tags relation” for how to select products from categories and tags when both of them used.
  • Use the “Quantity” field to set the default quantity of this item.
  • If the quantity is editable by the user then select “Edit quantity by user” and set the “Min/Max” quantity fields.
  • With the “Discount” field you can set a “Percentage, Price, Fixed Price” discount on the selected product.
Mix and Match Products in WooCommerce

Repeat Step 2, to add as many items as you want to the bundle and configure them.

Step 3: Add Optional Items (Optional)

You can add some optional items to the bundle. Users don’t have to pick a product for optional items.

  • Add an item to the bundle.
  • Select the “Optional” field of the item.
  • You can set a “Default product” for the item. Users can remove the optional item’s product in the front end.
  • Add “Products, Categories or Tags” to configure the item.
Add optional items

Step 4: Pricing Product Bundle

Now you should decide about the pricing of the product bundle. You can use a fixed price for the whole bundle or use auto calculate price, to calculate the bundle price based on selected items.

Read this section of the article for more information.

Step 5: Position of Product Bundle

Set a position for the product bundle on the product page, by reading this section.

Step 6: Product page

Open the product page to check how you configured the mix and match product bundle in WooCommerce.

As you can see in the below image, we added an optional item to the bundle, and the user can pick a product for it or leave it empty.

WooCommerce product bundle

After selecting a product for each bundle item, add it to the cart to see the result.

Shortcodes

The plugin has the below shortcodes and you can use them:

  • [asnp_wepb_product] Use it on the product page to show the bundles.
  • [asnp_wepb_product show_add_to_cart="1"] Use it on the product page to show the bundles + add to cart button.

Conclusion

In conclusion, WooCommerce product bundles have revolutionized the way businesses operate online. By breaking free from traditional bundling methods and offering dynamic bundles, businesses can provide personalized shopping experiences that meet the diverse needs of customers. The flexibility and customization options that WooCommerce offers not only boost sales and revenue but also enhance customer satisfaction and loyalty. In the ever-evolving world of e-commerce, mastering the art of creating flexible and engaging product bundles is essential for businesses to stay ahead of the competition and create memorable shopping experiences for their customers.

Hence, my aspiration is that this article has empowered you to arrive at an optimal decision for your store site. To delve deeper into the realm of Product Bundle plugins and their applications, I invite you to explore the array of informative resources I’ve compiled in the list below. These resources promise to expand your understanding and proficiency in leveraging the potential of these plugins to the fullest:

FAQ

What is WooCommerce Product Bundles?

A WooCommerce product bundle is a collection of multiple products that are sold together as one package. It allows online store owners to create appealing bundles for customers to buy multiple related products at once. The bundle can include products from different categories or variations. By offering bundled products at a discounted price, merchants can simplify the purchasing process, encourage higher sales, and improve customer satisfaction.

How do I create a product bundle in WooCommerce?

You can use Product Bundle Builder for WooCommerce to create simple to advanced product bundles in WooCommerce.

Can I offer discounts on product bundles in WooCommerce?

Yes, you can set “price, percentage, and fixed price” discount on each bundle item. Or you can set a sale price for the whole product bundle in WooCommerce.

Can I customize the appearance of my product bundles in WooCommerce?

Yes, you can choose a theme and size for product bundles in WooCommerce. There are gird and list themes available with “small, medium and large” sizes. Also, you can change colors of the product bundle.

How do I manage inventory for product bundles in WooCommerce?

To manage inventory for product bundles in WooCommerce, open the product in admin and navigate to the inventory tab. Then enable the Stock management and set the Quantity. Also, the product bundle builder plugin automatically manages the bundle items stock availablability.

Can I offer different variations of a product bundle in WooCommerce?

Yes, you can offer dynamic and flexible product bundles in WooCommerce using the Product Bundle Builder for WooCommerce.

How do I set up shipping for product bundles in WooCommerce?

You can manage shipping fee in product bundles based on “bundle items” or “whole bundle”. Navigate to the “Product Bundle” tab on product edit page the choose “bundle items” or “whole bundle” for the shipping fee field.

Is there a limit to the number of products I can include in a bundle in WooCommerce?

No, there is not any limit to the number of products that you can include in a bundle.

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Provide Free Gift Products in WooCommerce Complete Guide

free-gift-products-in-woocommerce

Giving free gift products to customers is a powerful strategy that can elevate your WooCommerce store to new heights. Not only does it boost customer loyalty and engagement, but it also helps expand your store’s reach and ignite sales. In this detailed guide, we will walk you through the process of setting up free gift products in WooCommerce step-by-step. We will also explore the various ways you can utilize this feature to enhance your customers’ shopping experience and transform your store into something extraordinary. So, get ready to unlock the potential of gift a product in WooCommerce!

Table of Contents

Unleashing the Power of Free Gift Products in WooCommerce

The power of free gift products in WooCommerce is undeniable. Not only do they attract customers and boost sales, but they also contribute to the overall success and growth of your store. By providing free gift products, you create a memorable experience for your customers, leaving a lasting impression that can lead to repeat purchases and word-of-mouth marketing. In this section, we will explore the different ways you can unleash this power and transform your store into a hub of customer satisfaction and loyalty.

Benefits of Providing Free Gift Products in WooCommerce

Providing free gift products in WooCommerce can offer several benefits to both the online store owners and the customers. Firstly, it can help in driving more sales and increasing customer loyalty. By offering free gifts, store owners can incentivize customers to make purchases and encourage them to return for future transactions. This can also help in attracting new customers and standing out from competitors.

Secondly, providing free gift products can be an effective marketing strategy. It allows store owners to promote specific products or encourage customers to explore and try new items. This can lead to increased awareness and exposure for certain products, potentially leading to higher sales in the long run.

Moreover, offering free gifts can enhance the overall customer experience. It adds value to the purchase and can create a positive impression of the brand. Customers feel appreciated and valued, which can foster loyalty and encourage them to recommend the store to others.

In conclusion, providing free gift products in WooCommerce can have several advantages, including increased sales, improved marketing, and enhanced customer experience. It is a strategy worth considering for online store owners looking to boost their business and maintain a loyal customer base.

Expanding Your Store’s Reach with Free Gift Products

Want to reach a wider audience and expand your store’s reach? Look no further than the magic of free gift products in WooCommerce. These enticing offerings can act as a powerful marketing tool, attracting new customers and encouraging them to explore your store. By strategically selecting and promoting free gift products, you can create buzz and generate interest in your brand. In this section, we will share valuable insights and tips on how to leverage free gift products to expand your store’s reach and attract a whole new customer base.

Boost Customer Loyalty: The Magic of Free Gift Products

In the competitive world of e-commerce, it’s crucial for online retailers to find innovative ways to stand out from the crowd and keep customers coming back for more. One powerful strategy that has been proven to boost customer loyalty is offering free gift products. By providing unexpected surprises to shoppers, businesses can create a sense of delight and appreciation that goes beyond the transactional. In this detailed guide, we will explore how to set up free gift products in WooCommerce and unleash the magic of this game-changing feature.

Free Gift Products: Elevating the Shopping Experience

Shopping online can sometimes feel impersonal and transactional. However, by incorporating free gift products into your WooCommerce store, you can turn a regular shopping experience into a memorable one. When customers receive unexpected gifts alongside their purchases, it creates a sense of surprise and joy. This not only enhances customer satisfaction but also increases the likelihood of repeat purchases and word-of-mouth referrals. By strategically selecting unique and desirable gifts that align with your target audience’s preferences, you can create a truly elevated shopping experience that sets your store apart from the competition.

Ultimate Guide to WooCommerce’s Free Gift Products Feature

WooCommerce’s Free Gift Products feature is a game-changer for any online store. It allows you to offer complimentary items to your customers, creating a sense of surprise and delight. By leveraging this feature, you can enhance the overall shopping experience and set your store apart from the competition. Whether you want to reward loyal customers or entice new ones, the Free Gift Products feature can help you achieve your goals. In this ultimate guide, we will delve into the various strategies and techniques to make the most out of this incredible feature.

Video Tutorial

Step-by-Step Tutorial: Setting Up Free Gift Products in WooCommerce

Setting up free gift products in WooCommerce is a breeze. We will introduce some methods to provide gift products in this article.

1. BOGO Deals

BOGO, or ‘Buy One Get One’, deals are a popular marketing strategy used by retailers to entice customers into making a purchase. These deals typically offer customers the opportunity to buy one product and receive another product of equal or lesser value for free, or at a significantly discounted price. BOGO deals are effective in attracting customers as they offer the perception of getting more value for their money. Whether it’s buy one get one free on clothing, groceries, or electronics, these promotions encourage customers to make a purchase by appealing to their desire for discounts and savings. BOGO deals also benefit retailers by increasing sales and clearing out excess inventory. Overall, BOGO deals are a win-win for both customers and retailers, providing a mutually beneficial opportunity for savings and increased revenue.

To implement BOGO deals in WooCommerce, we are using Discount Rules and Dynamic Pricing for WooCommerce plugin.

With the Discount Rules and Dynamic Pricing for WooCommerce, you can implement all variations of BOGO deals like “Buy One Get One Free“, “Buy One Get One-Half price“, “Buy 2 Get 1 Free“, “Buy 2 Get 1 half price“, “Buy 3 Get 1 Free“, “Buy 3 Get 1 half price” and etc.

Product BOGO Deals

In this example, we will implement Buy Product A Get Product B as a free gift, but you can do Buy Product A Get another A for free.

To implement a BOGO deal let’s follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a name for the BOGO deal. e.g. Product BOGO deal
  • Select “Purchase x Receive y” for the “Mode” field.
  • Select “Sum of all products quantities” or “Single product” for the “Quantity based on” field.
Product BOGO deal setup in WooCommerce
  • Set a message for Buy product. It will be shown on the Buy product page.
  • Set a message for the Get product. It will be shown on the free gift product page.
  • Enable/Disable the Repeat field based on your requirements. When it is enabled, for each 1 buy user will get 1 free gift product.
Product BOGO deal setup in WooCommerce step two
  • Setup the Purchase Rule with the values like, Purchase: 1, Receive: 1, Discount Type: Percentage discount, Discount: 100
  • Under “Purchase items” add a “Products in list” and select the Buy product.
  • Under “Discounted products” add a “Products in list” and select the free gift product.
  • Save the rule.
Product BOGO deal setup in WooCommerce step 3

It is done. Now if a user purchase the Buy product he will get a free gift product automatically.

Provide free gift products in WooCommerce

Category BOGO Deals

You can effectively motivate customers to make purchases from a specific category by implementing enticing Buy One Get One (BOGO) deals tailored specifically to those categories. By incorporating this strategy, whenever a customer buys a product from the designated category, they will not only enjoy their purchase but also receive an exciting free gift as an added bonus.

To create a BOGO deal for categories and gift a product in WooCommerce, follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Pricing” tab.
  • Click on the Add New button to create a new WooCommerce discount rule.
  • Set a name for the deal.
  • Select “Purchase x Receive y” for the mode.
  • Select “Sum of all products quantities” for the “Quantity based on” field.
Setup category BOGO deal in WooCommerce
  • Set a message to the Buy products. It will be shown on the Buy Products page.
  • Set a message for the Get products. It will be shown on the Get Products page.
  • Enable/Disable the repeat field based on your requirements. When it is enabled, for each buy 2 products, 1 get product will be added to the cart.
Setup category BOGO deal in WooCommerce step 2
  • Set up the purchase rule with a 100% discount. E.g: Purchase: 2, Receive: 1, Discount type: Percentage discount, Discount: 100
  • Under “Purchase items” add “Categories in list” and select the Buy categories.
  • Under “Discounted products” add a “Products in list” and select the free gift product.
  • Save the rule.
Setup category BOGO deal in WooCommerce step 3

The setup of the category BOGO deal is done successfully. Now if a user buys 2 products from the selected categories a free gift product will be added automatically to the cart.

As you can see in the below image, there are 2 hoodies with an auto-added free gift product.

WooCommerce Category BOGO deal

2. Conditinally Added Gift Products

Sometimes you want to auto-add free gift products to the cart when some conditions are met. For example, provide free gift products when the cart subtotal is more than 200$.

To provide such free gift products, we will use the Auto Add Products to Cart addon for the Discount Rules and Dynamic Pricing for WooCommerce.

Gift a Product for Cart Subtotal in WooCommerce

Gift a Product for Cart Subtotal is a strategy implemented by businesses to incentivize customers to make a purchase by offering a complimentary product when their cart subtotal reaches a certain amount. This tactic not only encourages customers to add more items to their cart to meet the threshold but also creates a sense of excitement and value for the customer. By offering a free product, businesses can increase sales and customer satisfaction, as customers feel like they are getting an added bonus for their purchase. This strategy can also help businesses promote specific products or clear out excess inventory. Overall, “Gift a Product for Cart Subtotal” is an effective marketing technique that benefits both the customers and the business.

To gift a product based on cart subtotal in WooCommerce, follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Auto Add Products” tab.
  • Set a name for the rule. e.g. Free gift for cart subtotal in WooCommerce
  • Add a product or product variation under items and then select the free gift product with a 100% discount.
Setup gift a product in WooCommerce
  • Under Conditions, add a subtotal condition like “Subtotal including tax” and set a value for it. You can also, check specific products or categories subtotal with appropriate subtotal conditions.
  • Save the rule.
Setup gift a product in WooCommerce conditions

Now when the cart subtotal is greater or equal to 200$ then the free gift product will be auto add to the cart.

Gift a product for cart subtotal in WooCommerce

Gift a Product on Black Friday

Black Friday, known for its incredible deals and discounts, presents a unique opportunity for businesses to connect with customers and expand their customer base. By gifting a product on Black Friday, businesses can attract new customers and build long-lasting relationships. Offering a free or discounted product not only creates excitement and engagement among potential customers but also showcases the value and quality of the brand. This gesture of generosity can leave a lasting impression, encouraging customers to return for future purchases and spreading positive word-of-mouth, ultimately resulting in increased sales and customer loyalty.

To gift a product on Black Friday, follow the below steps.

  • Navigate to the “Woo Pricing & Discounts” menu, then open the “Auto Add Products” tab.
  • Set a name for the rule. e.g. Free gift for cart subtotal in WooCommerce
  • Add a product or product variation under items and then select the free gift product with a 100% discount.
Gift a product in WooCommerce for Black Friday
  • Add a “Specific Date” and select 24 November for 2023 Black Friday.
  • Save the rule.
Gift product on Black Friday 2023

On Black Friday the gift product will be auto add to the cart, like the below image.

Black Friday Free Gift Product in WooCommerce

3. Gift a Product in WooCommerce with Product Bundles

WooCommerce Product Bundles is an exceptional plugin that revolutionizes your WooCommerce experience by providing you with a multitude of features to create innovative product bundles. With this plugin, you can effortlessly mix and match products, assemble products, create custom product boxes, composite products, and even offer gift products – all within the WooCommerce platform. This comprehensive tool empowers your business to offer unique and captivating product options, ultimately boosting customer satisfaction and driving sales. Say goodbye to limitations and hello to unlimited possibilities with WooCommerce Product Bundles.

You can provide multiple gifts in a product bundle and allow the customer to choose the gift product from multiple available products.

You can read creating product bundles in WooCommerce for more information.

To gift a product in WooCommerce with product bundles follow the below steps.

  • Select “Product bundle” as the product type.
  • Open the “Product Bundles” tab to configure a product bundle.
  • Click on the “Add Bundle” button to add items to the product bundle. Here we added two items.
gift product with WooCommerce product bundles
  • In the first item, we selected the Buy products. You can provide multiple products, categories or tags.
Configurate product bundle item
  • In the second item, we provided multiple gift products.
  • Set a 100% percentage discount on the gift products.
  • Publish the product bundle.
add gift product
  • On the product page, user can select a gift product from multiple available gift products.
result of create gift product with product bundle plugin
  • After selecting a gift product, the user can add the product bundle to the cart.
final result of create gift product with WooCommerce product bundle
  • As you can see in the below image, gift a product in WooCommerce is done successfully.
Free gift product in cart

4. Gift a Product with a Campaign

You can take your marketing efforts to the next level by implementing special campaigns, such as a Summer deal, that entice customers with the offer of free gift products. To effectively execute these campaigns, consider sending a personalized URL Coupon directly to customers’ email addresses or sharing it across various social networks. The beauty of this URL Coupon lies in its ability to automatically add the free gift product to the customer’s cart, ensuring a seamless and delightful shopping experience.

To create a campaign that auto adds multiple products to the cart with a free gift product, we use Product Bundles Builder for WooCommerce and URL Coupons plugins.

Create a Package for the Campaign

First, we need to create a package that has items plus a free gift product. To do so, we are using a product bundle for it.

  • Add a new product and select “Product bundle” as the product type in the “Product data” panel.
  • Open the “Product Bundles” tab.
  • Click on the “Add Bundle” to add as many items as you want. Don’t forget to add an item for the free gift product.
Create a Package for the Campaign
  • Set a default product for all of the added items. It is important.
WooCommerce free gift product campaign setup
  • Set a default product as the gift product.
  • Apply a 100% percentage discount on the free gift product.
  • Publish the product bundle.
WooCommerce campaign setup step 3

Create a URL for the Campaign

After creating a product bundle for the campaign, we should create a URL that auto adds this package to the cart. To do so we are using URL Coupons for WooCommerce.

  • Navigate to the Discounts tab.
  • Set a unique name for the coupon.
  • Select “Price discount” as the “Discount Type”.
  • Set “0” to the “Discount Amount” field.
Create a URL for the Campaign
  • Enable the “URL Coupon” field.
  • Copy this URL to use it in the campaign.
WooCommerce campaign setup step 5
  • Under “Auto Add Products”, select the product bundle that you created in the above steps. And set a “Product main price” for it.
  • Allow removal from the cart.
  • Schedule the URL Coupon for the date or time that you want.
  • Save the rule.
WooCommerce free gift campaign setup schedule

Now you can use the URL in your campaigns and send it to customers’ email address or share it on social networks.

When a user visits the URL the package will be auto added to the cart with a gift product.

Free gift product campaign in WooCommerce

From Ordinary to Extraordinary: Free Gift Products in WooCommerce

In today’s competitive e-commerce landscape, it’s crucial to find innovative ways to engage customers and foster loyalty. Free gift products in WooCommerce provide a powerful tool for achieving this goal. By following our step-by-step guide and implementing this feature in your store, you can unlock the potential to boost customer loyalty, enhance the shopping experience, and ignite sales. So, why settle for the ordinary when you can offer something extraordinary? Start integrating free gift products into your WooCommerce store today and watch your customer engagement and sales soar to new heights.

Free gift products in WooCommerce are more than just a marketing strategy – they are an opportunity to elevate the shopping experience and build customer loyalty. By following our step-by-step tutorial and implementing the techniques and strategies discussed in this guide, you can transform your store from ordinary to extraordinary. So, why wait? Start using free gift products in WooCommerce today and witness the transformative power of this game-changing feature for your online store. Happy gifting!

FAQ

How do I offer a free product on WooCommerce?

You can offer a free product on WooCommerce, with a BOGO deal or Buy One Get One deal. When a customer buys a specific product or category he will get the free gift product automatically in the cart. There are other types of gifting products in WooCommerce e.g. cart subtotal-based gift products, Black Friday gifts, gifting a product with a campaign and etc.

Can I offer a free gift product in WooCommerce with a campaign?

To offer a free gift product in WooCommerce with a campaign you can create a URL Coupon and send the URL to your customers’ email address or share it on social media. The URL Coupon can automatically add products and the free gift product to the cart when the URL is visited.

Which methods are available to provide free gift products in WooCommerce?

There are various methods to offer free gift products in WooCommerce like BOGO deals, Buy 2 Get 1 Free, Buy 3 Get 1 Free, Category BOGO deals, gift a product for cart subtotal, gift a product on Black Friday, provide gift products with product bundles, and gift a product with a campaign.